Deck 10: Monopoly

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Question
A firm that faces a downward-sloping demand curve is a:

A)price setter.
B)quantity minimizer.
C)quantity taker.
D)price taker.
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Question
Conditions that prevent the entry of new firms in a monopoly market are:

A)barriers to entry.
B)terms of sale.
C)labor market stipulations.
D)production controls.
Question
The demand curve for a monopoly is:

A)the sum of all the firm supply curves in the monopoly's industry.
B)the industry demand curve.
C)horizontal because no one can enter.
D)perfectly elastic.
Question
The two theoretical extremes of the market structure spectrum are occupied on one end by monopoly and on the other end by:

A)duopoly.
B)oligopoly.
C)perfect competition.
D)monopolistic competition.
Question
Monopoly is important to study because it:

A)avoids all real-world problems and complexities.
B)avoids most real-world problems and complexities.
C)is a theoretical model used for analysis.
D)is a realistic model of many different markets.
Question
Which of the following is (are)true concerning monopoly?

A)It is at the opposite end of the spectrum from a perfectly competitive firm.
B)A monopoly has no rivals.
C)A monopoly does not need to worry about other firms entering the industry.
D)All of the above are true.
Question
A monopoly is a market characterized by:

A)a single seller.
B)a product with many close substitutes.
C)a large number of small firms.
D)a small number of large firms.
Question
A monopoly is likely to _______ and _______ than otherwise equivalent competitive firms.

A)produce more; charge more
B)produce less; charge more
C)produce more; charge less
D)produce less; charge less
Question
A type of firm that usually has a natural monopoly in most of its markets is a(n):

A)electric utility.
B)major automobile producer.
C)major retail establishment.
D)commercial airline.
Question
A monopolist is a:

A)price taker.
B)price setter.
C)cost maximizer.
D)quantity taker.
Question
An industry that contains a firm that is the only producer of a good or service for which there are no close substitutes and for which entry by potential rivals is prohibitively difficult is:

A)a duopoly.
B)a monopoly.
C)an oligopoly.
D)perfect competition.
Question
A monopoly is a market characterized by:

A)a product with no close substitutes.
B)a single buyer and several sellers.
C)a large number of small firms.
D)a small number of large firms.
Question
A natural monopoly exists whenever a single firm:

A)is owned and operated by the federal or local government.
B)is investor owned but granted the exclusive right by the government to operate in a market.
C)confronts economies of scale over the entire range of production that is relevant to its market.
D)has gained control over a strategic input of an important production process.
Question
Which of the following is (are)true?

A)A monopoly firm is a price taker.
B)MR > P if the demand curve is downward sloping.
C)MR = MC is a profit-maximizing rule for any firm.
D)All of the above are true.
Question
The power a firm has to set is own price is called:

A)competition.
B)discrimination.
C)legislative control.
D)monopoly power.
Question
A natural monopoly is most likely to result if a single firm:

A)is the only seller in a community.
B)is investor-owned, but is granted the exclusive right by the government to operate in a market.
C)experiences economies of scale over a wide range of output.
D)has gained control over a strategic input of an important production process.
Question
A monopoly :

A)takes the market price as given.
B)determines its own price, given its demand curve.
C)achieves nearly the same resource allocation efficiency as perfect competition, because it competes in the general marketplace for dollars.
D)is characterized by A and B.
Question
Most electric, gas, and water companies are examples of:

A)unregulated monopolies.
B)natural monopolies.
C)restricted-input monopolies.
D)sunk-cost monopolies.
Question
A monopoly is a market structure characterized by:

A)a single buyer and several sellers.
B)a product with many close substitutes.
C)a large number of small firms.
D)barriers to entry and exit.
Question
The two theoretical extremes of the market structure spectrum are occupied on one end by perfect competition and on the other end by:

A)monopoly.
B)duopoly.
C)oligopoly.
D)monopolistic competition.
Question
A sunk-cost monopoly is most likely to result if a single firm:

A)is the only seller in a small town or community.
B)is investor owned, but granted the exclusive right by the government to operate in a market.
C)experiences long-run increasing economies of scale over a wide range of output.
D)has made extensive investments in advertising to establish brand-name recognition among consumers.
Question
A location-based monopoly is most likely to result if a single firm:

A)is the only seller in a small town or community.
B)is investor owned, but granted the exclusive right by the government to operate in a market.
C)experiences long-run increasing economies of scale over a wide range of output.
D)has gained control over a strategic input of an important production process.
Question
An expenditure that has already been made and cannot be recovered is called a _______ cost.

