Deck 6: Memory

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Question
Psychologists use the word _____ to refer to the processes whereby the brain collects,stores,and retrieves information for later use.

A) memory
B) learning
C) intelligence
D) sensation
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Question
Which stage in the information-processing model of memory has the smallest capacity?

A) sensory memory
B) echoic memory
C) short-term memory
D) long-term memory
Question
When answering such questions as "Who was your date to the junior prom?" or "What costume did you wear last Halloween?" a person is relying MOST explicitly on the memory process of:

A) rehearsal.
B) encoding.
C) retrieval.
D) storage.
Question
Which of the following sequences BEST reflects the order in which memory processes occur,from first to last?

A) storage> encoding> retrieval
B) storage> retrieval> encoding
C) encoding> retrieval> storage
D) encoding> storage> retrieval
Question
Which of the following sequences BEST reflects the order of stages in the information processing model of memory?

A) short-term memory > sensory memory > long-term memory
B) short-term memory > working memory > long-term memory
C) sensory memory > short-term memory > long-term memory
D) sensory memory > long-term memory > short-term memory
Question
Which statement about the information processing model of memory is TRUE?

A) Sensory memory is the last of the three stages in the model.
B) Short-term memory has the smallest capacity of the three stages.
C) The capacity of sensory memory is small.
D) Long-term memory has a limited capacity.
Question
While a computer's hard drive may be likened to the memory process of storage,its keyboard is analogous to the process of:

A) retrieval.
B) chunking.
C) encoding.
D) decay.
Question
Amelia remarks that she needs to learn the text's section on the structures of the brain for an upcoming test.Brian responds that he couldn't remember the function of the hippocampus on a test the preceding day.Amelia is making reference to the memory process called _____.Brian is referring to the memory process called _____.

A) encoding; storage
B) retrieval; encoding
C) retrieval; storage
D) encoding; retrieval
Question
Which of these is NOT one of the three general memory processes identified at the beginning of the chapter?

A) encoding
B) perception
C) storage
D) retrieval
Question
Based on the textbook's discussion,memory competitors appear to differ from other people mainly in their:

A) overall intelligence.
B) brain structure.
C) neural processing speed.
D) memory strategies.
Question
Which sequence correctly arranges the information-processing stages of memory in order of increasing capacity?

A) sensory memory > short-term memory > long-term memory
B) short-term memory > long-term memory > sensory memory
C) sensory memory > long-term memory > short-term memory
D) short-term memory > sensory memory > long-term memory
Question
Clarice presses the Ctrl and S keys on her keyboard to save a document.A file is then created on her computer's hard drive.Clarice's action is MOST analogous to the memory activity of:

A) storage.
B) encoding.
C) retrieval.
D) interference.
Question
Preserving information is to accessing information as _____ is to _____.

A) storage; encoding
B) storage; retrieval
C) encoding; retrieval
D) retrieval; storage
Question
How does the brain's memory system differ from that of a computer?

A) The brain can only process one type of information at a time.
B) The brain's neurons communicate in a more complex manner than what occurs within electrical circuits.
C) The brain's storage capacity is more limited than that of a computer.
D) The brain preserves information exactly as it was encoded.
Question
When one uses the term "remembering" in day-to-day life,one is making reference to the memory process of:

A) rehearsal.
B) retrieval.
C) encoding.
D) storage.
Question
Dr.Handy is a psychologist who studies how the brain collects,stores,and retrieves information for later use.Which is the BEST term for Dr.Handy's area of interest?

A) intelligence
B) memory
C) cognition
D) learning
Question
"I know it! It's um ...um ...It starts with G," begins a trivia game contestant excitedly.The contestant is falling prey to the _____ phenomenon.

A) tip-of-the-tongue
B) maintenance rehearsal
C) flashbulb memory
D) recency
Question
Almost everybody has had the feeling of knowing the answer to a question,but not being quite able to say it.This is called the "tip-of-the-tongue" phenomenon,and is a failure of:

A) encoding.
B) retrieval.
C) storage.
D) rehearsal.
Question
The textbook describes the case of Clive Wearing,who suffered a brain infection called encephalitis.After the infection,Clive could not retain new information for more than a few seconds.His memory process of _____ was impaired.

