Question 1

By 2003, which minority group had the percentage of prime-time TV portrayals closest to it actual percentage of the U.S. population?

Accepted Answer

A)  Latinos 
B)  Women 
C)  People over age 60 
D)  African Americans 
A)  Latinos 
B)  Women 
C)  People over age 60 
D)  African Americans D

Question 2

Gordon agrees that the media need to make

Accepted Answer

A)  The stereotypes that persist 
B)  It 
C)  The tendency of people to be insensitive and only view things from their familiar perspectives 
D)  Simple ignorance about people unlike them 
A)  The stereotypes that persist 
B)  It 
C)  The tendency of people to be insensitive and only view things from their familiar perspectives 
D)  Simple ignorance about people unlike them B

Question 3

Which of these metaphors for U.S. diversity is outdated, according to David Gordon?

Accepted Answer

A)  Salad bowl 
B)  Pizza 
C)  Melting pot 
D)  Rainbow 
A)  Salad bowl 
B)  Pizza 
C)  Melting pot 
D)  Rainbow C

Question 4

Media that deal realistically with diversity are important to all of the following, except ...

Accepted Answer

A)  The minority culture 
B)  The Ku Klux Klan 
C)  The majority culture 
D)  Society overall 
A)  The minority culture 
B)  The Ku Klux Klan 
C)  The majority culture 
D)  Society overall

Question 5

According to John Michael Kittross, fairness in communication and diversity would be ...

Accepted Answer

A)  Exclusive, not inclusive 
B)  Politically correct 
C)  Inclusive, not exclusive 
D)  Politically incorrect 
A)  Exclusive, not inclusive 
B)  Politically correct 
C)  Inclusive, not exclusive 
D)  Politically incorrect

Question 6

For the mass media, Gordon says, diversity is much more than an ethical issue; it's a matter of ...

Accepted Answer

A)  Economic survival 
B)  Political correctness 
C)  Making quotas 
D)  Saving face 
A)  Economic survival 
B)  Political correctness 
C)  Making quotas 
D)  Saving face

Question 7

In the United States, as elsewhere, there is more diversity ...

Accepted Answer

A)  Between racial and ethnic groups than within them 
B)  Within most newsrooms than in society overall 
C)  Within racial and ethnic groups than between them 
D)  In the ranks of media owners than ever before 
A)  Between racial and ethnic groups than within them 
B)  Within most newsrooms than in society overall 
C)  Within racial and ethnic groups than between them 
D)  In the ranks of media owners than ever before

Question 8

The 1947 Hutchins Commission on Freedom of the Press required all of these of the mass media, except ...

Accepted Answer

A)  Minority representation in newsrooms proportionate to their percentage of the nation 
B)  The presentation and clarification of society 
C)  Complete access to the most intelligent thought of the day 
D)  A forum for the exchange of comment and criticism 
A)  Minority representation in newsrooms proportionate to their percentage of the nation 
B)  The presentation and clarification of society 
C)  Complete access to the most intelligent thought of the day 
D)  A forum for the exchange of comment and criticism

Question 9

According to John Merrill, rather than emphasizing balance and diversity in its coverage, the mass media would be better off emphasizing ...

Accepted Answer

A)  Harmony 
B)  Community 
C)  Equity 
D)  Truth 
A)  Harmony 
B)  Community 
C)  Equity 
D)  Truth

Question 10

What most links the global community?

Accepted Answer

A)  Airlines 
B)  Mass media 
C)  Railroads 
D)  Shipping 
A)  Airlines 
B)  Mass media 
C)  Railroads 
D)  Shipping

By 2003, which minority group had the percentage of prime-time TV portrayals closest to it actual percentage of the U.S. population?

Gordon agrees that the media need to make

Which of these metaphors for U.S. diversity is outdated, according to David Gordon?

Media that deal realistically with diversity are important to all of the following, except ...

According to John Michael Kittross, fairness in communication and diversity would be ...

For the mass media, Gordon says, diversity is much more than an ethical issue; it's a matter of ...

In the United States, as elsewhere, there is more diversity ...

The 1947 Hutchins Commission on Freedom of the Press required all of these of the mass media, except ...

According to John Merrill, rather than emphasizing balance and diversity in its coverage, the mass media would be better off emphasizing ...

What most links the global community?

Ethics and Freedom: Mass Media Accountability

Individual Values, Social Pressures and Conflicting Loyalties

Gatekeepers and Manipulators: Truth, Fairness and Accuracy

Codes of Ethics

New Technologies and Techniques: New Ethics

Digitally Manipulated Content

Media Ethics and the Economic Marketplace

Access to Media: Equity in Receiving and Disseminating Information

Private Lives, Public Interests in a Digital World

The Ethics of Persuasive Communication

The Ethics of New Advertising Technologies and Techniques

Infotainment, Sensationalism and Reality

Violence and Sexuality

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Exam 4: The Ethics of Correctness and Inclusiveness

By 2003, which minority group had the percentage of prime-time TV portrayals closest to it actual percentage of the U.S. population?

Gordon agrees that the media need to make

Which of these metaphors for U.S. diversity is outdated, according to David Gordon?

Media that deal realistically with diversity are important to all of the following, except ...

According to John Michael Kittross, fairness in communication and diversity would be ...

For the mass media, Gordon says, diversity is much more than an ethical issue; it's a matter of ...

In the United States, as elsewhere, there is more diversity ...

The 1947 Hutchins Commission on Freedom of the Press required all of these of the mass media, except ...

According to John Merrill, rather than emphasizing balance and diversity in its coverage, the mass media would be better off emphasizing ...

What most links the global community?

Ethics and Freedom: Mass Media Accountability

Individual Values, Social Pressures and Conflicting Loyalties

Gatekeepers and Manipulators: Truth, Fairness and Accuracy

Codes of Ethics

New Technologies and Techniques: New Ethics

Digitally Manipulated Content

Media Ethics and the Economic Marketplace

Access to Media: Equity in Receiving and Disseminating Information

Private Lives, Public Interests in a Digital World

The Ethics of Persuasive Communication

The Ethics of New Advertising Technologies and Techniques

Infotainment, Sensationalism and Reality

Violence and Sexuality

More Topics in the Ethical Debate

Filters