Exam 5: Evaluating Opportunities in the Changing Market Environment

The Clayton Act is concerned with ________.

According to projections,the population of ________ is likely to grow by 9 percent between 2013 and 2025.

Product-market screening criteria should be:

Most industrial products tend to be near the "insensitive" end of the continuum of environmental sensitivity.

Low consumer spending and a lack of adequate financing are conditions that arise mostly due to factors in:

The major shortcoming of competitor analysis is that it focuses on the weaknesses of competitors-but ignores their strengths.

Identify the incorrect statement about population density and population growth.

The "continuum of environmental sensitivity" suggests that industrial products are more sensitive to the cultural environments in which they are placed than high-style consumer products.

Trying to maximize short-run return on investment may not be compatible with a company's other objectives.

Setting objectives and strategies for the whole company is a job performed by the company's ________.

The "continuum of environmental sensitivity" suggests that:

The total market value of goods and services provided in a country's economy per year by both residents and nonresidents of that country is ________.

Of the following objectives,the LAST objective(s)that a firm should specify is its ______________ objective(s).

Pill Makers Pharmaceuticals extensively tests all of its drugs to assure that it follows the ____.

The attitudes and behavior patterns of people are part of the

The median age in the United States increased from 30 in 1980 to 37 in 2010.

The Sherman Act was ________.

There are over 316 million people living in the United States.

The marketing manager for a financial services firm knows that customer preferences for mutual funds and bond accounts will differ depending on the current interest rate.She must plan her offerings with the ________ environment in mind.

The Clayton Act focuses on practices which may substantially lessen competition-such as tying contracts,exclusive dealing contracts and price discrimination by manufacturers.