A)nonretrievable
B)floating
C)sunk
D)diseconomy of scale
Question
Microsoft holds patents on Windows, but another source of its monopoly power identified in the book is:

A)the network effects associated with the standards set by Windows.
B)its willingness to use catalog sales as its primary form of retail sales.
C)its exclusive franchise from the government.
D)its restricted ownership of silica, the principle ingredient in manufacturing computer chips.
Question
A government-restrictions monopoly is most likely to result if a single firm:

A)is the only seller in a small town or community.
B)is investor-owned, but granted the exclusive right by the government to operate in a market.
C)experiences long-run increasing economies of scale over a wide range of output.
D)has gained control over a strategic input of an important production process.
Question
If you are the only seller of gasoline in a smaller town or community, your monopoly would result from:

A)sunk costs.
B)location.
C)economies of scale.
D)government restrictions.
Question
Suppose that your firm has spent several decades establishing a well-known brand name through advertising.If other firms are prevented from entering your industry because of high advertising expense, your monopoly would result from:

A)sunk costs.
B)location.
C)economies of scale.
D)government restrictions.
Question
Suppose that you build a high-speed, magnetically powered transportation system from New York to Los Angeles.High fixed costs resulting from the enormous quantity of capital used in this system enable decreasing average cost for any conceivable level of demand.Your monopoly would result from:

A)sunk costs.
B)location.
C)economies of scale.
D)government restrictions.
Question
A monopoly can be temporary because of:

A)high barriers to entry.
B)privileges granted by the government.
C)economies of scale.
D)economic profits, which attract rivals.
Question
If your local government gives you the exclusive right to sell breakfast bagels in your community, your monopoly would result from:

A)sunk costs.
B)location.
C)economies of scale.
D)government restrictions.
Question
Which of the following is (are)true?

A)Firms constantly seek out the market power that monopoly offers.
B)Economic profits invite continuing attempts to break down the economic barriers that a monopoly may have.
C)Technological change and the pursuit of profit work against the entrenched power of monopolies.
D)All of the above are true.
Question
Situations in which the more users of a product there are, the more useful the product becomes are called:

A)network effects.
B)monopolies.
C)conglomerates.
D)exclusive franchises.
Question
If your farm has the only known source of a rare cocoa bean needed to make chocolate-covered peanuts, your monopoly would result from:

A)sunk costs.
B)location.
C)restricted ownership of inputs.
D)government restrictions.
Question
A monopoly can be temporary because of:

A)high barriers to entry.
B)privileges granted by the government.
C)economies of scale.
D)technological change.
Question
If a firm possesses monopoly power, it means that:

A)the firm can set its own price based on its output decision.
B)the firm's demand curve is always elastic.
C)the firm is necessarily a monopoly.
D)A and C are true.
Question
The Aluminum Company of America gained monopoly power because:

A)of its strategic location.
B)the considerable finances required to enter into the aluminum industry kept other firms out.
C)it had exclusive ownership of a resource required to produce aluminum.
D)it had been granted an exclusive franchise by Congress to sell aluminum in the United States.
Question
A firm that confronts economies of scale:

A)at lower levels of output and then encounters diseconomies of scale at higher levels of output is a natural monopoly.
B)over the entire range of outputs demanded is called a natural monopoly.
C)at any particular level of output is called a natural monopoly.
D)has a continually rising long-run average cost curve.
Question
Barriers to entry are characteristics of a particular market:

A)in which the industry can make it so difficult for entry that only a few firms can do so, and this leads to monopoly power.
B)that block new firms from entering.
C)which include economies of scale, location advantages, and high sunk costs.
D)all of the above are true.
Question
An expenditure that has already been made that cannot be recovered is a(n):

A)sunk cost.
B)accounting outlay.
C)indirect expense.
D)economy of scale.
Question
A restricted-input monopoly is most likely to result if a single firm:

A)is the only seller in a small town or community.
B)is investor owned, but granted the exclusive right by the government to operate in a market.
C)experiences long-run increasing economies of scale over a wide range of output.
D)has gained control over a strategic factor of production.
Question
A downward-sloping demand curve exists for:

A)a monopoly, but not for a perfectly competitive firm.
B)a perfectly competitive firm, but not for a monopoly.
C)both a monopoly and a perfectly competitive firm.
D)either a monopoly or a perfectly competitive firm, depending on the costs of production.
Question
In 1999, a judge declared that Microsoft was a monopolist.Assuming that it is maximizing its profits at its current level of output, we may conclude that the absolute value of the price elasticity of demand for its systems is:

A)less than 1.
B)equal to 1.
C)greater than 1.
D)There is insufficient information upon which to make a determination.
Question
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)When price is P and quantity is Q in Panel (a), which of the following is (are)true?</strong> A)An increase in price will increase total revenue. B)A decrease in price will increase total revenue. C)P x Q is the maximum amount TR can be. D)B and C are true. <div style=padding-top: 35px>
(Exhibit: Demand, Elasticity, and Total Revenue)When price is P and quantity is Q in Panel (a), which of the following is (are)true?

