Deck 12: Persuasive Presentations

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-Topic
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-General purpose
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-Specific purpose
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-Persuasive presentations
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-Questions of policy
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-Questions of values
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-Questions of fact
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-Attitudes
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-Beliefs
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-Organizational pattern
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-Cause-and-effect
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-Problem-solution
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-Monroe's Motivated Sequence
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-Argument by example
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-Hasty generalization
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-Argument by definition
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-Argument by analogy
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-False analogy
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-Arguments by cause
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-Arguments by sign
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-Arguments by statistic
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-Sample size
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-Argument by principle or value
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-Relevance
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-Ad hominem
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-Ad populum
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-Non sequitur
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-Sufficiency
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-Correlation not causation fallacy
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-Begging the question/circular reasoning
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-Testimonial
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-Credibility (ethos)
Question
--------------are statements about the reason for the speech.

A) Persuasive presentations
B) Specific purposes
C) Arguments by cause
D) General purposes
E) Testimonials
Question
Which organizational pattern is used with this argument?
I. Why the Southwestern United States is running out of water
II. The effects of a water shortage

A) Cause-and-effect
B) Problem-solution
C) Monroe's Motivated Sequence
D) Questions of fact
E) Argument by example
Question
Because people have different personalities, very few causes have a definite effect each time, which means that arguments by------------- are often too general.

A) sign
B) example
C) causal generalization
D) principle or value
E) inductive reasoning
Question
-----------can be used to reinforce existing ideas that your audience might hold.

A) Questions of policy
B) Persuasive presentations
C) Questions of value
D) General purposes
E) Specific purposes
Question
Which organizational pattern is used with this argument?
I. The local schools are in disrepair.
II. The problem can be solved by increasing property taxes.

A) Cause-and-effect
B) Problem-solution
C) Monroe's Motivated Sequence
D) Questions of fact
E) Argument by example
Question
It may take a lot more than one persuasive presentation to change people's

A) attitudes.
B) beliefs.
C) opinions.
D) values.
E) goals.
Question
Which of the following is NOT a component of Monroe's Motivated Sequence?

A) Maintain your composure at all times.
B) Conclude with a call to action.
C) Capture the audience's attention.
D) Help the audience visualize how the problem will be solved.
E) Set up an action plan.
Question
The following is an argument by------------- : "I have good dental hygiene because I didn't have any cavities the last time I was at the dentist's office."

A) example
B) definition
C) analogy
D) cause
E) principle or value
Question
Even though arguments from causal generalization and arguments from causal correlation are inverses, they are grouped together because both types of arguments rely on

A) circular reasoning.
B) problems and solutions.
C) definitions.
D) causes and effects.
E) examples.
Question
A useful way to classify arguments is according to the-------- they employ.

A) skills
B) type of data
C) type of audiences
D) credibility
E) sample size
Question
The following is an argument by -------------: "I am the professor's favorite student because I am the only one who got an A on the last test."

A) example
B) statistic
C) sign
D) cause
E) principle or value
Question
When possible, advertisers will use statistics from a "university study" because the research typically has greater-------------- than other privately funded studies.

A) relevance
B) arguments
C) credibility
D) testimonials
E) solutions
Question
An argument by example that draws a general conclusion from an atypical or unrepresentative example is called a

A) causation fallacy.
B) argument by principle.
C) false analogy.
D) argument by analogy.
E) hasty generalization.
Question
The following is an argument by--------------- : "Roxanne is a bad babysitter because good babysitters make sure children go to sleep at bedtime."

A) example
B) definition
C) analogy
D) cause
E) principle or value
Question
Some of our ------------- are of greater importance than others, and this affects the way we adhere to some arguments.

A) beliefs
B) values
C) ethics
D) arguments
E) analogies
Question
An argument by------------------- uses the definition of a concept as the data to illustrate that a specific case falls under that category.

A) sign
B) definition
C) example
D) analogy
E) cause
Question
The following is a---------------- fallacy: "Susan is wrong about the anti-smoking policy because she is a crazy liberal."

A) ad hominem
B) ad populum
C) correlation not causation
D) non sequitur
E) argument
Question
The more --------------- you present in your argument, the more persuasive you are.

A) values
B) signs
C) causes
D) statistics
E) analogies
Question
Arguments by---------------- are arguments about causes and effects.

