Question 1

A statistic that indicates the distribution's dispersion is called ________.

Accepted Answer

A) measures of location 
B) measures of variability 
C) measures of association 
D) measures of relativity 
E) measures of difference 
A) measures of location 
B) measures of variability 
C) measures of association 
D) measures of relativity 
E) measures of difference

Question 2

A ________ is a cross-tabulation table that contains a cell for every combination of categories of the two variables.

Accepted Answer

A) t-test table 
B) hypothesis table 
C) contingency table 
D) chi square table 
E) categories table 
A) t-test table 
B) hypothesis table 
C) contingency table 
D) chi square table 
E) categories table

Question 3

The test of the null hypothesis is a(n)________ test if the alternative hypothesis is expressed directionally.

Accepted Answer

A) two-tailed 
B) three-tailed 
C) extreme-tailed 
D) one-tailed 
E) A and D 
A) two-tailed 
B) three-tailed 
C) extreme-tailed 
D) one-tailed 
E) A and D

Question 4

According to the text, the mode represents the highest peak of the distribution.

Accepted Answer

A) True 
 B)False

Question 5

The mean is that value obtained by summing the values of all elements in a set and dividing by the number of elements.

Accepted Answer

A) True 
 B)False

Question 6

A measure of how close the sample has come to the null hypothesis is called the ________.

Accepted Answer

A) level of significance 
B) power of a test 
C) test statistic 
D) critical value 
E) incidence of difference 
A) level of significance 
B) power of a test 
C) test statistic 
D) critical value 
E) incidence of difference

Question 7

When using the chi-square statistic in cross-tabulation, the null hypothesis (H₀)will be rejected only when the probability of obtaining a more extreme value is less than 0.05.

Accepted Answer

A) True 
 B)False

Question 8

The ________ of a sample is the middle value when the data are arranged in ascending or descending rank order.

Accepted Answer

A) median 
B) mean 
C) mode 
D) maxima 
E) trend 
A) median 
B) mean 
C) mode 
D) maxima 
E) trend

Question 9

According to the text, accepting the ________ will lead to changes in opinions or actions.

Accepted Answer

A) null hypothesis 
B) alternative hypothesis 
C) random hypothesis 
D) standardized hypothesis 
E) quid pro quo 
A) null hypothesis 
B) alternative hypothesis 
C) random hypothesis 
D) standardized hypothesis 
E) quid pro quo

Question 10

According to the text, the measures of variability is a statistic that describes a location within a data set.

Accepted Answer

A) True 
 B)False

Question 11

The most commonly used statistics associated with frequencies are measures of location and measures of variability.

Accepted Answer

A) True 
 B)False

Question 12

In a short essay, list and discuss the two types of errors that can occur whenever inferences are drawn about a population.

Accepted Answer

a. Type I error occurs when the s

Question 13

The median should be used if the distribution is asymmetric and the variable is measured on an ordinal scale.

Accepted Answer

A) True 
 B)False

Question 14

A measure of central tendency given as the value that occurs the most in a sample distribution is called the median.

Accepted Answer

A) True 
 B)False

Question 15

A statistical technique that describes two or more variables simultaneously and results in tables that reflect the joint distribution of two or more variables that have a limited number of categories or distinct values is called ________.

Accepted Answer

A) cross-tabulation 
B) regression analysis 
C) frequency distribution 
D) random sampling 
E) binary regression 
A) cross-tabulation 
B) regression analysis 
C) frequency distribution 
D) random sampling 
E) binary regression

Question 16

A test of the null hypothesis where the alternative hypothesis is not expressed directionally is called a ________ test.

Accepted Answer

A) one-tailed 
B) two-tailed 
C) three-tailed 
D) four-tailed 
E) A and B 
A) one-tailed 
B) two-tailed 
C) three-tailed 
D) four-tailed 
E) A and B

Question 17

The mean squared deviation of all the values from the mean is called the ________.

Accepted Answer

A) variance 
B) range 
C) median 
D) mean 
E) geometric mean 
A) variance 
B) range 
C) median 
D) mean 
E) geometric mean

Question 18

According to the text, accepting the alternative hypothesis will lead to changes in opinions or actions.

Accepted Answer

A) True 
 B)False

Question 19

In a frequency distribution, two variables are considered at a time.

Accepted Answer

A) True 
 B)False

Question 20

If the distribution is asymmetric, which measure of location is most appropriate if the data is in a nominal scale? If it is in an ordinal scale? If it is in an interval or ratio scale?