A) perception
B) storage
C) transfer
D) retrieval
Question
A "one-hit-wonder" song popular 5 years ago comes on the radio."I used to love this song!" Clyde exclaims."Who sang it?" "Oh! I know! It's ...it's ...Darn! It's on the tip of my tongue!" Ralph responds.Ralph is experiencing a failure of the memory process called:

A) encoding.
B) transfer.
C) storage.
D) retrieval.
Question
Dr.Fernald is conducting a memory experiment.One group of participants has to decide whether each of a list of words begins with the same letter as a target word; a second group has to determine whether each of a list of words rhymes with a target word; finally,a third group has to determine whether each of a list of words is a synonym or an antonym of a target word.Later,all participants are asked to recall the list words.According to the levels of processing framework,which group will perform the BEST?

A) the synonym/antonym group
B) the same-letter group
C) the rhyme group
D) The groups should perform equivalently,
Question
The study of sensory memory is associated with:

A) George Miller.
B) Elizabeth Loftus.
C) George Sperling.
D) Hermann Ebbinghaus.
Question
The levels of processing framework:

A) assumes that the longer material is in short-term memory,the deeper its memory traces will be.
B) is primarily concerned with a type of memory called "procedural."
C) suggests that thinking about material leads to better memory than simply repeating the material to oneself.
D) holds that meaningless material produces greater depth of processing than does material that can be fitted into meaningful contexts.
Question
Using the partial report technique,George Sperling estimated that sensory memory stored at least _____ of the letters in a briefly-flashed array.

A) 25%
B) 50%
C) 65%
D) 75%
Question
According to the levels of processing framework,which of the following students should retrieve information more successfully on classroom tests?

A) Grant,who attempts to memorize his notes
B) Irene,who attempts to relate her notes to information she has learned in other classes
C) Hugh,who highlights important words on each page
D) Frank,who listens in class when what the professor says interests him,but doesn't take notes
Question
In the late 1950s and early 1960s,psychologist George Sperling conducted important studies of _____ memory.

A) sensory
B) short-term
C) working
D) long-term
Question
Which of the following statements BEST describes the relationship between iconic and echoic memory on the one hand,and sensory memory on the other?

A) Iconic and echoic memory are components of sensory memory.
B) Iconic and echoic memory are types of memory,of which sensory memory is a part.
C) Iconic and echoic memory are different types of memory than sensory memory.
D) Iconic and echoic memory are different types of sensory memory.
Question
According to the levels of processing framework,which of the following study techniques would BEST enhance memory?

A) highlighting important passages in the text
B) reading aloud important passages in the text
C) focusing on the meaning of important passages in the text
D) only reading the summary at the end of each chapter.
Question
In the information-processing model of memory,_____ memory can be described as "high capacity,long duration."

A) sensory
B) iconic
C) short-term
D) long-term
Question
Psychologists use the term _____ memory to refer to photographic visual impressions that last less than a second.

A) echoic
B) iconic
C) eidetic
D) episodic
Question
The levels of processing framework proposes that the ease with which information is remembered may be traced to differences in the processing that occur during:

A) encoding.
B) storage.
C) retrieval.
D) any stage of the memory process.
Question
Cissy looks up a number in the phone book,pushes the book away,and then dials the number.Why does she discourage any interruptions during this process?

A) Information lasts only 20-30 seconds in short-term memory.
B) Information lasts only 5-6 seconds in short-term memory.
C) Information can only last a minute or so in short-term memory.
D) Short-term memory can only hold one or two items.
Question
The duration of short-term memory is about:

A) 1 to 10 seconds.
B) 20 to 30 seconds.
C) 1 to 2 minutes.
D) 20 to 30 minutes.
Question
George Sperling conducted a study in which he varied the interval between the presentation of a letter matrix and an auditory recall cue.Sperling measured the proportion of letters participants could recall from the matrix.Which statement regarding this study is TRUE?

A) A graph of the results of this study would show the accuracy of recall on the x-axis.
B) The interval between the matrix and the cue is a dependent variable.
C) The best performance was found for the longest cue delays.
D) The matrix was composed of 24 letters.
Question
The phenomenon of _____ imagery is fairly similar to what people commonly call "photographic memory."

A) eidetic
B) elaborative
C) echoic
D) engrammatic
Question
Information may last for _____ seconds in sensory memory,and the capacity of sensory memory is _____.

A) a few; small
B) a few; large
C) about 30; small
D) about 30; large
Question
Which statement accurately describes a potential flaw of the information-processing model of memory?

A) Sensory memory should not really be the first stage in the information-processing model.
B) Short-term memory does not actually have a limited capacity.
C) The model is too complicated.
D) No clear boundary may actually exist between short-term memory and long-term memory.
Question
Compared with iconic memory,echoic memory:

A) does not last as long.
B) is less accurate.
C) lasts longer.
D) is more accurate.
Question
A psychological scientist states that she is interested in a brief type of memory store she calls "olfactory memory," which is a type of _____ memory.

