Deck 2: Designing a Newsletter
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Deck 2: Designing a Newsletter
1
The ____ area is a list of graphical objects typically used in newsletters.
A) Possible objects
B) Potential objects
C) Likely objects
D) Suggested objects
A) Possible objects
B) Potential objects
C) Likely objects
D) Suggested objects
D
2
Publisher uses the term ____ to describe inserting text or objects from any other source into the Publisher workspace.
A) uploading
B) downloading
C) importing
D) exporting
A) uploading
B) downloading
C) importing
D) exporting
C
3
Every newsletter template produces ____ pages of stories, graphics, and other objects.
A) four
B) three
C) seven
D) five
A) four
B) three
C) seven
D) five
A
4

A) sidebar
B) masthead
C) pull quote
D) graphic
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5
____ is a predefined group of shapes, designed in patterns to create a template style.
A) Publication set
B) Publisher Task set
C) Printing set
D) Pasting set
A) Publication set
B) Publisher Task set
C) Printing set
D) Pasting set
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6
Publisher always inserts text to the ____ of the insertion point.
A) left
B) right
C) center
D) end
A) left
B) right
C) center
D) end
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7
A key that is a(n) ____ switch that turns a feature both on and off.
A) AutoTool
B) ScreenTip
C) pull quote
D) toggle
A) AutoTool
B) ScreenTip
C) pull quote
D) toggle
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8
To toggle on or off nonprinting characters, click the ____ button on the Standard toolbar.
A) Nonprinting Characters
B) Formatting Marks
C) Special Characters
D) Hidden Characters
A) Nonprinting Characters
B) Formatting Marks
C) Special Characters
D) Hidden Characters
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9
____ refers to the arrangement and number of pages in a newsletter.
A) Pagination
B) Publication
C) Presentation
D) None of the above
A) Pagination
B) Publication
C) Presentation
D) None of the above
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10
____ text boxes are text boxes whose contents flows from box to box.
A) Chained
B) Linked
C) Stepped
D) Looped
A) Chained
B) Linked
C) Stepped
D) Looped
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11
The ____ located on the status bar contains page-shaped controls representing each page of a publication.
A) Publisher Tasks toolbar
B) workspace
C) page layout
D) page sorter
A) Publisher Tasks toolbar
B) workspace
C) page layout
D) page sorter
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12
Continued notices are also called ____.
A) sidebars
B) pull quotes
C) jump lines
D) headers
A) sidebars
B) pull quotes
C) jump lines
D) headers
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13
Which of the following steps is NOT part of the general guidelines for creating a newsletter publication? ____
A) Publish the newsletter.
B) Decide on the newsletter's purpose and audience.
C) Plan the newsletter's layout and printing options.
D) Research the newsletter's topic and gather data.
A) Publish the newsletter.
B) Decide on the newsletter's purpose and audience.
C) Plan the newsletter's layout and printing options.
D) Research the newsletter's topic and gather data.
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14
Extra text that does not fit in the default text box is stored in the ____ area.
A) text
B) object
C) overflow
D) temporary
A) text
B) object
C) overflow
D) temporary
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15
The ____ command on the page sorter shortcut menu is used to change the name of the page.
A) New Name
B) Rename
C) Change Name
D) Replace Name
A) New Name
B) Rename
C) Change Name
D) Replace Name
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16
A ____ is a multipage publication with newspaper features.
A) logo
B) sidebar
C) masthead
D) newsletter
A) logo
B) sidebar
C) masthead
D) newsletter
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17
A ____ is text in a single text box or a chain of linked text boxes.
A) story
B) sidebar
C) pull quote
D) footer
A) story
B) sidebar
C) pull quote
D) footer
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18
Stories with ____ will cause Design Checker errors.
A) gallery images
B) footers
C) sidebars
D) text in overflow
A) gallery images
B) footers
C) sidebars
D) text in overflow
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19
Which of the following newsletter benefits are related to the purpose of increased exposure? ____
A) A form of legitimized contact.
B) A way to create a discussion forum.
C) A pass-along publication for other interested parties.
D) A reusable design.