Accepted Answer

A) mode, mode, median 
B) median, median, median 
C) median, mean, mode 
D) mean, mode, median 
E) mode, median, mean 
A) mode, mode, median 
B) median, median, median 
C) median, mean, mode 
D) mean, mode, median 
E) mode, median, mean

A statistic that indicates the distribution's dispersion is called ________.

A ________ is a cross-tabulation table that contains a cell for every combination of categories of the two variables.

The test of the null hypothesis is a(n)________ test if the alternative hypothesis is expressed directionally.

According to the text, the mode represents the highest peak of the distribution.

The mean is that value obtained by summing the values of all elements in a set and dividing by the number of elements.

A measure of how close the sample has come to the null hypothesis is called the ________.

When using the chi-square statistic in cross-tabulation, the null hypothesis (H₀)will be rejected only when the probability of obtaining a more extreme value is less than 0.05.

The ________ of a sample is the middle value when the data are arranged in ascending or descending rank order.

According to the text, accepting the ________ will lead to changes in opinions or actions.

According to the text, the measures of variability is a statistic that describes a location within a data set.

The most commonly used statistics associated with frequencies are measures of location and measures of variability.

In a short essay, list and discuss the two types of errors that can occur whenever inferences are drawn about a population.

The median should be used if the distribution is asymmetric and the variable is measured on an ordinal scale.

A measure of central tendency given as the value that occurs the most in a sample distribution is called the median.

A statistical technique that describes two or more variables simultaneously and results in tables that reflect the joint distribution of two or more variables that have a limited number of categories or distinct values is called ________.

A test of the null hypothesis where the alternative hypothesis is not expressed directionally is called a ________ test.

The mean squared deviation of all the values from the mean is called the ________.

According to the text, accepting the alternative hypothesis will lead to changes in opinions or actions.

In a frequency distribution, two variables are considered at a time.

If the distribution is asymmetric, which measure of location is most appropriate if the data is in a nominal scale? If it is in an ordinal scale? If it is in an interval or ratio scale?

Introduction to Marketing Research

Defining the Marketing Research Problem and Developing an Approach

Research Design, Secondary and Syndicated Data

Qualitative Research

Survey and Observation

Experimentation and Causal Research

Measurement and Scaling

Questionnaire and Form Design

Sampling: Design and Procedures

Data Collection and Preparation

Data Analysis: Hypothesis Testing Related to Differences, Correlation, and Regression

Report Preparation and Presentation

Filters

Exam 11: Data Analysis: Frequency Distribution, Hypothesis Testing, and Cross-Tabulation

A statistic that indicates the distribution's dispersion is called ________.

A ________ is a cross-tabulation table that contains a cell for every combination of categories of the two variables.

The test of the null hypothesis is a(n)________ test if the alternative hypothesis is expressed directionally.

According to the text, the mode represents the highest peak of the distribution.

The mean is that value obtained by summing the values of all elements in a set and dividing by the number of elements.

A measure of how close the sample has come to the null hypothesis is called the ________.

When using the chi-square statistic in cross-tabulation, the null hypothesis (H₀)will be rejected only when the probability of obtaining a more extreme value is less than 0.05.

The ________ of a sample is the middle value when the data are arranged in ascending or descending rank order.

According to the text, accepting the ________ will lead to changes in opinions or actions.

According to the text, the measures of variability is a statistic that describes a location within a data set.

The most commonly used statistics associated with frequencies are measures of location and measures of variability.

In a short essay, list and discuss the two types of errors that can occur whenever inferences are drawn about a population.

The median should be used if the distribution is asymmetric and the variable is measured on an ordinal scale.

A measure of central tendency given as the value that occurs the most in a sample distribution is called the median.

A statistical technique that describes two or more variables simultaneously and results in tables that reflect the joint distribution of two or more variables that have a limited number of categories or distinct values is called ________.

A test of the null hypothesis where the alternative hypothesis is not expressed directionally is called a ________ test.

The mean squared deviation of all the values from the mean is called the ________.

According to the text, accepting the alternative hypothesis will lead to changes in opinions or actions.

In a frequency distribution, two variables are considered at a time.

If the distribution is asymmetric, which measure of location is most appropriate if the data is in a nominal scale? If it is in an ordinal scale? If it is in an interval or ratio scale?

Introduction to Marketing Research

Defining the Marketing Research Problem and Developing an Approach

Research Design, Secondary and Syndicated Data

Qualitative Research

Survey and Observation

Experimentation and Causal Research

Measurement and Scaling

Questionnaire and Form Design

Sampling: Design and Procedures

Data Collection and Preparation

Data Analysis: Hypothesis Testing Related to Differences, Correlation, and Regression

Report Preparation and Presentation

Filters