A) iconic
B) short-term
C) sensory
D) long-term
Question
Iconic memory lasts for ______ while echoic memory lasts for _____.

A) 10 seconds; 1 second
B) 1 second; 10 seconds
C) 5 seconds,20 seconds
D) 20 seconds,5 seconds
Question
Tommy is repeating a series of digits in the order in which he heard an experimenter read them.The experimenter is testing the capacity of Tommy's _____ memory.Tommy should be able to repeat about _____ digits correctly.

A) short-term; four
B) short-term; seven
C) sensory; four
D) sensory; seven
Question
Arturo studies by rewriting and rereading his class notes over and over again; this process is somewhat analogous to ______ rehearsal.

A) distributed
B) maintenance
C) elaborative
D) massed
Question
Match the psychologist(s)with the correct concept or theory.

A) Sperling - levels of processing framework
B) Tulving and Craik - information processing model
C) Baddeley and Hitch - working memory
D) Atkinson and Shiffrin - sensory memory
Question
On his computer desktop,Rodney can see several different files,each immediately accessible.Because he is actively working on them and can open them whenever he wants,these files are in fact very similar to the kind of information held in _____ memory.

A) long-term
B) sensory
C) working
D) procedural
Question
In one study,Bowman and colleagues (2010)found that college students holding IM conversations while studying a textbook passage:

A) took longer to read the passage.
B) performed more poorly on a test of the material.
C) took longer to read the passage and also performed more poorly on a later test.
D) neither read the passage more slowly,nor performed more poorly on a later test.
Question
The conscious repetition of information to ensure its survival in short-term memory is termed _____ rehearsal.

A) primary
B) elaborative
C) maintenance
D) massed
Question
According to the text,working memory is MOST nearly analogous to:

A) a bakery building.
B) the inventory of bread at any given time.
C) the making of bread inside a bakery.
D) the export of bread from the bakery to local restaurants.
Question
Process is to structure as _____ memory is to _____ memory.

A) short-term; working
B) short-term; sensory
C) working; short-term
D) long-term; working
Question
When Roy tells an acquaintance his telephone number,he does not recite the digits one by one at a constant rate,as in "3,3,7,2,3,4,8,3,9,2." Instead,Roy might say,"3,3,7 ...2,3,4 ...83,92." This exemplifies _____,a strategy to enhance _____ memory.

A) consolidation; sensory
B) consolidation; short-term
C) chunking; sensory
D) chunking; short-term
Question
How does short-term memory differ from sensory memory?

A) Its capacity is larger than that of sensory memory.
B) Its duration is shorter than that of sensory memory.
C) Its capacity is smaller than that of sensory memory,and its duration is shorter.
D) Its duration is longer than that of sensory memory.
Question
"What's your social?" the insurance provider on the phone asks Renee."One,six,four ..." Renee begins.After a brief pause,she continues,"seventy-two ...sixteen thirty-eight." To ease the burden on the insurance associate's short-term memory,Renee is giving the number in ______ rather than as individual digits.

A) nuggets
B) clumps
C) clusters
D) chunks
Question
"She did WHAT??" Sebastian's roommate exclaims as he relates an anecdote about a mutual friend.Sebastian's roommate processes the story using _____ memory.

A) working
B) sensory
C) semantic
D) long-term
Question
In the words of George Miller,the capacity of short-term memory is the "magical number _____."

A) five,plus or minus two
B) six,plus or minus one
C) seven,plus or minus two
D) nine,plus or minus two
Question
Which component of working memory is correctly matched with its description?

A) phonological loop - integrates information
B) visuospatial sketchpad - works with verbal information
C) episodic buffer - works with visual information
D) central executive - directs attention
Question
Which of the following expressions BEST reflects the capacity of short-term memory?

A) one or two items
B) seven,plus or minus two items
C) about a dozen items
D) unlimited
Question
As Rodolfo works on a complex multiplication problem in his head,the numbers he is manipulating are in his _____ memory.

A) working
B) autobiographical
C) long-term
D) sensory
Question
The text describes a study where researchers found a _____ correlation between college students' GPA and the amount of time they spend texting and using Facebook.

