Exam 5: Retail Institutions by Store-Based Strategy

Which of the following retail institutions does not fit into the definition of a supermarket?

The success of a scrambled merchandising strategy is commonly limited by a firm's lack of buying,selling,or servicing expertise in the scrambled merchandise lines.

In the second stage of the retail life cycle,innovative retailers expand their geographic bases of operations and newer firms enter the field.

Retail atmosphere is a major strategic variable in box (limited-line)and warehouse stores.

In contrast to department stores,specialty stores carry a narrow,but deep assortment of products and tailor strategy towards selective market segments.

Which institution caters to both final and organizational consumers?

High channel control is associated with the use of factory outlets as retail channels.

A factory outlet represents an example of a(n)_____.

A manufacturer seeking maximum channel control should utilize which type of retailer?

The evolution of the conventional supermarket into combination stores and supercenters can be explained by which retail concept?

In the second stage of the wheel of retailing,retailers broaden their assortments to appeal to one-stop shopping needs of consumers.

Which retail institution illustrates vertical integration?

A self-service food store with grocery,meat,and produce departments and minimum annual sales of $2 million is a _____.

The opposite of a "moving-up-the-wheel-of-retailing" strategy is _____.

A potential problem that may limit the growth of warehouse stores is _____.

A theory which predicts that retail institutions have identifiable stages from introduction to decline is _____.

Discontinuity of merchandise is a characteristic of both factory outlets and membership clubs.

Which retail institution has disappeared from the U.S.marketplace?

The retail strategy of box (limited-line)stores is based on aggressively priced private label or controlled brands.

A category killer is a form of _____ store.