A)An increase in price will increase total revenue.
B)A decrease in price will increase total revenue.
C)P x Q is the maximum amount TR can be.
D)B and C are true.
Question
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)If price is higher than P, a decrease in price (but not below P)will result in:</strong> A)an increase in TR. B)a decrease in TR. C)no change in TR. D)none of the above, necessarily; it depends on the quantity sold. <div style=padding-top: 35px>
(Exhibit: Demand, Elasticity, and Total Revenue)If price is higher than P, a decrease in price (but not below P)will result in:

A)an increase in TR.
B)a decrease in TR.
C)no change in TR.
D)none of the above, necessarily; it depends on the quantity sold.
Question
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)As price is reduced from point F to P in Panel (a), total revenue will:</strong> A)decrease. B)increase. C)stay the same. D)at first increase and then decrease. <div style=padding-top: 35px>
(Exhibit: Demand, Elasticity, and Total Revenue)As price is reduced from point F to P in Panel (a), total revenue will:

A)decrease.
B)increase.
C)stay the same.
D)at first increase and then decrease.
Question
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)In Panel (a), which of the following is true?</strong> A)Between points A and M, the price elasticity of demand is elastic. B)Between points F and A, the price elasticity of demand is inelastic. C)At any price other than P, total revenue will be greater. D)All of the above statements are false. <div style=padding-top: 35px>
(Exhibit: Demand, Elasticity, and Total Revenue)In Panel (a), which of the following is true?

A)Between points A and M, the price elasticity of demand is elastic.
B)Between points F and A, the price elasticity of demand is inelastic.
C)At any price other than P, total revenue will be greater.
D)All of the above statements are false.
Question
The demand curve facing a price setter:

A)is vertical.
B)is horizontal.
C)is upward sloping.
D)is downward sloping.
Question
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)At point A on the demand curve in Panel (a), the price elasticity of demand is:</strong> A)greater than -1. B)equal to -1. C)less than -1. D)none of the above. <div style=padding-top: 35px>
(Exhibit: Demand, Elasticity, and Total Revenue)At point A on the demand curve in Panel (a), the price elasticity of demand is:

A)greater than -1.
B)equal to -1.
C)less than -1.
D)none of the above.
Question
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)If price is lower than P, an increase in price (but not above P)will result in:</strong> A)a decrease in TR. B)an increase in TR. C)no change in TR. D)none of the above, necessarily; it depends on the quantity sold. <div style=padding-top: 35px>
(Exhibit: Demand, Elasticity, and Total Revenue)If price is lower than P, an increase in price (but not above P)will result in:

A)a decrease in TR.
B)an increase in TR.
C)no change in TR.
D)none of the above, necessarily; it depends on the quantity sold.
Question
The demand curve for a monopoly is:

A)the MR curve above the AVC curve.
B)the MR curve above the horizontal axis.
C)the entire MR curve.
D)none of the above.
Question
A horizontal demand curve exists for:

A)a monopoly, but not for a perfectly competitive firm.
B)a perfectly competitive firm, but not for a monopoly.
C)both a monopoly and a perfectly competitive firm.
D)either a monopoly or a perfectly competitive firm, depending on the costs of production.
Question
The demand curve facing a monopolist is:

A)horizontal, the same as that facing a perfectly competitive firm.
B)downward sloping, the same as that facing a perfectly competitive firm.
C)upward sloping, the same as that facing a perfectly competitive firm.
D)downward sloping, unlike the horizontal demand curve facing a perfectly competitive firm.
Question
The demand curve facing a monopolist is always:

A)the same as the industry's demand curve.
B)perfectly elastic.
C)unit elastic.
D)perfectly inelastic.
Question
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)At the level of output indicated by point A in Panel (a):</strong> A)marginal revenue is zero. B)average revenue is at its maximum. C)total revenue is zero. D)none of the above is true. <div style=padding-top: 35px>
(Exhibit: Demand, Elasticity, and Total Revenue)At the level of output indicated by point A in Panel (a):

A)marginal revenue is zero.
B)average revenue is at its maximum.
C)total revenue is zero.
D)none of the above is true.
Question
A firm that faces a downward-sloping demand curve:

A)os a perfectly competitive firm.
B)is a price taker.
C)has some monopoly power.
D)cannot sell more at lower prices.
Question
The demand curve for a monopoly is:

A)downward sloping, and therefore the monopoly is a price setter.
B)inelastic throughout its entire range.
C)downward sloping and therefore the monopoly is a price taker.
D)horizontal at the market-determined price.
Question
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)In Panel (a), Curve C is:</strong> A)the average revenue curve. B)the slope of the total revenue curve. C)the change in quantity divided by the change in total revenue. D)the marginal cost curve. <div style=padding-top: 35px>
(Exhibit: Demand, Elasticity, and Total Revenue)In Panel (a), Curve C is:

A)the average revenue curve.
B)the slope of the total revenue curve.
C)the change in quantity divided by the change in total revenue.
D)the marginal cost curve.
Question
In 1999, a judge declared that Microsoft was a monopolist.Assuming that it is maximizing its profits at its current level of output, we may conclude that if Microsoft were to increase its price its total revenue would:

A)rise
B)fall
C)remain unchanged
D)insufficient information upon which to make a determination.
Question
Because monopoly firms are price setters:

A)they can only sell more by lower price.
B)they charge all the market will bear.
C)they sell more at higher prices than at lower prices.
D)they take the market-determined price as given and sell all they can at that price.
Question
The demand curve facing a monopolist is:

A)downward sloping.
B)vertical.
C)horizontal.
D)upward sloping.
Question
The marginal revenue curve for a price setter will always:

