Deck 1: Welcome

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Question
According to the text, we are currently living in the postmodern era.
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Question
The postmodern era was immediately preceded by the Enlightenment era.
Question
In the postmodern era, there is a lack of clear, logical thinking.
Question
Because communication differs from country to country, it is not possible to define the word "communication."
Question
At many colleges and universities today, the Communication Department consists of both mass communication and speech communication studies.
Question
One of the goals of communication research is to identify general patterns and relationships in communication behavior.
Question
Communication scholars follow the scientific method in conducting communication research.
Question
Postmodern scholars believe that postmodern culture is highly organized and easy to understand.
Question
The Internet and social media have had very little influence on postmodern culture.
Question
Postmodernists believe that the world is more complex than we realize, and, therefore, our perception of reality is not reliable.
Question
The modern historical/culture period occurred between the years:

A) 1965-2001
B) 1850-1965
C) 1800-1850
D) 1990-2001
Question
Our current postmodern era is characterized by which of the following?
1) Increased confidence in politics and government to solve problems
2) Decreasing ability of individuals to separate factual information from misinformation
3) Increased efforts to accumulate material wealth as a measure of success
4) Clear, logical thinking
5) Indifference or apathy to things outside ourselves

A) 1 & 4 only
B) 1, 4, & 5 only
C) 2 & 3 only
D) 2, 3, & 5 only
E) 1, 2, 3, 4, & 5
Question
Why does one do research?
1) It is required of all college graduates.
2) It extends human knowledge
3) It is required of all college professors.
4) It helps us see and better understand our world.
5) Research results often make life easier and more enjoyable.

A) 1, 2, & 5 only
B) 1 & 3 only
C) 4 & 5 only
D) 1, 2, 3, 4, & 5
E) 2, 4, & 5 only
Question
One of the first individuals to advocate communication research was George Gallup who:

A) urged newspaper editors to use research to improve their newspapers.
B) urged radio station managers to conduct phone surveys to determine the. number of listeners.
C) urged television news anchors to research unbiased news stories.
D) urged the government to pay for communication research activities.
Question
The postmodern era requires communication researchers to do which of the following?

A) Abandon all previous research methods
B) Adopt the research methods of other academic disciplines, like geography or chemistry
C) Modify current communication research methods to reflect postmodern concerns
D) Conduct less research and spend more time studying the world through the Internet and social media
Question
Why is research important in contemporary culture?
Question
Is there a difference between knowledge and wisdom? Explain.
Question
Why is research important in communication?
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Deck 1: Welcome
1
According to the text, we are currently living in the postmodern era.
True
2
The postmodern era was immediately preceded by the Enlightenment era.
False
3
In the postmodern era, there is a lack of clear, logical thinking.
True
4
Because communication differs from country to country, it is not possible to define the word "communication."
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5
At many colleges and universities today, the Communication Department consists of both mass communication and speech communication studies.
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6
One of the goals of communication research is to identify general patterns and relationships in communication behavior.
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7
Communication scholars follow the scientific method in conducting communication research.
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8
Postmodern scholars believe that postmodern culture is highly organized and easy to understand.
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9
The Internet and social media have had very little influence on postmodern culture.
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10
Postmodernists believe that the world is more complex than we realize, and, therefore, our perception of reality is not reliable.
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11
The modern historical/culture period occurred between the years:

A) 1965-2001
B) 1850-1965
C) 1800-1850
D) 1990-2001
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Unlock for access to all 18 flashcards in this deck.
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k this deck
12
Our current postmodern era is characterized by which of the following?
1) Increased confidence in politics and government to solve problems
2) Decreasing ability of individuals to separate factual information from misinformation
3) Increased efforts to accumulate material wealth as a measure of success
4) Clear, logical thinking
5) Indifference or apathy to things outside ourselves

A) 1 & 4 only
B) 1, 4, & 5 only
C) 2 & 3 only
D) 2, 3, & 5 only
E) 1, 2, 3, 4, & 5
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Unlock for access to all 18 flashcards in this deck.
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13
Why does one do research?
1) It is required of all college graduates.
2) It extends human knowledge
3) It is required of all college professors.
4) It helps us see and better understand our world.
5) Research results often make life easier and more enjoyable.

A) 1, 2, & 5 only
B) 1 & 3 only
C) 4 & 5 only
D) 1, 2, 3, 4, & 5
E) 2, 4, & 5 only
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Unlock for access to all 18 flashcards in this deck.
Unlock Deck
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14
One of the first individuals to advocate communication research was George Gallup who:

A) urged newspaper editors to use research to improve their newspapers.
B) urged radio station managers to conduct phone surveys to determine the. number of listeners.
C) urged television news anchors to research unbiased news stories.
D) urged the government to pay for communication research activities.
Unlock Deck
Unlock for access to all 18 flashcards in this deck.
Unlock Deck
k this deck
15
The postmodern era requires communication researchers to do which of the following?

A) Abandon all previous research methods
B) Adopt the research methods of other academic disciplines, like geography or chemistry
C) Modify current communication research methods to reflect postmodern concerns
D) Conduct less research and spend more time studying the world through the Internet and social media
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Unlock for access to all 18 flashcards in this deck.
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16
Why is research important in contemporary culture?
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17
Is there a difference between knowledge and wisdom? Explain.
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18
Why is research important in communication?
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