Deck 16: Itrination and Inoculation

Question 1

Research on how to immunize young children against the effects of television commercials was prompted partly by studies showing that children

A)are not persuaded by television advertising.
B)fail to grasp the persuasive intent of commercials.
C)use the central route to persuasion.
D)are skeptical of television advertising.

Answer 1

fail to grasp the persuasive intent of commercials.

Question 2

Compared with propaganda,education is

A)more factually based.
B)more coercive.
C)less believable.
D)less interesting.

Answer 2

more factually based.

Question 3

The text indicates that inoculation procedures have been successful in

A)increasing drivers' use of seat belts.
B)reducing children's aggression.
C)reducing teen smoking.
D)increasing adults' charitable contributions.

Answer 3

reducing teen smoking.

Question 4

Which of the following statements is false?

A)About 1 in 5 Americans believes President Obama is a Muslim.
B)About 1 in 4 Americans thinks the sun revolves around the earth.
C)About 1 in 3 Americans believes President Obama was born outside the United States.
D)About 1 in 4 Americans believes the earth rotates around the moon.

Question 5

According to the Centers for Disease Control and Prevention (CDC)reports,_____ of Americans smoke cigarettes,half the rate of 40 years ago,which emphasizes the impact of health promotion campaigns in promoting healthier living.

A)40 percent
B)18 percent
C)5 percent
D)33 percent

Question 6

Identify a true statement about the use of antismoking and drug education programs to inoculate students against peer pressure to smoke.

A)They encourage the use of e-cigarettes to overcome the urge to smoke.
B)They enact role plays to show ways of refusing a cigarette.
C)They teach students to respond to advertisements with counterarguments.
D)They trigger the students' own cognitive processing.

Question 7

_____ is defined as exposing people to weak attacks upon their attitudes so that when stronger attacks come,they will have refutations available.

A)Central route persuasion
B)Attitude inoculation
C)Depressive realism
D)Attitude polarization

Question 8

Persuasion can be resisted by

A)keeping one's own opinions private.
B)making a public commitment to one's own position.
C)attacking the opposite position.
D)being closed to all arguments.

Question 9

Research on attitude inoculation suggests that religious educators should be wary of

A)the two-step flow of communication.
B)forewarning members that outsiders will question their beliefs.
C)using charismatic leaders to attract new converts.
D)creating a "germ-free ideological environment."