A)bisect any horizontal line drawn between the vertical axis and the demand curve.
B)bisect any vertical line drawn between the horizontal axis and the demand curve.
C)lie above and to the right of the demand curve.
D)be less steeply sloped than the demand curve.
Question
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)Panels (a)and (b)show that:</strong> A)when a demand curve is downward sloping, P < MR. B)a firm will never maximize profits by producing a quantity where the demand curve is in the inelastic range. C)when TR is at a maximum, marginal revenue is negative. D)all of the above are true. <div style=padding-top: 35px>
(Exhibit: Demand, Elasticity, and Total Revenue)Panels (a)and (b)show that:

A)when a demand curve is downward sloping, P < MR.
B)a firm will never maximize profits by producing a quantity where the demand curve is in the inelastic range.
C)when TR is at a maximum, marginal revenue is negative.
D)all of the above are true.
Question
In the _______ range of demand, total revenue _______ with an increase in quantity.

A)elastic; decreases
B)elastic; does not change
C)inelastic; decreases
D)inelastic; does not change
Question
Suppose that a monopolist increases production from 10 units to 11 units.If the market price declines from $20 per unit to $19 per unit, marginal revenue for the eleventh unit is:

A)$1.
B)$9.
C)$19.
D)$20.
Question
Marginal revenue for a monopolist is:

A)equal to price.
B)greater than price.
C)less than price.
D)equal to average revenue.
Question
Suppose that a monopolist increases production from 10 units to 11 units.If the market price declines from $30 per unit to $29 per unit, marginal revenue for the eleventh unit is:

A)$1.
B)$9.
C)$19.
D)$29.
Question
When MR is _______ , the price elasticity of demand is _______ .

A)greater than zero; elastic
B)less than zero; inelastic
C)equal to zero; unit elastic
D)all of the above are true
Question
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)At point G in Panel (b), which of the following is (are)true?</strong> A)Profit is maximized. B)To maximize profit, the firm should not produce any more or less. C)The quantity is the same as the quantity when MR = 0. D)All of the above are true. <div style=padding-top: 35px>
(Exhibit: Demand, Elasticity, and Total Revenue)At point G in Panel (b), which of the following is (are)true?

A)Profit is maximized.
B)To maximize profit, the firm should not produce any more or less.
C)The quantity is the same as the quantity when MR = 0.
D)All of the above are true.
Question
A demand curve that is downward sloping will ensure that:

A)P = MR.
B)P > MR.
C)P < MR.
D)P = MC.
Question
A demand curve that is linear and downward sloping:

A)means that marginal revenue is equal to price.
B)means that total revenue is always upward sloping.
C)will result in a marginal revenue that is greater than price.
D)has a price elasticity of demand that is equal to -1 when marginal revenue is equal to zero.
Question
In the _______ range of demand, total revenue _______ with an increase in quantity.

A)elastic; decreases
B)elastic; does not change
C)inelastic; increases
D)unit elastic; does not change
Question
A monopoly firm will never operate in the _______ range of the _______ curve.

A)inelastic; supply
B)elastic; demand
C)inelastic; demand
D)elastic; supply
Question
Which of the following is (are)true?

A)If MR = 0, the price elasticity of demand is also equal to zero .
B)If MR < 0, the price elasticity of demand must be between zero and -1.
C)If MR > 0, then the price elasticity of demand is in the elastic range.
D)B and C are true.
Question
In the _______ range of demand, total revenue _______ with an increase in quantity.

A)elastic; increases
B)elastic; does not change
C)inelastic; increases
D)inelastic; does not change
Question
For a demand curve that is linear and downward sloping, if P > MR, the price elasticity of demand is:

A)elastic.
B)inelastic.
C)equal to -1.
D)none of the above is necessarily true.
Question
In the _______ range of demand, total revenue _______ with an increase in price.

A)elastic; increases
B)elastic; does not change
C)inelastic; increases
D)inelastic; does not change
Question
For a linear demand curve, if MR = 0:

A)TR is at its minimum.
B)the price elasticity of demand is equal to or greater than -1.0.
C)and TR is at its maximum, the demand curve must be downward sloping.
D)all of the above are true.
Question
Marginal revenue is _______ in the _______ range of the demand curve, _______ in the _______ range of the demand curve and _______ where demand is unit price elastic.

A)positive; positive, negative, negative; greater than zero
B)negative; inelastic; positive; elastic; zero
C)positive; inelastic; negative; positive; zero
D)negative; positive; positive; negative; less than zero
Question
In the _______ range of demand, total revenue _______ with an increase in price.

A)elastic; decreases
B)elastic; does not change
C)inelastic; decreases
D)inelastic; does not change
Question
Which of the following is (are)true?

