Deck 10: Social Media

Question 1

Examples of user-generated content include:

A) Blogs and Facebook status updates
B) Television shows and commercials
C) Online news stories and editorials
D) The New York Times Web and print versions

Answer 1

Blogs and Facebook status updates

Question 2

Journalists should maintain a professional image on social media by:

A) Being credible and conversational
B) Expecting privacy settings to keep personal status updates private
C) Not interacting with sources on social media
D) None of the above

Answer 2

Being credible and conversational

Question 3

In news writing and conversations, engaging with reader audiences would not include:

A) Asking questions
B) Providing links to relevant articles
C) Finding community insights
D) Promoting strong political opinions

Answer 3

Promoting strong political opinions

Question 4

When watching conversations on social media, it's important for reporters to:

A) Chime in on hot issues
B) View all voices as credible and accurate
C) Verify sources of use for news gathering
D) Only pay attention to official sources

Question 5

Compelling headlines may help social media carry stories by:

A) Drawing reader interest in social sharing
B) Deleting key words for search engines
C) Connecting websites to news stories
D) None of the above

Question 6

Journalists may use social media to quote verifiable sources appearing in:

A) YouTube videos
B) Podcasts
C) Facebook and Twitter posts
D) All of the above

Question 7

Recent trends in journalism include:

A) Low use of social media for news
B) Traditional news organizations avoiding social media
C) Citizen journalism as an emerging news source
D) Blogs without authors

Question 8

Convergence for journalism means a big shift in how readers:

A) Consume news content
B) Participate in stories
C) Serve as sources for news
D) All of the above

Question 9

What are three ways you could crowd-source information to write a local news story?

Question 10

Describe methods a reporter may use with social media to engage readers.

Question 11

How can a reporter maintain professionalism on social media?

Question 12

Promoting social sharing as a journalist means:

A) Including video in news articles
B) Increasing online advertising around news articles
C) Finding interesting angles to link in news articles
D) Linking to news articles from social platforms

Question 13

When using social media, reporters should:

A) Use AP Style
B) Stay away from LinkedIn
C) Be more casual than professional
D) Only keep subscribers in mind

Question 14

Journalists should factor search engines into news writing by:

A) Mentioning Google in news content
B) Asking questions of readers
C) Adding links within stories
D) Using long descriptions in stories

Question 15

When using social media, journalists should approach storytelling in a way that:

A) Controls online information
B) Emphasizes longer story length
C) Encourages participation from readers
D) Discourages citizen journalism

Question 16

Journalists today must provide news content that is specialized for audiences, such as:

A) Offering views from unique perspectives
B) Putting news stories on multiple web and social platforms
C) Using Web 2.0
D) Digitizing all news stories

Question 17

Crowd-sourcing can help a journalist:

A) Access diverse points of view
B) Get information from public events
C) Increase knowledge about AP Style
D) Limit reliance on credible sources

Question 18

Citizen journalism:

A) Draws sharp criticism
B) Is generally inaccurate
C) May encourage readers to miss information
D) May aid social storytelling

Question 19

Journalists can see what news is interesting to readers through:

A) Web analytics
B) Social media monitoring
C) Mobile application data
D) All of the above

Question 20

When brainstorming for news-gathering, journalists can use social media by:

A) Providing mobile applications for readers
B) Monitoring hash tags about important local issues
C) Writing local stories with social ideas
D) Trying to gain many followers on different platforms

Question 21

A journalist's tactics for covering a planned event with live social updates should not include:

A) Quoting people who speak or take action
B) Making updates on multiple platforms
C) Avoiding AP Style standards
D) Asking questions of social audiences

Question 22

Key tactics for journalists to enhance visual aspects do not include:

A) Information graphics
B) Interactive multimedia
C) Pop-up graphics
D) Short video

Question 23

Electronic word of mouth refers to:

A) A reader sharing a link to a news story with another reader online
B) A reporter sharing news stories on a website
C) A newspaper posting news on Facebook
D) All of the above

Question 24

How can web analytics improve news for readers?