A) negative
B) minimal
C) positive
D) perfect
Question
Grouping pieces of information together to expand the capacity of short-term memory is called:

A) chunking.
B) clumping.
C) consolidating.
D) compiling.
Question
Compared with alcohol intoxication,talking on a cell phone impairs driving to:

A) a much lesser extent.
B) a lesser extent.
C) about the same extent.
D) a greater extent.
Question
The concept of working memory represents a contemporary conceptualization of _____ memory.

A) sensory
B) short-term
C) long-term
D) echoic.
Question
Mnemonic strategies facilitate retention by encouraging:

A) chunking.
B) elaborative rehearsal.
C) chunking and elaborative rehearsal.
D) chunking and maintenance rehearsal.
Question
Cory knows that the capital of Vermont is Montpelier,which is an example of an _____ memory.

A) implicit semantic
B) implicit episodic
C) explicit episodic
D) explicit semantic
Question
Knowing how to serve a badminton birdie is an example of a(n)________ memory.

A) episodic
B) semantic
C) procedural
D) explicit
Question
Research has shown that flashbulb memories are often:

A) incomplete.
B) inaccurate.
C) complete and accurate.
D) incomplete and inaccurate.
Question
Flashbulb memories:

A) typically concern major,unexpected public or personal events.
B) are remarkably accurate,even years after the initial event.
C) must be due to special encoding mechanisms for emotionally charged events.
D) are generally less accurate than memories for more mundane events,because of the emotion surrounding the original event.
Question
Angel is considering how best to run several errands between his last class in the afternoon and the beginning of his shift at work 2 hours later.In his mind's eye,he sees a mental map of the town.This map helps Angel factor distances,traffic,and so on into his plans.This map is in his working memory component called the:

A) visuospatial sketchpad.
B) episodic buffer.
C) phonological loop.
D) central executive.
Question
In a study described in the text some participants were asked to learn hierarchically organized words.Other participants were asked to learn the same words arranged randomly.All participants were later required to recall the words.Word recall was the _____ variable in this study.

A) control
B) independent
C) experimental
D) dependent
Question
The central executive is a component of _____ memory.

A) sensory
B) implicit
C) long-term
D) working
Question
Which statement is the BEST reason for viewing classical conditioning as a type of implicit memory?

A) Classical conditioning occurs outside one's awareness.
B) Classical conditioning requires conscious awareness.
C) Classical conditioning is one mechanism whereby a person learns actions and skills.
D) Classical conditioning allows a person to learn from experience.
Question
In a study described in your text some participants were asked to learn hierarchically organized words.Other participants were asked to learn the same words arranged randomly.All participants were later required to recall the words.In this study,the group learning the organized words was the _____ group.

A) control
B) independent
C) experimental
D) dependent
Question
_____ devices are methods for improving memory.

A) Eidetic
B) Mnemonic
C) Rehearsal
D) Elaborative
Question
Memories of which a person is not consciously aware are called ______ memories.

A) internal
B) subliminal
C) subconscious
D) implicit
Question
In working memory,visual and verbal information is integrated in the:

A) phonological loop.
B) sketchpad.
C) central executive.
D) episodic buffer.
Question
Explicit memory is also called _____ memory.

A) declarative
B) procedural
C) semantic
D) episodic
Question
Which statement accurately captures the relationship among the types of long-term memory?

A) Episodic and semantic memory are both components of procedural memory.
B) Episodic and semantic memory are both components of explicit memory.
C) Explicit and semantic memory are both types of episodic memory.
D) Explicit and semantic memory are both types of procedural memory.
Question
The method of loci connects new information to older memories-namely,locations along a familiar route.The method therefore encourages _____ rehearsal.

A) massed
B) elaborative
C) distributive
D) effortful
Question
Declarative memory is to nondeclarative memory as _____ memory is to _____ memory.

A) implicit; explicit
B) semantic; episodic
C) explicit; implicit
D) episodic; semantic
Question
The 9/11 attacks.Princess Diana's death.The Sandy Hook Elementary School massacre.People's vivid memories for the moment in which they learned of these events are called _____ memories.

A) snapshot
B) flashbulb
C) photocopy
D) thumbnail
Question
Because she drank too much alcohol,Deanna barely remembers her 21st birthday.That is,her _____ memory of that evening is sketchy.

A) procedural
B) semantic
C) working
D) episodic
Question
Janna is puzzling over a short answer question on a sociology test.Answering the question correctly requires Janna to use her _____ memory.

A) explicit
B) implicit
C) procedural
D) autobiographical
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Deck 6: Memory
1
Psychologists use the word _____ to refer to the processes whereby the brain collects,stores,and retrieves information for later use.