A)A profit-maximizing monopoly firm will select a price and quantity in the inelastic range of its demand curve.
B)A profit-maximizing monopoly firm will select a price and quantity in the elastic range of its demand curve.
C)Any firm will maximize profits by producing the quantity of output where MR > MC.
D)B and C are true.
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Deck 10: Monopoly
1
A firm that faces a downward-sloping demand curve is a:

A)price setter.
B)quantity minimizer.
C)quantity taker.
D)price taker.
A
2
Conditions that prevent the entry of new firms in a monopoly market are:

A)barriers to entry.
B)terms of sale.
C)labor market stipulations.
D)production controls.
A
3
The demand curve for a monopoly is:

A)the sum of all the firm supply curves in the monopoly's industry.
B)the industry demand curve.
C)horizontal because no one can enter.
D)perfectly elastic.
B
4
The two theoretical extremes of the market structure spectrum are occupied on one end by monopoly and on the other end by:

A)duopoly.
B)oligopoly.
C)perfect competition.
D)monopolistic competition.
Unlock Deck
Unlock for access to all 229 flashcards in this deck.
Unlock Deck
k this deck
5
Monopoly is important to study because it:

A)avoids all real-world problems and complexities.
B)avoids most real-world problems and complexities.
C)is a theoretical model used for analysis.
D)is a realistic model of many different markets.
Unlock Deck
Unlock for access to all 229 flashcards in this deck.
Unlock Deck
k this deck
6
Which of the following is (are)true concerning monopoly?

A)It is at the opposite end of the spectrum from a perfectly competitive firm.
B)A monopoly has no rivals.
C)A monopoly does not need to worry about other firms entering the industry.
D)All of the above are true.
Unlock Deck
Unlock for access to all 229 flashcards in this deck.
Unlock Deck
k this deck
7
A monopoly is a market characterized by:

A)a single seller.
B)a product with many close substitutes.
C)a large number of small firms.
D)a small number of large firms.
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Unlock Deck
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8
A monopoly is likely to _______ and _______ than otherwise equivalent competitive firms.

A)produce more; charge more
B)produce less; charge more
C)produce more; charge less
D)produce less; charge less
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9
A type of firm that usually has a natural monopoly in most of its markets is a(n):

A)electric utility.
B)major automobile producer.
C)major retail establishment.
D)commercial airline.
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Unlock Deck
k this deck
10
A monopolist is a:

A)price taker.
B)price setter.
C)cost maximizer.
D)quantity taker.
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11
An industry that contains a firm that is the only producer of a good or service for which there are no close substitutes and for which entry by potential rivals is prohibitively difficult is:

A)a duopoly.
B)a monopoly.
C)an oligopoly.
D)perfect competition.
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12
A monopoly is a market characterized by:

A)a product with no close substitutes.
B)a single buyer and several sellers.
C)a large number of small firms.
D)a small number of large firms.
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Unlock for access to all 229 flashcards in this deck.
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13
A natural monopoly exists whenever a single firm:

A)is owned and operated by the federal or local government.
B)is investor owned but granted the exclusive right by the government to operate in a market.
C)confronts economies of scale over the entire range of production that is relevant to its market.
D)has gained control over a strategic input of an important production process.
Unlock Deck
Unlock for access to all 229 flashcards in this deck.
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14
Which of the following is (are)true?

A)A monopoly firm is a price taker.
B)MR > P if the demand curve is downward sloping.
C)MR = MC is a profit-maximizing rule for any firm.
D)All of the above are true.
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15
The power a firm has to set is own price is called:

A)competition.
B)discrimination.
C)legislative control.
D)monopoly power.
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16
A natural monopoly is most likely to result if a single firm:

A)is the only seller in a community.
B)is investor-owned, but is granted the exclusive right by the government to operate in a market.
C)experiences economies of scale over a wide range of output.
D)has gained control over a strategic input of an important production process.
Unlock Deck
Unlock for access to all 229 flashcards in this deck.
Unlock Deck
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17
A monopoly :

A)takes the market price as given.
B)determines its own price, given its demand curve.
C)achieves nearly the same resource allocation efficiency as perfect competition, because it competes in the general marketplace for dollars.
D)is characterized by A and B.
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18
Most electric, gas, and water companies are examples of:

A)unregulated monopolies.
B)natural monopolies.
C)restricted-input monopolies.
D)sunk-cost monopolies.
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19
A monopoly is a market structure characterized by:

A)a single buyer and several sellers.
B)a product with many close substitutes.
C)a large number of small firms.
D)barriers to entry and exit.
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20
The two theoretical extremes of the market structure spectrum are occupied on one end by perfect competition and on the other end by:

A)monopoly.
B)duopoly.
C)oligopoly.
D)monopolistic competition.
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21
A sunk-cost monopoly is most likely to result if a single firm:

A)is the only seller in a small town or community.
B)is investor owned, but granted the exclusive right by the government to operate in a market.
C)experiences long-run increasing economies of scale over a wide range of output.
D)has made extensive investments in advertising to establish brand-name recognition among consumers.
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22
A location-based monopoly is most likely to result if a single firm:

A)is the only seller in a small town or community.
B)is investor owned, but granted the exclusive right by the government to operate in a market.
C)experiences long-run increasing economies of scale over a wide range of output.
D)has gained control over a strategic input of an important production process.
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23
An expenditure that has already been made and cannot be recovered is called a _______ cost.

