Deck 3: Decision Analysis
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Deck 3: Decision Analysis
1
The decision theory processes of maximizing expected monetary value (EMV)and minimizing expected opportunity loss (EOL)should lead us to choose the same alternatives.
True
2
The maximum value in a regret table constructed from a decision table populated with cost data corresponds to the optimal alternative.
False
3
All decisions that result in a favorable outcome are considered to be good decisions.
False
4
The EMV approach and Utility theory always result in the same choice of alternatives.
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5
Optimistic decision makers tend to discount favorable outcomes.
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6
The decision making criterion of realism only applies to maximizing expected payoff.
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7
A decision table is sometimes called a payout table.
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8
Any problem that can be represented in a decision tree can be easily portrayed in a decision table.
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9
The maximin decision criterion is used by pessimistic decision makers and minimizes the maximum outcome for every alternative.
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10
The several criteria (maximax, maximin, equally likely, criterion of realism, minimax regret)used for decision making under uncertainty cannot lead the choice of the same alternative.
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11
Expected monetary value (EMV)is the payoff you should expect to occur when you choose a particular alternative.
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12
Sensitivity analysis assumes no increasing or decreasing economies of scale.
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13
Any problem that can be presented in a decision table can also be graphically portrayed in a decision tree.
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14
The decision maker can control states of nature.
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15
The difference in decision making under uncertainty and decision making under certainty is that under uncertainty, we think we know the probabilities of the states of nature, while under certainty we know exactly the probabilities of the states of nature.
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16
Expected monetary value (EMV)is the average or expected monetary outcome of a decision if it can be repeated a large number of times.
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17
In a decision table, all of the alternatives are listed down the left side of the table, while all of the possible outcomes or states of nature are listed across the top.
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18
The maximax decision criterion is used by pessimistic decision makers and maximizes the maximum outcome for every alternative.
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19
EVPI (expected value of perfect information)provides the decision maker a value of the lowest amount she should be willing to pay for additional information.
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20
EOL will always result in the same decision as the maximum EMV with revenue data, but will pick the worst alternative with cost data.
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21
A pessimistic decision-making criterion is
A)maximax.
B)equally likely.
C)maximin.
D)decision making under certainty.
A)maximax.
B)equally likely.
C)maximin.
D)decision making under certainty.
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22
Which of the following is not a characteristic of a good decision?
A)based on logic
B)considers all available data
C)employs appropriate quantitative techniques
D)always results in a favorable outcome
A)based on logic
B)considers all available data
C)employs appropriate quantitative techniques
D)always results in a favorable outcome
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23
The assignment of a utility value of 1 to an alternative implies that the alternative is preferred to all others.
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24
A utility curve that shows utility increasing at a decreasing rate as the monetary value increases represents the utility curve of a risk seeker.
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25
An analytic and systematic approach to the study of decision making is referred to as
A)decision making under risk.
B)decision making under uncertainty.
C)decision theory.
D)decision analysis.
A)decision making under risk.
B)decision making under uncertainty.
C)decision theory.
D)decision analysis.
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26
A decision maker is assigning equal probabilities to all states of nature in a decision making under uncertainty situation but is uncomfortable doing so.Therefore, this is actually a decision making under risk situation.
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27
Utility theory may help the decision maker include the impact of qualitative factors that are difficult to include in the EMV model.
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28
Expected monetary value (EMV)is
A)the average or expected monetary outcome of a decision if it can be repeated a large number of times.
B)the average or expected value of the decision, if you know what would happen ahead of time.
C)the average or expected value of information if it were completely accurate.
D)the amount you would lose by not picking the best alternative.
A)the average or expected monetary outcome of a decision if it can be repeated a large number of times.
B)the average or expected value of the decision, if you know what would happen ahead of time.
C)the average or expected value of information if it were completely accurate.
D)the amount you would lose by not picking the best alternative.
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29
By studying a person's Utility Curve, one can determine whether the individual is a risk seeker, risk avoider, or is indifferent to risk.
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30
Utility values typically range from -1 to +1.
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31
A second table (an opportunity loss table)must be computed when applying the maximin decision criterion.
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32
Utility theory provides a decision criterion that is superior to the EMV or EOL in that it may allow the decision maker to incorporate her own attitudes toward risk.
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33
The Laplace criterion represents a compromise between the maximax and maximin decisions.
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34
A utility curve that shows utility increasing at an increasing rate as the monetary value increases represents the utility curve of a risk seeker.
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35
In a decision problem where we wish to use Bayes' theorem to calculate posterior probabilities, we should always begin our analysis with the assumption that all states of nature are equally likely, and use the sample information to revise these probabilities to more realistic values.
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36
What makes the difference between good decisions and bad decisions?
A)A good decision is based on logic.
B)A good decision considers all available data.
C)A good decision considers all alternatives.
D)A good decision applies quantitative approaches.
A)A good decision is based on logic.
B)A good decision considers all available data.
C)A good decision considers all alternatives.
D)A good decision applies quantitative approaches.
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37
Which of the following is true about the expected value of perfect information?
A)It is the amount you would pay for any sample study.
B)It is calculated as EMV minus EOL.
C)It is calculated as expected value with perfect information minus maximum EMV.
D)It is the amount charged for marketing research.
A)It is the amount you would pay for any sample study.
B)It is calculated as EMV minus EOL.
C)It is calculated as expected value with perfect information minus maximum EMV.
D)It is the amount charged for marketing research.
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38
Which of the following is not considered a criterion for decision making under uncertainty?
A)optimistic
B)pessimistic
C)equally likely
D)random selection
A)optimistic
B)pessimistic
C)equally likely
D)random selection
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39
The following figure illustrates a utility curve for someone who is a risk seeker. 