A) A form of legitimized contact.
B) A way to create a discussion forum.
C) A pass-along publication for other interested parties.
D) A reusable design.
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20
All of the following statements are true EXCEPT ____.
A) newsletters are designed easily using desktop publishing software
B) newsletters are more expensive to produce than brochures
C) newsletters are an integral part of many marketing plans
D) newsletters are a perfect forum for information that rapidly becomes dated
A) newsletters are designed easily using desktop publishing software
B) newsletters are more expensive to produce than brochures
C) newsletters are an integral part of many marketing plans
D) newsletters are a perfect forum for information that rapidly becomes dated
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21
Some printers can perform ____ printing, which prints both sides before ejecting the paper.
A) duplicate
B) duplex
C) transitional
D) remastered
A) duplicate
B) duplex
C) transitional
D) remastered
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22
The Design Gallery Object button is located on the ____ toolbar.
A) Standard
B) Formatting
C) Picture
D) Objects
A) Standard
B) Formatting
C) Picture
D) Objects
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23
You can change the form of bullets by clicking the ____ command on the Format menu.
A) Bullets and Numbering
B) Format Bullets
C) Change Bullets and Numbering
D) Replace Numbering
A) Bullets and Numbering
B) Format Bullets
C) Change Bullets and Numbering
D) Replace Numbering
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24
The ____ is a group of objects that you can place in your publications, such as sidebars, pull quotes, and mastheads.
A) Design Gallery
B) Design Task toolbar
C) Design toolbar
D) Design Catalog
A) Design Gallery
B) Design Task toolbar
C) Design toolbar
D) Design Catalog
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25
Moving or copying an object using the mouse pointer is called ____ editing.
A) move-and-copy
B) cut-and-copy
C) drag-and-drop
D) place-and-format
A) move-and-copy
B) cut-and-copy
C) drag-and-drop
D) place-and-format
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26
If you do not want a picture's caption, you can click the ____ button and then delete the caption text box.
A) Undo Captions
B) Undo Text Boxes
C) Undo Objects
D) Undo Graphics
A) Undo Captions
B) Undo Text Boxes
C) Undo Objects
D) Undo Graphics
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27
Publisher lets you edit text using the Office suite word processing program by clicking the ____ command on the shortcut menu.
A) Word Editor
B) Edit Story in Microsoft Word
C) Import with Word
D) Adjust Word Text
A) Word Editor
B) Edit Story in Microsoft Word
C) Import with Word
D) Adjust Word Text
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28
To resize a graphic while keeping the center of the graphic in the same location, hold down the ____ key.
A) CTRL
B) SHIFT
C) F9
D) None of the above
A) CTRL
B) SHIFT
C) F9
D) None of the above
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29

A) masthead
B) sidebar
C) attention getter
D) pull quote
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30
You can change the format of bullets by clicking the Bullets and Numbering command on the ____ menu.
A) File
B) View
C) Format
D) Insert
A) File
B) View
C) Format
D) Insert
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31
The ____ command allows you to import a picture directly from a digital camera or flatbed scanner.
A) Import Pictures
B) From Scanner or Camera
C) Insert Pictures
D) From Camera or Scanner
A) Import Pictures
B) From Scanner or Camera
C) Insert Pictures
D) From Camera or Scanner
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32
Publisher provides ____ text color choices in each color scheme.
A) four
B) six
C) five
D) eight
A) four
B) six
C) five
D) eight
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33
You can press the ____ shortcut keys to open the Print dialog box.
A) SHIFT + P
B) CTRL + P
C) TAB + P
D) ALT + P
A) SHIFT + P
B) CTRL + P
C) TAB + P
D) ALT + P
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34
Graphics that are taller than they are wide are displayed in ____ orientation.
A) portrait
B) sideways
C) landscape
D) top-to-bottom
A) portrait
B) sideways
C) landscape
D) top-to-bottom
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35
A ____ notice indicates a story that flows from page 1 to page 2.
A) continued on
B) continued next
C) continued to
D) continue from
A) continued on
B) continued next
C) continued to
D) continue from
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36
A ____ is text or graphics that appear at the bottom of every page in a publication.