A)nonretrievable
B)floating
C)sunk
D)diseconomy of scale
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24
Microsoft holds patents on Windows, but another source of its monopoly power identified in the book is:

A)the network effects associated with the standards set by Windows.
B)its willingness to use catalog sales as its primary form of retail sales.
C)its exclusive franchise from the government.
D)its restricted ownership of silica, the principle ingredient in manufacturing computer chips.
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25
A government-restrictions monopoly is most likely to result if a single firm:

A)is the only seller in a small town or community.
B)is investor-owned, but granted the exclusive right by the government to operate in a market.
C)experiences long-run increasing economies of scale over a wide range of output.
D)has gained control over a strategic input of an important production process.
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26
If you are the only seller of gasoline in a smaller town or community, your monopoly would result from:

A)sunk costs.
B)location.
C)economies of scale.
D)government restrictions.
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27
Suppose that your firm has spent several decades establishing a well-known brand name through advertising.If other firms are prevented from entering your industry because of high advertising expense, your monopoly would result from:

A)sunk costs.
B)location.
C)economies of scale.
D)government restrictions.
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28
Suppose that you build a high-speed, magnetically powered transportation system from New York to Los Angeles.High fixed costs resulting from the enormous quantity of capital used in this system enable decreasing average cost for any conceivable level of demand.Your monopoly would result from:

A)sunk costs.
B)location.
C)economies of scale.
D)government restrictions.
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29
A monopoly can be temporary because of:

A)high barriers to entry.
B)privileges granted by the government.
C)economies of scale.
D)economic profits, which attract rivals.
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30
If your local government gives you the exclusive right to sell breakfast bagels in your community, your monopoly would result from:

A)sunk costs.
B)location.
C)economies of scale.
D)government restrictions.
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31
Which of the following is (are)true?

A)Firms constantly seek out the market power that monopoly offers.
B)Economic profits invite continuing attempts to break down the economic barriers that a monopoly may have.
C)Technological change and the pursuit of profit work against the entrenched power of monopolies.
D)All of the above are true.
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32
Situations in which the more users of a product there are, the more useful the product becomes are called:

A)network effects.
B)monopolies.
C)conglomerates.
D)exclusive franchises.
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33
If your farm has the only known source of a rare cocoa bean needed to make chocolate-covered peanuts, your monopoly would result from:

A)sunk costs.
B)location.
C)restricted ownership of inputs.
D)government restrictions.
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34
A monopoly can be temporary because of:

A)high barriers to entry.
B)privileges granted by the government.
C)economies of scale.
D)technological change.
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35
If a firm possesses monopoly power, it means that:

A)the firm can set its own price based on its output decision.
B)the firm's demand curve is always elastic.
C)the firm is necessarily a monopoly.
D)A and C are true.
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36
The Aluminum Company of America gained monopoly power because:

A)of its strategic location.
B)the considerable finances required to enter into the aluminum industry kept other firms out.
C)it had exclusive ownership of a resource required to produce aluminum.
D)it had been granted an exclusive franchise by Congress to sell aluminum in the United States.
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37
A firm that confronts economies of scale:

A)at lower levels of output and then encounters diseconomies of scale at higher levels of output is a natural monopoly.
B)over the entire range of outputs demanded is called a natural monopoly.
C)at any particular level of output is called a natural monopoly.
D)has a continually rising long-run average cost curve.
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38
Barriers to entry are characteristics of a particular market:

A)in which the industry can make it so difficult for entry that only a few firms can do so, and this leads to monopoly power.
B)that block new firms from entering.
C)which include economies of scale, location advantages, and high sunk costs.
D)all of the above are true.
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39
An expenditure that has already been made that cannot be recovered is a(n):

A)sunk cost.
B)accounting outlay.
C)indirect expense.
D)economy of scale.
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40
A restricted-input monopoly is most likely to result if a single firm:

A)is the only seller in a small town or community.
B)is investor owned, but granted the exclusive right by the government to operate in a market.
C)experiences long-run increasing economies of scale over a wide range of output.
D)has gained control over a strategic factor of production.
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41
A downward-sloping demand curve exists for:

A)a monopoly, but not for a perfectly competitive firm.
B)a perfectly competitive firm, but not for a monopoly.
C)both a monopoly and a perfectly competitive firm.
D)either a monopoly or a perfectly competitive firm, depending on the costs of production.
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42
In 1999, a judge declared that Microsoft was a monopolist.Assuming that it is maximizing its profits at its current level of output, we may conclude that the absolute value of the price elasticity of demand for its systems is:

A)less than 1.
B)equal to 1.
C)greater than 1.
D)There is insufficient information upon which to make a determination.
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43
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)When price is P and quantity is Q in Panel (a), which of the following is (are)true?</strong> A)An increase in price will increase total revenue. B)A decrease in price will increase total revenue. C)P x Q is the maximum amount TR can be. D)B and C are true.
(Exhibit: Demand, Elasticity, and Total Revenue)When price is P and quantity is Q in Panel (a), which of the following is (are)true?