A) memory
B) learning
C) intelligence
D) sensation
memory
2
Which stage in the information-processing model of memory has the smallest capacity?

A) sensory memory
B) echoic memory
C) short-term memory
D) long-term memory
short-term memory
3
When answering such questions as "Who was your date to the junior prom?" or "What costume did you wear last Halloween?" a person is relying MOST explicitly on the memory process of:

A) rehearsal.
B) encoding.
C) retrieval.
D) storage.
retrieval.
4
Which of the following sequences BEST reflects the order in which memory processes occur,from first to last?

A) storage> encoding> retrieval
B) storage> retrieval> encoding
C) encoding> retrieval> storage
D) encoding> storage> retrieval
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5
Which of the following sequences BEST reflects the order of stages in the information processing model of memory?

A) short-term memory > sensory memory > long-term memory
B) short-term memory > working memory > long-term memory
C) sensory memory > short-term memory > long-term memory
D) sensory memory > long-term memory > short-term memory
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6
Which statement about the information processing model of memory is TRUE?

A) Sensory memory is the last of the three stages in the model.
B) Short-term memory has the smallest capacity of the three stages.
C) The capacity of sensory memory is small.
D) Long-term memory has a limited capacity.
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7
While a computer's hard drive may be likened to the memory process of storage,its keyboard is analogous to the process of:

A) retrieval.
B) chunking.
C) encoding.
D) decay.
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8
Amelia remarks that she needs to learn the text's section on the structures of the brain for an upcoming test.Brian responds that he couldn't remember the function of the hippocampus on a test the preceding day.Amelia is making reference to the memory process called _____.Brian is referring to the memory process called _____.

A) encoding; storage
B) retrieval; encoding
C) retrieval; storage
D) encoding; retrieval
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9
Which of these is NOT one of the three general memory processes identified at the beginning of the chapter?

A) encoding
B) perception
C) storage
D) retrieval
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10
Based on the textbook's discussion,memory competitors appear to differ from other people mainly in their:

A) overall intelligence.
B) brain structure.
C) neural processing speed.
D) memory strategies.
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Unlock Deck
k this deck
11
Which sequence correctly arranges the information-processing stages of memory in order of increasing capacity?

A) sensory memory > short-term memory > long-term memory
B) short-term memory > long-term memory > sensory memory
C) sensory memory > long-term memory > short-term memory
D) short-term memory > sensory memory > long-term memory
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12
Clarice presses the Ctrl and S keys on her keyboard to save a document.A file is then created on her computer's hard drive.Clarice's action is MOST analogous to the memory activity of:

A) storage.
B) encoding.
C) retrieval.
D) interference.
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13
Preserving information is to accessing information as _____ is to _____.

A) storage; encoding
B) storage; retrieval
C) encoding; retrieval
D) retrieval; storage
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14
How does the brain's memory system differ from that of a computer?

A) The brain can only process one type of information at a time.
B) The brain's neurons communicate in a more complex manner than what occurs within electrical circuits.
C) The brain's storage capacity is more limited than that of a computer.
D) The brain preserves information exactly as it was encoded.
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15
When one uses the term "remembering" in day-to-day life,one is making reference to the memory process of:

A) rehearsal.
B) retrieval.
C) encoding.
D) storage.
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16
Dr.Handy is a psychologist who studies how the brain collects,stores,and retrieves information for later use.Which is the BEST term for Dr.Handy's area of interest?

A) intelligence
B) memory
C) cognition
D) learning
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17
"I know it! It's um ...um ...It starts with G," begins a trivia game contestant excitedly.The contestant is falling prey to the _____ phenomenon.

A) tip-of-the-tongue
B) maintenance rehearsal
C) flashbulb memory
D) recency
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18
Almost everybody has had the feeling of knowing the answer to a question,but not being quite able to say it.This is called the "tip-of-the-tongue" phenomenon,and is a failure of:

A) encoding.
B) retrieval.
C) storage.
D) rehearsal.
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Unlock Deck
k this deck
19
The textbook describes the case of Clive Wearing,who suffered a brain infection called encephalitis.After the infection,Clive could not retain new information for more than a few seconds.His memory process of _____ was impaired.