A) header
B) task pane
C) status report
D) footer
A) header
B) task pane
C) status report
D) footer
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37
If you resize a graphic, be sure to hold down the ____ key while dragging a handle to maintain the graphic's proportionality.
A) CTRL
B) SHIFT
C) F9
D) ALT
A) CTRL
B) SHIFT
C) F9
D) ALT
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38
Clicking the Page Numbers command on the ____ menu displays the Page Numbers dialog box.
A) Format
B) Edit
C) View
D) Insert
A) Format
B) Edit
C) View
D) Insert
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39
The ____ can check single pages or an entire publication for a specific type of error or all errors.
A) Design Checker
B) Issues Manager
C) Object Manager
D) Printer Pre-Press Manager
A) Design Checker
B) Issues Manager
C) Object Manager
D) Printer Pre-Press Manager
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40
To select a single word in a text box, you can ____ the word.
A) triple-click
B) click
C) double-click
D) quadruple-click
A) triple-click
B) click
C) double-click
D) quadruple-click
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41
To access formatting for a text box, triple-click the border of the text box.
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42
A sidebar contains text that is considered to be vital to the understanding of the main text.
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43
Tables of contents and bulleted points of interest are examples of sidebars.
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44
Graphics in a landscape orientation are taller than they are wide.
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45
Publisher accepts graphics and pictures created by other programs, as well as scanned photos and digital photos.
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46
One disadvantage of using a newsletter template is the increased risk of publication error.
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47
A pull quote is an excerpt from the main article.
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48
Usually, brochures are published in fewer quantities and on less expensive paper than newsletters.
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49
The Sidebar toolbar appears when you select a picture object.
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50
A good newsletter must deliver its message in the most clear and attractive manner possible.
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51
The Edit Story in Microsoft Word command is located on the Format menu.
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52
You can click Page Options in the Publisher Tasks task pane to specify the number of columns in a newsletter.
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53
To move an object with the mouse you must drag the object's gray dotted line border.
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54
Launching Microsoft Word from within Microsoft Publisher is a drain on your system's memory and on the refresh rate of your screen.
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55
A newsletter's scope and appeal is generally more narrow than a newspaper.
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56
Publisher offers more than 60 newsletter templates, each with its own color and font scheme.
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57
Brochures have a shorter shelf life than newsletters.
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58
Any text or object color chosen from the color scheme or top row of the Font Color button menu will not automatically convert when you choose a new color scheme.
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59
If a story contains more text than will fit in a text box, Publisher automatically creates a new text box and connects the text into the new box.
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60
A publication set helps in branding a company across publication types.
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61
Not only is ____________________ unethical, it is also considered an academic crime with severe penalties.
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62
To display a list of suggestions for words flagged with a wavy red line, click the word.
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63
A(n) ____________________ is a small piece of text, set off with a box or graphic, and placed beside an article.
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64
To zoom a masthead you can press the ____________________ key.
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65
____________________ articles instead of keying them saves time and adds the convenience of using word processing.
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66

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67
Moving text using the drag-and-drop method temporarily stores the text on the system Clipboard.
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68
Blue dots inside a text box indicate a ____________________ tag notation.
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69

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70
It is a good practice to ____________________ intermediate copies of a publication as you work on it.
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71
The ALT + click technique is a great way to select an entire sentence.
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72
A(n) ____________________ is a box or section printed in each issue displaying information like the name, publisher, location, volume, and date.
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73
Evaluating the ____________________ of a source involves checking the source organization's reputation and the source author's credentials.
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74
The Format dialog box displays ____________________ options only when stories flow from one page to another.
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75
Placing page numbers in prominent locations, or using fancy fonts and colors, can make page numbers a design element in and of themselves.
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76
The ____________________ key deletes text to the left of the insertion point.
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77
A(n) ____________________ is an excerpt from a main article used to highlight the ideas or to attract readers.
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78
You can double-click header or footer text to view the header or footer area and position the insertion point in the text.
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79
To select all the text in a text box, press the ____________________ key(s).
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80
A(n) ____________________ is usually double-sided.
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