A)An increase in price will increase total revenue.
B)A decrease in price will increase total revenue.
C)P x Q is the maximum amount TR can be.
D)B and C are true.
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44
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)If price is higher than P, a decrease in price (but not below P)will result in:</strong> A)an increase in TR. B)a decrease in TR. C)no change in TR. D)none of the above, necessarily; it depends on the quantity sold.
(Exhibit: Demand, Elasticity, and Total Revenue)If price is higher than P, a decrease in price (but not below P)will result in:

A)an increase in TR.
B)a decrease in TR.
C)no change in TR.
D)none of the above, necessarily; it depends on the quantity sold.
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45
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)As price is reduced from point F to P in Panel (a), total revenue will:</strong> A)decrease. B)increase. C)stay the same. D)at first increase and then decrease.
(Exhibit: Demand, Elasticity, and Total Revenue)As price is reduced from point F to P in Panel (a), total revenue will:

A)decrease.
B)increase.
C)stay the same.
D)at first increase and then decrease.
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46
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)In Panel (a), which of the following is true?</strong> A)Between points A and M, the price elasticity of demand is elastic. B)Between points F and A, the price elasticity of demand is inelastic. C)At any price other than P, total revenue will be greater. D)All of the above statements are false.
(Exhibit: Demand, Elasticity, and Total Revenue)In Panel (a), which of the following is true?

A)Between points A and M, the price elasticity of demand is elastic.
B)Between points F and A, the price elasticity of demand is inelastic.
C)At any price other than P, total revenue will be greater.
D)All of the above statements are false.
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47
The demand curve facing a price setter:

A)is vertical.
B)is horizontal.
C)is upward sloping.
D)is downward sloping.
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48
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)At point A on the demand curve in Panel (a), the price elasticity of demand is:</strong> A)greater than -1. B)equal to -1. C)less than -1. D)none of the above.
(Exhibit: Demand, Elasticity, and Total Revenue)At point A on the demand curve in Panel (a), the price elasticity of demand is:

A)greater than -1.
B)equal to -1.
C)less than -1.
D)none of the above.
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49
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)If price is lower than P, an increase in price (but not above P)will result in:</strong> A)a decrease in TR. B)an increase in TR. C)no change in TR. D)none of the above, necessarily; it depends on the quantity sold.
(Exhibit: Demand, Elasticity, and Total Revenue)If price is lower than P, an increase in price (but not above P)will result in:

A)a decrease in TR.
B)an increase in TR.
C)no change in TR.
D)none of the above, necessarily; it depends on the quantity sold.
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50
The demand curve for a monopoly is:

A)the MR curve above the AVC curve.
B)the MR curve above the horizontal axis.
C)the entire MR curve.
D)none of the above.
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51
A horizontal demand curve exists for:

A)a monopoly, but not for a perfectly competitive firm.
B)a perfectly competitive firm, but not for a monopoly.
C)both a monopoly and a perfectly competitive firm.
D)either a monopoly or a perfectly competitive firm, depending on the costs of production.
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52
The demand curve facing a monopolist is:

A)horizontal, the same as that facing a perfectly competitive firm.
B)downward sloping, the same as that facing a perfectly competitive firm.
C)upward sloping, the same as that facing a perfectly competitive firm.
D)downward sloping, unlike the horizontal demand curve facing a perfectly competitive firm.
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53
The demand curve facing a monopolist is always:

A)the same as the industry's demand curve.
B)perfectly elastic.
C)unit elastic.
D)perfectly inelastic.
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54
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)At the level of output indicated by point A in Panel (a):</strong> A)marginal revenue is zero. B)average revenue is at its maximum. C)total revenue is zero. D)none of the above is true.
(Exhibit: Demand, Elasticity, and Total Revenue)At the level of output indicated by point A in Panel (a):

A)marginal revenue is zero.
B)average revenue is at its maximum.
C)total revenue is zero.
D)none of the above is true.
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55
A firm that faces a downward-sloping demand curve:

A)os a perfectly competitive firm.
B)is a price taker.
C)has some monopoly power.
D)cannot sell more at lower prices.
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56
The demand curve for a monopoly is:

A)downward sloping, and therefore the monopoly is a price setter.
B)inelastic throughout its entire range.
C)downward sloping and therefore the monopoly is a price taker.
D)horizontal at the market-determined price.
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57
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)In Panel (a), Curve C is:</strong> A)the average revenue curve. B)the slope of the total revenue curve. C)the change in quantity divided by the change in total revenue. D)the marginal cost curve.
(Exhibit: Demand, Elasticity, and Total Revenue)In Panel (a), Curve C is:

A)the average revenue curve.
B)the slope of the total revenue curve.
C)the change in quantity divided by the change in total revenue.
D)the marginal cost curve.
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58
In 1999, a judge declared that Microsoft was a monopolist.Assuming that it is maximizing its profits at its current level of output, we may conclude that if Microsoft were to increase its price its total revenue would:

A)rise
B)fall
C)remain unchanged
D)insufficient information upon which to make a determination.
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59
Because monopoly firms are price setters:

A)they can only sell more by lower price.
B)they charge all the market will bear.
C)they sell more at higher prices than at lower prices.
D)they take the market-determined price as given and sell all they can at that price.
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60
The demand curve facing a monopolist is:

A)downward sloping.
B)vertical.
C)horizontal.
D)upward sloping.
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61
The marginal revenue curve for a price setter will always:

A)bisect any horizontal line drawn between the vertical axis and the demand curve.
B)bisect any vertical line drawn between the horizontal axis and the demand curve.
C)lie above and to the right of the demand curve.
D)be less steeply sloped than the demand curve.
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62
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)Panels (a)and (b)show that:</strong> A)when a demand curve is downward sloping, P < MR. B)a firm will never maximize profits by producing a quantity where the demand curve is in the inelastic range. C)when TR is at a maximum, marginal revenue is negative. D)all of the above are true.
(Exhibit: Demand, Elasticity, and Total Revenue)Panels (a)and (b)show that:

A)when a demand curve is downward sloping, P < MR.
B)a firm will never maximize profits by producing a quantity where the demand curve is in the inelastic range.
C)when TR is at a maximum, marginal revenue is negative.
D)all of the above are true.
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63
In the _______ range of demand, total revenue _______ with an increase in quantity.

A)elastic; decreases
B)elastic; does not change
C)inelastic; decreases
D)inelastic; does not change
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64
Suppose that a monopolist increases production from 10 units to 11 units.If the market price declines from $20 per unit to $19 per unit, marginal revenue for the eleventh unit is:

A)$1.
B)$9.
C)$19.
D)$20.
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65
Marginal revenue for a monopolist is:

A)equal to price.
B)greater than price.
C)less than price.
D)equal to average revenue.
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66
Suppose that a monopolist increases production from 10 units to 11 units.If the market price declines from $30 per unit to $29 per unit, marginal revenue for the eleventh unit is:

A)$1.
B)$9.
C)$19.
D)$29.
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67
When MR is _______ , the price elasticity of demand is _______ .

A)greater than zero; elastic
B)less than zero; inelastic
C)equal to zero; unit elastic
D)all of the above are true
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68
Reference: 1058 <strong>Reference: 1058   (Exhibit: Demand, Elasticity, and Total Revenue)At point G in Panel (b), which of the following is (are)true?</strong> A)Profit is maximized. B)To maximize profit, the firm should not produce any more or less. C)The quantity is the same as the quantity when MR = 0. D)All of the above are true.
(Exhibit: Demand, Elasticity, and Total Revenue)At point G in Panel (b), which of the following is (are)true?

A)Profit is maximized.
B)To maximize profit, the firm should not produce any more or less.
C)The quantity is the same as the quantity when MR = 0.
D)All of the above are true.
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69
A demand curve that is downward sloping will ensure that:

A)P = MR.
B)P > MR.
C)P < MR.
D)P = MC.
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70
A demand curve that is linear and downward sloping:

A)means that marginal revenue is equal to price.
B)means that total revenue is always upward sloping.
C)will result in a marginal revenue that is greater than price.
D)has a price elasticity of demand that is equal to -1 when marginal revenue is equal to zero.
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71
In the _______ range of demand, total revenue _______ with an increase in quantity.

A)elastic; decreases
B)elastic; does not change
C)inelastic; increases
D)unit elastic; does not change
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72
A monopoly firm will never operate in the _______ range of the _______ curve.

A)inelastic; supply
B)elastic; demand
C)inelastic; demand
D)elastic; supply
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73
Which of the following is (are)true?

A)If MR = 0, the price elasticity of demand is also equal to zero .
B)If MR < 0, the price elasticity of demand must be between zero and -1.
C)If MR > 0, then the price elasticity of demand is in the elastic range.
D)B and C are true.
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74
In the _______ range of demand, total revenue _______ with an increase in quantity.

A)elastic; increases
B)elastic; does not change
C)inelastic; increases
D)inelastic; does not change
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75
For a demand curve that is linear and downward sloping, if P > MR, the price elasticity of demand is:

A)elastic.
B)inelastic.
C)equal to -1.
D)none of the above is necessarily true.
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76
In the _______ range of demand, total revenue _______ with an increase in price.

A)elastic; increases
B)elastic; does not change
C)inelastic; increases
D)inelastic; does not change
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77
For a linear demand curve, if MR = 0:

A)TR is at its minimum.
B)the price elasticity of demand is equal to or greater than -1.0.
C)and TR is at its maximum, the demand curve must be downward sloping.
D)all of the above are true.
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78
Marginal revenue is _______ in the _______ range of the demand curve, _______ in the _______ range of the demand curve and _______ where demand is unit price elastic.

A)positive; positive, negative, negative; greater than zero
B)negative; inelastic; positive; elastic; zero
C)positive; inelastic; negative; positive; zero
D)negative; positive; positive; negative; less than zero
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79
In the _______ range of demand, total revenue _______ with an increase in price.

A)elastic; decreases
B)elastic; does not change
C)inelastic; decreases
D)inelastic; does not change
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80
Which of the following is (are)true?

A)A profit-maximizing monopoly firm will select a price and quantity in the inelastic range of its demand curve.
B)A profit-maximizing monopoly firm will select a price and quantity in the elastic range of its demand curve.
C)Any firm will maximize profits by producing the quantity of output where MR > MC.
D)B and C are true.
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