A) sign
B) definition
C) example
D) analogy
E) cause
Question
The following is an argument by------------------- : "The death penalty should be abolished because it violates the constitutional principle against cruel and unusual punishment."

A) example
B) statistic
C) sign
D) cause
E) principle or value
Question
While visual aids can be helpful, it is important that you do not------------------- your audience from your persuasive message.

A) bore
B) overwhelm
C) distract
D) intrigue
E) alienate
Question
The reason why an audience might adhere to one choice over another often comes down to how well the argument links to their previously existing

A) beliefs.
B) attitudes.
C) values or principles.
D) morals.
E) ethics.
Question
A/An---------------- fallacy is one that asserts something must be true because many
People believe it.

A) ad hominem
B) ad populum
C) correlation not causation
D) non sequitur
E) argument
Question
The following is a----------------- fallacy: I knew that Tanner would lose his keys
Because he found $20 earlier that day, and that's just how karma works."

A) ad hominem
B) ad populum
C) correlation not causation
D) non sequitur
E) argument
Question
The use of statistics brings up questions related to sample size as well as

A) credibility.
B) analogies.
C) values.
D) circular reasoning.
E) generalizations.
Question
A purpose statement works well as a question.
Question
Purpose statements are most effective when they are broad and overarching.
Question
Attitudes can usually change easily, while beliefs require time and solid persuasive evidence to create change.
Question
A representative example can sufficiently justify a claim.
Question
When many factors are different between two compared cases, argument scholars call the claim a hasty generalization.
Question
Arguments by causal correlation move from specifics to specifics.
Question
Even though statistics can appear to be factual and neutral, they should be considered part of a larger argument and should be evaluated in that context.
Question
You should consider your audience's personal interests in order to be most persuasive.
Question
All values are equal.
Question
Anytime someone makes an argument, you should consider the credibility of the arguer.
Question
When giving a persuasive presentation, is it important to share the same values as your audience? Why or why not? Give an example.
Question
Identify what is wrong with the following argument: "Most students on campus do not
think tuition and fees should increase, so we should keep the same rate next year."
Question
You are head of a local committee that is trying to get voters to support a property tax increase to provide funds for improvements to all of your school district's run-down public schools. Which organization pattern would you choose for a presentation about the issue? Why?
Question
What is the difference between a general and specific purpose?
Question
What are the three types of questions used in developing a persuasive presentation? Why are they important?
Question
List an example of each of the seven types of arguments.
Question
Identify a question to raise about each of your examples of the types of arguments.
Question
What are some ways that you go about identifying credible sources for persuasive presentations?
Question
What is your preferred argument style, and what makes you feel like it is the most convincing?
Question
Describe a time when a persuasive presentation changed your attitude or opinion about a topic. Why was the presentation effective?
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Deck 12: Persuasive Presentations
1
what is the definition of following key term
-Topic
Topic: the general subject of your presentation.
2
what is the definition of following key term
-General purpose
General purpose: large framing statement about the reason for the speech.
3
what is the definition of following key term
-Specific purpose
Specific purpose: refers to the exact goals of the persuasive presentation.
4
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-Persuasive presentations
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5
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-Questions of policy
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6
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-Questions of values
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7
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-Questions of fact
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8
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-Attitudes
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9
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-Beliefs
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10
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-Organizational pattern
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11
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-Cause-and-effect
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12
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-Problem-solution
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13
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-Monroe's Motivated Sequence
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14
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-Argument by example
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15
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-Hasty generalization
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16
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-Argument by definition
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17
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-Argument by analogy
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18
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-False analogy
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19
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-Arguments by cause
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20
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-Arguments by sign
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21
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-Arguments by statistic
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22
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-Sample size
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23
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-Argument by principle or value
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24
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-Relevance
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25
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-Ad hominem
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26
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-Ad populum
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27
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-Non sequitur
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28
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-Sufficiency
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29
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-Correlation not causation fallacy
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30
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-Begging the question/circular reasoning
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31
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-Testimonial
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32
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-Credibility (ethos)
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33
--------------are statements about the reason for the speech.

A) Persuasive presentations
B) Specific purposes
C) Arguments by cause
D) General purposes
E) Testimonials
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k this deck
34
Which organizational pattern is used with this argument?
I. Why the Southwestern United States is running out of water
II. The effects of a water shortage

A) Cause-and-effect
B) Problem-solution
C) Monroe's Motivated Sequence
D) Questions of fact
E) Argument by example
Unlock Deck
Unlock for access to all 77 flashcards in this deck.
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k this deck
35
Because people have different personalities, very few causes have a definite effect each time, which means that arguments by------------- are often too general.