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40
The following is a payoff table giving costs for various situations.
What decision would an optimist make?
A)Alternative 1
B)Alternative 2
C)Alternative 3
D)Alternative 4

A)Alternative 1
B)Alternative 2
C)Alternative 3
D)Alternative 4
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41
Another name for a decision table is a
A)payment table.
B)payout table.
C)payoff table.
D)pay-up table.
A)payment table.
B)payout table.
C)payoff table.
D)pay-up table.
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42
Which of the following is not one of the steps considered in the "Six Steps in Decision Making"?
A)Clearly define the problem at hand.
B)List the possible alternatives.
C)Apply the model and make your decision.
D)Evaluate the success of the decision.
A)Clearly define the problem at hand.
B)List the possible alternatives.
C)Apply the model and make your decision.
D)Evaluate the success of the decision.
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43
The following is a payoff table giving costs for various situations.
What decision would a pessimist make?
A)Alternative 1
B)Alternative 2
C)Alternative 3
D)Alternative 4

A)Alternative 1
B)Alternative 2
C)Alternative 3
D)Alternative 4
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44
The following is a payoff table giving costs for various situations.
What are the regret values for Alternative 3 as read from State 1 to State 3?
A)17, 16, 25
B)29, 0, 7
C)7, 32, 36
D)23, 65, 91

A)17, 16, 25
B)29, 0, 7
C)7, 32, 36
D)23, 65, 91
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45
How are decision tables organized?
A)alternatives down the left, states of nature on top, payoffs inside
B)states of nature down the left, alternatives on top, payoffs inside
C)alternatives down the left, payoffs on top, states of nature inside
D)payoffs down the left, alternatives on top, states of nature inside
A)alternatives down the left, states of nature on top, payoffs inside
B)states of nature down the left, alternatives on top, payoffs inside
C)alternatives down the left, payoffs on top, states of nature inside
D)payoffs down the left, alternatives on top, states of nature inside
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46
The following is a payoff table giving profits for various situations.
The probabilities for states of nature A, B, and C are 0.3, 0.5, and 0.2, respectively.If a perfect forecast of the future were available, what is the expected value of perfect information (EVPI)?
A)166
B)0
C)36
D)40

A)166
B)0
C)36
D)40
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47
The following is a payoff table giving profits for various situations.
The probabilities for states of nature A, B, and C are 0.3, 0.5, and 0.2, respectively.If a perfect forecast of the future were available, what is the expected value with this perfect information?
A)130
B)160
C)166
D)36

A)130
B)160
C)166
D)36
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48
Pessimistic decision makers tend to
A)magnify favorable outcomes.
B)ignore bad outcomes.
C)discount favorable outcomes.
D)A and B
A)magnify favorable outcomes.
B)ignore bad outcomes.
C)discount favorable outcomes.
D)A and B
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49
Optimistic decision makers tend to
A)magnify favorable outcomes.
B)ignore bad outcomes.
C)discount favorable outcomes.
D)A and B
A)magnify favorable outcomes.
B)ignore bad outcomes.
C)discount favorable outcomes.
D)A and B
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50
Nick has plans to open some pizza restaurants, but he is not sure how many to open.He has prepared a payoff table to help analyze the situation.
Nick believes there is a 40 percent chance that the market will be good, a 30 percent chance that it will be fair, and a 30 percent chance that it will be poor.A market research firm will analyze market conditions and will provide a perfect forecast (they provide a money back guarantee).What is the most that should be paid for this forecast?
A)$ 44,000
B)$ 53,000
C)$123,000
D)$176,000

A)$ 44,000
B)$ 53,000
C)$123,000
D)$176,000
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51
The following is a payoff table giving profits for various situations.
What is the expected value of perfect information?
A)7.6
B)8.4
C)8.8
D)9.2