A) perception
B) storage
C) transfer
D) retrieval
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Unlock Deck
k this deck
20
A "one-hit-wonder" song popular 5 years ago comes on the radio."I used to love this song!" Clyde exclaims."Who sang it?" "Oh! I know! It's ...it's ...Darn! It's on the tip of my tongue!" Ralph responds.Ralph is experiencing a failure of the memory process called:

A) encoding.
B) transfer.
C) storage.
D) retrieval.
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k this deck
21
Dr.Fernald is conducting a memory experiment.One group of participants has to decide whether each of a list of words begins with the same letter as a target word; a second group has to determine whether each of a list of words rhymes with a target word; finally,a third group has to determine whether each of a list of words is a synonym or an antonym of a target word.Later,all participants are asked to recall the list words.According to the levels of processing framework,which group will perform the BEST?

A) the synonym/antonym group
B) the same-letter group
C) the rhyme group
D) The groups should perform equivalently,
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22
The study of sensory memory is associated with:

A) George Miller.
B) Elizabeth Loftus.
C) George Sperling.
D) Hermann Ebbinghaus.
Unlock Deck
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Unlock Deck
k this deck
23
The levels of processing framework:

A) assumes that the longer material is in short-term memory,the deeper its memory traces will be.
B) is primarily concerned with a type of memory called "procedural."
C) suggests that thinking about material leads to better memory than simply repeating the material to oneself.
D) holds that meaningless material produces greater depth of processing than does material that can be fitted into meaningful contexts.
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Unlock for access to all 253 flashcards in this deck.
Unlock Deck
k this deck
24
Using the partial report technique,George Sperling estimated that sensory memory stored at least _____ of the letters in a briefly-flashed array.

A) 25%
B) 50%
C) 65%
D) 75%
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Unlock Deck
k this deck
25
According to the levels of processing framework,which of the following students should retrieve information more successfully on classroom tests?

A) Grant,who attempts to memorize his notes
B) Irene,who attempts to relate her notes to information she has learned in other classes
C) Hugh,who highlights important words on each page
D) Frank,who listens in class when what the professor says interests him,but doesn't take notes
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Unlock Deck
k this deck
26
In the late 1950s and early 1960s,psychologist George Sperling conducted important studies of _____ memory.

A) sensory
B) short-term
C) working
D) long-term
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k this deck
27
Which of the following statements BEST describes the relationship between iconic and echoic memory on the one hand,and sensory memory on the other?

A) Iconic and echoic memory are components of sensory memory.
B) Iconic and echoic memory are types of memory,of which sensory memory is a part.
C) Iconic and echoic memory are different types of memory than sensory memory.
D) Iconic and echoic memory are different types of sensory memory.
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28
According to the levels of processing framework,which of the following study techniques would BEST enhance memory?

A) highlighting important passages in the text
B) reading aloud important passages in the text
C) focusing on the meaning of important passages in the text
D) only reading the summary at the end of each chapter.
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29
In the information-processing model of memory,_____ memory can be described as "high capacity,long duration."

A) sensory
B) iconic
C) short-term
D) long-term
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30
Psychologists use the term _____ memory to refer to photographic visual impressions that last less than a second.

A) echoic
B) iconic
C) eidetic
D) episodic
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31
The levels of processing framework proposes that the ease with which information is remembered may be traced to differences in the processing that occur during:

A) encoding.
B) storage.
C) retrieval.
D) any stage of the memory process.
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32
Cissy looks up a number in the phone book,pushes the book away,and then dials the number.Why does she discourage any interruptions during this process?

A) Information lasts only 20-30 seconds in short-term memory.
B) Information lasts only 5-6 seconds in short-term memory.
C) Information can only last a minute or so in short-term memory.
D) Short-term memory can only hold one or two items.
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33
The duration of short-term memory is about:

A) 1 to 10 seconds.
B) 20 to 30 seconds.
C) 1 to 2 minutes.
D) 20 to 30 minutes.
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34
George Sperling conducted a study in which he varied the interval between the presentation of a letter matrix and an auditory recall cue.Sperling measured the proportion of letters participants could recall from the matrix.Which statement regarding this study is TRUE?

A) A graph of the results of this study would show the accuracy of recall on the x-axis.
B) The interval between the matrix and the cue is a dependent variable.
C) The best performance was found for the longest cue delays.
D) The matrix was composed of 24 letters.
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35
The phenomenon of _____ imagery is fairly similar to what people commonly call "photographic memory."

A) eidetic
B) elaborative
C) echoic
D) engrammatic
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36
Information may last for _____ seconds in sensory memory,and the capacity of sensory memory is _____.

A) a few; small
B) a few; large
C) about 30; small
D) about 30; large
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37
Which statement accurately describes a potential flaw of the information-processing model of memory?

