Deck 14: Producing Your Career

Question 1

What is the largest TV Market?

A) Chicago
B) Los Angeles
C) New York City
D) Miami

Answer 1

C

Question 2

What do we mean when we say "station affiliate"?

A) network attachment of a station like Fox or NBC
B) owner of the station
C) alumni of the station
D) employee of the station

Answer 2

A

Question 3

How is market size determined?

A) geographical location
B) population
C) network
D) all of the above

Answer 3

B

Question 4

Where are the best places to find internships?

A) career Center
B) alumni
C) professional organizations
D) all the above

Question 5

In preparing for an internship, you must

A) research the company.
B) Google Map the station.
C) read the local station.
D) all the above.

Question 6

To be a good intern, you must strive to

A) cause drama so you can be noticed.
B) become the social organizer in the newsroom.
C) get busy.
D) fit in by using vulgar language.

Question 7

If you can't get an internship, another way to get experience for your resume is

A) freelance writing.
B) building your own website.
C) shooting video for a local station.
D) all of the above.

Question 8

Creating your own immersion program shows employers that

A) you are self‐motivated.
B) you can't get a job.
C) you interview poorly.
D) you can't write for television.

Question 9

The professional news organization ONA stands for

A) Outdoor News Association.
B) Online News Association.
C) Online Network Agency.
D) Online National Ads.

Question 10

The length of your cover letter should be

A) 3 paragraphs.
B) 2 paragraphs.
C) 1 paragraph.
D) any of the above.

Question 11

When addressing someone on your cover letter, it should say

A) "To whom it may concern."
B) "To the News Director."
C) "Dear 'Jack Brown'."
D) "To Human Resource Director."

Question 12

A resume should be

A) 1 page.
B) 2 pages.
C) 3 pages.
D) any of the above.

Question 13

Your resume should be printed on

A) white paper.
B) light blue paper.
C) beige paper.
D) either a or c.

Question 14

Another name for a resume reel is

A) resume tape.
B) your resume film.
C) your contract montage.
D) your life.

Question 15

Your packages should show you are

A) conversational.
B) good storyteller.
C) good videographer.
D) all the above.

Question 16

There are 100 TV markets in the United States.

Question 17

It is OK to keep questionable pictures on your Facebook because you have control of privacy settings.

Question 18

You can wait until your senior year in college before beginning to make contacts.

Question 19

When you interview for an internship, it is OK for men and women to wear a suit.

Question 20

When working at an internship, make sure you wait for someone to tell you what to do so you don't mess up.

Question 21

To find a mentor, look for the hardest working person in the newsroom.

Question 22

An immersion program will prepare you for any newsroom because its focus is on preparing you for deadlines.

Question 23

The length of a montage is 30 second.

Question 24

The number of packages on a resume tape is five.

Question 25

You should NOT list your blogs or websites on your resume if you did not build them during your internship.

Question 26

According to Nielsen, a large market has at least _____ TV watching households.

Question 27

Internships are important because it shows potential employers that you are _____.

Question 28

When showing up for an interview, you must remember to present yourself as a _____.

Question 29

The first item on your resume is _____.

Question 30

After sending a resume reel, you should wait _____ before contacting the News Director with a follow‐up email.

Question 31

When you receive a job offer, many times it is contingent upon you passing _____.

Question 32

Some employees, especially reporters, must sign _____ that lays out how long they will be employed at the station.

Question 33

If you get a job offer, and the news director cannot answer questions about benefits, ask to speak with someone in _____.

Question 34

What is the first thing you must do before building your resume?

Question 35

When will you declare your workday at an internship complete?

Question 36

What according to the former News Director Jim Willie, in the Voices from the Newsroom, is the most important thing you can do?

Question 37

Name three ways to market yourself?

Question 38

What does a cover letter tell your employer?

Question 39

What are the three elements contained on a resume reel?

Question 40

Mention one way to showcase employees with more of your work, beyond your resume reel.

Question 41

In producing your career, when is the best time to start building your resume?

Question 42

When marketing your skills, why is it so important not to oversell yourself?

Question 43

When putting together a resume tape, how do you choose the packages to use, and how do you determine the order?

Question 44

What are some of the biggest mistakes students make when going for a job interview? Give three examples.

Question 45

When talking about a contract, what is an out?