A)7.6
B)8.4
C)8.8
D)9.2
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52
Consider the following payoff table.
Based upon these probabilities, a person would select Alternative 3.Suppose there is concern about the accuracy of these probabilities.A few of the analysts feel that the likelihood of State 1 is higher and that the likelihood of State 2 is much lower.If the likelihood of State 2 is reduced at the expense of State 1, how much lower can State 2's likelihood fall before Alternative 3 is no longer optimal?
A)0.05
B)0.06
C)0.07
D)0.08

A)0.05
B)0.06
C)0.07
D)0.08
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53
The following is a payoff table giving costs for various situations.
What decision should be made based on the minimax regret criterion?
A)Alternative 1
B)Alternative 2
C)Alternative 3
D)Alternative 4

A)Alternative 1
B)Alternative 2
C)Alternative 3
D)Alternative 4
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54
The following is a payoff table giving profits for various situations.
If a person selected Alternative 1, what would the expected profit be?
A)51.7
B)54.7
C)55.0
D)57.3

A)51.7
B)54.7
C)55.0
D)57.3
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55
Consider the following payoff table.
How much should be paid for a perfect forecast of the state of nature?
A)170
B)30
C)10
D)100

A)170
B)30
C)10
D)100
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56
The following is a payoff table giving costs for various situations.
What decision should be made based on the Laplace criterion?
A)Alternative 1
B)Alternative 2
C)Alternative 3
D)Alternative 4

A)Alternative 1
B)Alternative 2
C)Alternative 3
D)Alternative 4
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57
Nick has plans to open some pizza restaurants, but he is not sure how many to open.He has prepared a payoff table to help analyze the situation.
As Nick does not know how his product will be received, he assumes that all three states of nature are equally likely to occur.If he uses the equally likely criterion, what decision would he make?
A)Open 1
B)Open 2
C)Good market
D)Fair market

A)Open 1
B)Open 2
C)Good market
D)Fair market
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58
Which of the following is the fourth step of the "Six Steps in Decision Making"?
A)Select one of the mathematical decision theory models.
B)List the possible alternatives.
C)Apply the model and make your decision.
D)List the payoff or profit of each combination of alternatives and outcomes.
A)Select one of the mathematical decision theory models.
B)List the possible alternatives.
C)Apply the model and make your decision.
D)List the payoff or profit of each combination of alternatives and outcomes.
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59
In decision theory, we call the payoffs resulting from each possible combination of alternatives and outcomes
A)marginal values.
B)conditional values.
C)conditional probabilities.
D)Bayesian values.
A)marginal values.
B)conditional values.
C)conditional probabilities.
D)Bayesian values.
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60
The following is a payoff table giving profits for various situations.
If a person were to use the expected monetary value criterion, what decision would be made?
A)Alternative 1
B)Alternative 2
C)Alternative 3
D)Alternative 4

A)Alternative 1
B)Alternative 2
C)Alternative 3
D)Alternative 4
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61
A plant manager considers the operational cost per hour of five machine alternatives.The cost per hour is sensitive to three potential weather conditions: cold, mild, and warm.The following table represents the operations cost per hour for each alternative-state of nature combination:
Using the pessimistic criterion, which alternative is best?
A)Machine 2
B)Machine 3
C)Machine 4
D)Machine 5

A)Machine 2
B)Machine 3
C)Machine 4
D)Machine 5
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62
Bayes' theorem enables decision makers to revise probabilities based on
A)perfect information.
B)knowing, ahead of time, the actual outcome of the decision.
C)additional information.
D)measurements of utility.
A)perfect information.
B)knowing, ahead of time, the actual outcome of the decision.
C)additional information.
D)measurements of utility.
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63
The three decision-making environments are decision making under
A)utility, risk, and certainty.
B)utility, risk, and uncertainty.
C)utility, certainty, and uncertainty.
D)risk, certainty, and uncertainty.
A)utility, risk, and certainty.
B)utility, risk, and uncertainty.
C)utility, certainty, and uncertainty.
D)risk, certainty, and uncertainty.
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64
In Bayesian analysis, conditional probabilities are also known as which of the following?
A)anterior probabilities
B)posterior probabilities
C)prior probabilities
D)marginal probabilities
A)anterior probabilities
B)posterior probabilities
C)prior probabilities
D)marginal probabilities
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65
A plant manager considers the operational cost per hour of five machine alternatives.The cost per hour is sensitive to three potential weather conditions: cold, mild, and warm.The following table represents the operations cost per hour for each alternative-state of nature combination:
Using the equally likely criterion, which alternative is best?
A)Machine 1
B)Machine 2
C)Machine 3
D)Machine 4