A) Sensory memory should not really be the first stage in the information-processing model.
B) Short-term memory does not actually have a limited capacity.
C) The model is too complicated.
D) No clear boundary may actually exist between short-term memory and long-term memory.
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38
Compared with iconic memory,echoic memory:

A) does not last as long.
B) is less accurate.
C) lasts longer.
D) is more accurate.
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39
A psychological scientist states that she is interested in a brief type of memory store she calls "olfactory memory," which is a type of _____ memory.

A) iconic
B) short-term
C) sensory
D) long-term
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40
Iconic memory lasts for ______ while echoic memory lasts for _____.

A) 10 seconds; 1 second
B) 1 second; 10 seconds
C) 5 seconds,20 seconds
D) 20 seconds,5 seconds
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41
Tommy is repeating a series of digits in the order in which he heard an experimenter read them.The experimenter is testing the capacity of Tommy's _____ memory.Tommy should be able to repeat about _____ digits correctly.

A) short-term; four
B) short-term; seven
C) sensory; four
D) sensory; seven
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42
Arturo studies by rewriting and rereading his class notes over and over again; this process is somewhat analogous to ______ rehearsal.

A) distributed
B) maintenance
C) elaborative
D) massed
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43
Match the psychologist(s)with the correct concept or theory.

A) Sperling - levels of processing framework
B) Tulving and Craik - information processing model
C) Baddeley and Hitch - working memory
D) Atkinson and Shiffrin - sensory memory
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44
On his computer desktop,Rodney can see several different files,each immediately accessible.Because he is actively working on them and can open them whenever he wants,these files are in fact very similar to the kind of information held in _____ memory.

A) long-term
B) sensory
C) working
D) procedural
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45
In one study,Bowman and colleagues (2010)found that college students holding IM conversations while studying a textbook passage:

A) took longer to read the passage.
B) performed more poorly on a test of the material.
C) took longer to read the passage and also performed more poorly on a later test.
D) neither read the passage more slowly,nor performed more poorly on a later test.
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46
The conscious repetition of information to ensure its survival in short-term memory is termed _____ rehearsal.

A) primary
B) elaborative
C) maintenance
D) massed
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47
According to the text,working memory is MOST nearly analogous to:

A) a bakery building.
B) the inventory of bread at any given time.
C) the making of bread inside a bakery.
D) the export of bread from the bakery to local restaurants.
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48
Process is to structure as _____ memory is to _____ memory.

A) short-term; working
B) short-term; sensory
C) working; short-term
D) long-term; working
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49
When Roy tells an acquaintance his telephone number,he does not recite the digits one by one at a constant rate,as in "3,3,7,2,3,4,8,3,9,2." Instead,Roy might say,"3,3,7 ...2,3,4 ...83,92." This exemplifies _____,a strategy to enhance _____ memory.

A) consolidation; sensory
B) consolidation; short-term
C) chunking; sensory
D) chunking; short-term
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50
How does short-term memory differ from sensory memory?

A) Its capacity is larger than that of sensory memory.
B) Its duration is shorter than that of sensory memory.
C) Its capacity is smaller than that of sensory memory,and its duration is shorter.
D) Its duration is longer than that of sensory memory.
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51
"What's your social?" the insurance provider on the phone asks Renee."One,six,four ..." Renee begins.After a brief pause,she continues,"seventy-two ...sixteen thirty-eight." To ease the burden on the insurance associate's short-term memory,Renee is giving the number in ______ rather than as individual digits.

A) nuggets
B) clumps
C) clusters
D) chunks
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52
"She did WHAT??" Sebastian's roommate exclaims as he relates an anecdote about a mutual friend.Sebastian's roommate processes the story using _____ memory.

A) working
B) sensory
C) semantic
D) long-term
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53
In the words of George Miller,the capacity of short-term memory is the "magical number _____."

A) five,plus or minus two
B) six,plus or minus one
C) seven,plus or minus two
D) nine,plus or minus two
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54
Which component of working memory is correctly matched with its description?

A) phonological loop - integrates information
B) visuospatial sketchpad - works with verbal information
C) episodic buffer - works with visual information
D) central executive - directs attention
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55
Which of the following expressions BEST reflects the capacity of short-term memory?

A) one or two items
B) seven,plus or minus two items
C) about a dozen items
D) unlimited
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56
As Rodolfo works on a complex multiplication problem in his head,the numbers he is manipulating are in his _____ memory.

A) working
B) autobiographical
C) long-term
D) sensory
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57
The text describes a study where researchers found a _____ correlation between college students' GPA and the amount of time they spend texting and using Facebook.