Question 25

Recent trends in journalism include:

A) Low use of social media for news
B) Traditional news organizations avoiding social media
C) Citizen journalism as an emerging news source
D) Blogs without authors

Question 26

Convergence for journalism means a big shift in how readers:

A) Consume news content
B) Participate in stories
C) Serve as sources for news
D) All of the above

Question 27

Examples of user-generated content include:

A) Blogs and Facebook status updates
B) Television shows and commercials
C) Online news stories and editorials
D) The New York Times Web and print versions

Question 28

Journalists should factor search engines into news writing by:

A) Mentioning Google in news content
B) Asking questions of readers
C) Adding links within stories
D) Using long descriptions in stories

Question 29

When using social media, journalists should approach storytelling in a way that:

A) Controls online information
B) Emphasizes longer story length
C) Encourages participation from readers
D) Discourages citizen journalism

Question 30

Journalists today must provide news content that is specialized for audiences, such as:

A) Offering views from unique perspectives
B) Putting news stories on multiple web and social platforms
C) Using Web 2.0
D) Digitizing all news stories

Question 31

Crowd-sourcing can help a journalist:

A) Access diverse points of view
B) Get information from public events
C) Increase knowledge about AP Style
D) Limit reliance on credible sources

Question 32

Citizen journalism:

A) Draws sharp criticism
B) Is generally inaccurate
C) May encourage readers to miss information
D) May aid social storytelling

Question 33

Journalists can see what news is interesting to readers through:

A) Web analytics
B) Social media monitoring
C) Mobile application data
D) All of the above

Question 34

When brainstorming for news-gathering, journalists can use social media by:

A) Providing mobile applications for readers
B) Monitoring hash tags about important local issues
C) Writing local stories with social ideas
D) Trying to gain many followers on different platforms

Question 35

A journalist's tactics for covering a planned event with live social updates should not include:

A) Quoting people who speak or take action
B) Making updates on multiple platforms
C) Avoiding AP Style standards
D) Asking questions of social audiences

Question 36

Key tactics for journalists to enhance visual aspects do not include:

A) Information graphics
B) Interactive multimedia
C) Pop-up graphics
D) Short video

Question 37

Electronic word of mouth refers to:

A) A reader sharing a link to a news story with another reader online
B) A reporter sharing news stories on a website
C) A newspaper posting news on Facebook
D) All of the above

Question 38

When using social media, reporters should:

A) Use AP Style
B) Stay away from LinkedIn
C) Be more casual than professional
D) Only keep subscribers in mind

Question 39

Promoting social sharing as a journalist means:

A) Including video in news articles
B) Increasing online advertising around news articles
C) Finding interesting angles to link in news articles
D) Linking to news articles from social platforms

Question 40

Journalists should maintain a professional image on social media by:

A) Being credible and conversational
B) Expecting privacy settings to keep personal status updates private
C) Not interacting with sources on social media
D) None of the above

Question 41

In news writing and conversations, engaging with reader audiences would not include:

A) Asking questions
B) Providing links to relevant articles
C) Finding community insights
D) Promoting strong political opinions

Question 42

When watching conversations on social media, it's important for reporters to:

A) Chime in on hot issues
B) View all voices as credible and accurate
C) Verify sources of use for news gathering
D) Only pay attention to official sources

Question 43

Compelling headlines may help social media carry stories by:

A) Drawing reader interest in social sharing
B) Deleting key words for search engines
C) Connecting websites to news stories
D) None of the above

Question 44

Journalists may use social media to quote verifiable sources appearing in:

A) YouTube videos
B) Podcasts
C) Facebook and Twitter posts
D) All of the above

Question 45

What are three ways you could crowd-source information to write a local news story?

Question 46

Brainstorm ways to promote a news story on multiple platforms, including hash tags and video. Add how you could encourage social sharing among readers.

Question 47

Find a national issue that you can develop into a local news story. Create a framework for investigating national and local angles using social media.

Question 48

You are assigned to cover the grand opening of a new city hall. Create a plan for live-tweeting this event.
Possible