A)Machine 1
B)Machine 2
C)Machine 3
D)Machine 4
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66
The equally likely criterion is also called the ________ criterion.
A)Hurwicz
B)uncertainty
C)Laplace
D)LaFlore
A)Hurwicz
B)uncertainty
C)Laplace
D)LaFlore
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67
In decision making under ________, there are several possible outcomes for each alternative, and the decision maker does not know the probabilities of the various outcomes.
A)risk
B)utility
C)certainty
D)uncertainty
A)risk
B)utility
C)certainty
D)uncertainty
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68
The Hurwicz criterion coefficient of realism measures the decision maker's degree of
A)utility.
B)pessimism.
C)certainty.
D)optimism.
A)utility.
B)pessimism.
C)certainty.
D)optimism.
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69
The optimistic decision criterion is the criterion of
A)maximax.
B)maximin.
C)realism.
D)equally likely.
A)maximax.
B)maximin.
C)realism.
D)equally likely.
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70
A plant manager considers the operational cost per hour of five machine alternatives.The cost per hour is sensitive to three potential weather conditions: cold, mild, and warm.The following table represents the operations cost per hour for each alternative-state of nature combination:
Assume that for a randomly selected day, there is a 30% probability of cold weather, 50% probability of mild weather, and 20% probability of warm weather.What alternative is best using EMV?
A)Machine 1
B)Machine 2
C)Machine 3
D)Machine 4

A)Machine 1
B)Machine 2
C)Machine 3
D)Machine 4
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71
In the construction of decision trees, which of the following shapes represents a state of nature node?
A)square
B)circle
C)diamond
D)triangle
A)square
B)circle
C)diamond
D)triangle
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72
The expected value of sample information (EVSI)can be used to
A)establish a maximum amount to spend on additional information.
B)calculate conditional probabilities.
C)establish risk avoidance.
D)provide points on a utility curve.
A)establish a maximum amount to spend on additional information.
B)calculate conditional probabilities.
C)establish risk avoidance.
D)provide points on a utility curve.
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73
A plant manager considers the operational cost per hour of five machine alternatives.The cost per hour is sensitive to three potential weather conditions: cold, mild, and warm.The following table represents the operations cost per hour for each alternative-state of nature combination:
Assume that for a randomly selected day, there is a 30% probability of cold weather, 50% probability of mild weather, and 20% probability of warm weather.What is the EVPI?
A)$5.8
B)$6.6
C)$1.6
D)$3.2

A)$5.8
B)$6.6
C)$1.6
D)$3.2
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74
A plant manager considers the operational cost per hour of five machine alternatives.The cost per hour is sensitive to three potential weather conditions: cold, mild, and warm.The following table represents the operations cost per hour for each alternative-state of nature combination:
Using the optimistic criterion, which alternative is best?
A)Machine 1
B)Machine 2
C)Machine 3
D)Machine 4

A)Machine 1
B)Machine 2
C)Machine 3
D)Machine 4
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75
A market research survey is available for $10,000.Using a decision tree analysis, it is found that the expected monetary value with no survey is $62,000.If the expected value of sample information is -$7,000, what is the expected monetary value with the survey?
A)$45,000
B)$62,000
C)-$17,000
D)$55,000
A)$45,000
B)$62,000
C)-$17,000
D)$55,000
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76
In the construction of decision trees, which of the following shapes represents a decision node?
A)square
B)circle
C)diamond
D)triangle
A)square
B)circle
C)diamond
D)triangle
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77
A company is considering producing a new children's bar soap.A market research firm has told the company that if they perform a survey, a positive survey of a favorable market occurs 65 percent of the time.That is, P(positive survey | favorable market)= 0.65.Similarly, 40 percent of the time the survey falsely predicts a favorable market; thus, P(positive survey | unfavorable market)= 0.40.These statistics indicate the accuracy of the survey.Prior to contacting the market research firm, the company's best estimate of a favorable market was 50 percent.So, P(favorable market)= 0.50 and P(unfavorable market)= 0.50.Using Bayes' theorem, determine the probability of a favorable market given a favorable survey.
A)0.62
B)0.38
C)0.53
D)0.65
A)0.62
B)0.38
C)0.53
D)0.65
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78
A decision sciences professor defines the P(A)= the likelihood one of his students will be bitten by a monkey on his trip to India and P(B)= an Indian monkey carries rabies.Which of these expressions represents the likelihood that given a monkey doesn't have rabies, it will bite his student?
A)P(B|A')
B)P(A'|B')
C)P(A|B')
D)P(A'|B)
A)P(B|A')
B)P(A'|B')
C)P(A|B')
D)P(A'|B)
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79
The Hurwicz criterion is also called the criterion of
A)regret.
B)equality.
C)optimism.
D)realism.
A)regret.
B)equality.
C)optimism.
D)realism.
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80
In decision making under ________, there are several possible outcomes for each alternative, and the decision maker knows the probability of occurrence of each outcome.
A)risk
B)utility
C)certainty
D)probability
A)risk
B)utility
C)certainty
D)probability
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