A) negative
B) minimal
C) positive
D) perfect
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58
Grouping pieces of information together to expand the capacity of short-term memory is called:

A) chunking.
B) clumping.
C) consolidating.
D) compiling.
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59
Compared with alcohol intoxication,talking on a cell phone impairs driving to:

A) a much lesser extent.
B) a lesser extent.
C) about the same extent.
D) a greater extent.
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60
The concept of working memory represents a contemporary conceptualization of _____ memory.

A) sensory
B) short-term
C) long-term
D) echoic.
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61
Mnemonic strategies facilitate retention by encouraging:

A) chunking.
B) elaborative rehearsal.
C) chunking and elaborative rehearsal.
D) chunking and maintenance rehearsal.
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62
Cory knows that the capital of Vermont is Montpelier,which is an example of an _____ memory.

A) implicit semantic
B) implicit episodic
C) explicit episodic
D) explicit semantic
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63
Knowing how to serve a badminton birdie is an example of a(n)________ memory.

A) episodic
B) semantic
C) procedural
D) explicit
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64
Research has shown that flashbulb memories are often:

A) incomplete.
B) inaccurate.
C) complete and accurate.
D) incomplete and inaccurate.
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65
Flashbulb memories:

A) typically concern major,unexpected public or personal events.
B) are remarkably accurate,even years after the initial event.
C) must be due to special encoding mechanisms for emotionally charged events.
D) are generally less accurate than memories for more mundane events,because of the emotion surrounding the original event.
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66
Angel is considering how best to run several errands between his last class in the afternoon and the beginning of his shift at work 2 hours later.In his mind's eye,he sees a mental map of the town.This map helps Angel factor distances,traffic,and so on into his plans.This map is in his working memory component called the:

A) visuospatial sketchpad.
B) episodic buffer.
C) phonological loop.
D) central executive.
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67
In a study described in the text some participants were asked to learn hierarchically organized words.Other participants were asked to learn the same words arranged randomly.All participants were later required to recall the words.Word recall was the _____ variable in this study.

A) control
B) independent
C) experimental
D) dependent
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68
The central executive is a component of _____ memory.

A) sensory
B) implicit
C) long-term
D) working
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69
Which statement is the BEST reason for viewing classical conditioning as a type of implicit memory?

A) Classical conditioning occurs outside one's awareness.
B) Classical conditioning requires conscious awareness.
C) Classical conditioning is one mechanism whereby a person learns actions and skills.
D) Classical conditioning allows a person to learn from experience.
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70
In a study described in your text some participants were asked to learn hierarchically organized words.Other participants were asked to learn the same words arranged randomly.All participants were later required to recall the words.In this study,the group learning the organized words was the _____ group.

A) control
B) independent
C) experimental
D) dependent
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71
_____ devices are methods for improving memory.

A) Eidetic
B) Mnemonic
C) Rehearsal
D) Elaborative
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72
Memories of which a person is not consciously aware are called ______ memories.

A) internal
B) subliminal
C) subconscious
D) implicit
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73
In working memory,visual and verbal information is integrated in the:

A) phonological loop.
B) sketchpad.
C) central executive.
D) episodic buffer.
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74
Explicit memory is also called _____ memory.

A) declarative
B) procedural
C) semantic
D) episodic
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75
Which statement accurately captures the relationship among the types of long-term memory?

A) Episodic and semantic memory are both components of procedural memory.
B) Episodic and semantic memory are both components of explicit memory.
C) Explicit and semantic memory are both types of episodic memory.
D) Explicit and semantic memory are both types of procedural memory.
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76
The method of loci connects new information to older memories-namely,locations along a familiar route.The method therefore encourages _____ rehearsal.

A) massed
B) elaborative
C) distributive
D) effortful
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77
Declarative memory is to nondeclarative memory as _____ memory is to _____ memory.

A) implicit; explicit
B) semantic; episodic
C) explicit; implicit
D) episodic; semantic
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78
The 9/11 attacks.Princess Diana's death.The Sandy Hook Elementary School massacre.People's vivid memories for the moment in which they learned of these events are called _____ memories.

A) snapshot
B) flashbulb
C) photocopy
D) thumbnail
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79
Because she drank too much alcohol,Deanna barely remembers her 21st birthday.That is,her _____ memory of that evening is sketchy.

A) procedural
B) semantic
C) working
D) episodic
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80
Janna is puzzling over a short answer question on a sociology test.Answering the question correctly requires Janna to use her _____ memory.

A) explicit
B) implicit
C) procedural
D) autobiographical
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