A) sign
B) example
C) causal generalization
D) principle or value
E) inductive reasoning
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36
-----------can be used to reinforce existing ideas that your audience might hold.

A) Questions of policy
B) Persuasive presentations
C) Questions of value
D) General purposes
E) Specific purposes
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Unlock for access to all 77 flashcards in this deck.
Unlock Deck
k this deck
37
Which organizational pattern is used with this argument?
I. The local schools are in disrepair.
II. The problem can be solved by increasing property taxes.

A) Cause-and-effect
B) Problem-solution
C) Monroe's Motivated Sequence
D) Questions of fact
E) Argument by example
Unlock Deck
Unlock for access to all 77 flashcards in this deck.
Unlock Deck
k this deck
38
It may take a lot more than one persuasive presentation to change people's

A) attitudes.
B) beliefs.
C) opinions.
D) values.
E) goals.
Unlock Deck
Unlock for access to all 77 flashcards in this deck.
Unlock Deck
k this deck
39
Which of the following is NOT a component of Monroe's Motivated Sequence?

A) Maintain your composure at all times.
B) Conclude with a call to action.
C) Capture the audience's attention.
D) Help the audience visualize how the problem will be solved.
E) Set up an action plan.
Unlock Deck
Unlock for access to all 77 flashcards in this deck.
Unlock Deck
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40
The following is an argument by------------- : "I have good dental hygiene because I didn't have any cavities the last time I was at the dentist's office."

A) example
B) definition
C) analogy
D) cause
E) principle or value
Unlock Deck
Unlock for access to all 77 flashcards in this deck.
Unlock Deck
k this deck
41
Even though arguments from causal generalization and arguments from causal correlation are inverses, they are grouped together because both types of arguments rely on

A) circular reasoning.
B) problems and solutions.
C) definitions.
D) causes and effects.
E) examples.
Unlock Deck
Unlock for access to all 77 flashcards in this deck.
Unlock Deck
k this deck
42
A useful way to classify arguments is according to the-------- they employ.

A) skills
B) type of data
C) type of audiences
D) credibility
E) sample size
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Unlock Deck
k this deck
43
The following is an argument by -------------: "I am the professor's favorite student because I am the only one who got an A on the last test."

A) example
B) statistic
C) sign
D) cause
E) principle or value
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44
When possible, advertisers will use statistics from a "university study" because the research typically has greater-------------- than other privately funded studies.

A) relevance
B) arguments
C) credibility
D) testimonials
E) solutions
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45
An argument by example that draws a general conclusion from an atypical or unrepresentative example is called a

A) causation fallacy.
B) argument by principle.
C) false analogy.
D) argument by analogy.
E) hasty generalization.
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46
The following is an argument by--------------- : "Roxanne is a bad babysitter because good babysitters make sure children go to sleep at bedtime."

A) example
B) definition
C) analogy
D) cause
E) principle or value
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47
Some of our ------------- are of greater importance than others, and this affects the way we adhere to some arguments.

A) beliefs
B) values
C) ethics
D) arguments
E) analogies
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k this deck
48
An argument by------------------- uses the definition of a concept as the data to illustrate that a specific case falls under that category.

A) sign
B) definition
C) example
D) analogy
E) cause
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k this deck
49
The following is a---------------- fallacy: "Susan is wrong about the anti-smoking policy because she is a crazy liberal."

A) ad hominem
B) ad populum
C) correlation not causation
D) non sequitur
E) argument
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k this deck
50
The more --------------- you present in your argument, the more persuasive you are.

A) values
B) signs
C) causes
D) statistics
E) analogies
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51
Arguments by---------------- are arguments about causes and effects.

A) sign
B) definition
C) example
D) analogy
E) cause
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52
The following is an argument by------------------- : "The death penalty should be abolished because it violates the constitutional principle against cruel and unusual punishment."

A) example
B) statistic
C) sign
D) cause
E) principle or value
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Unlock for access to all 77 flashcards in this deck.
Unlock Deck
k this deck
53
While visual aids can be helpful, it is important that you do not------------------- your audience from your persuasive message.

A) bore
B) overwhelm
C) distract
D) intrigue
E) alienate
Unlock Deck
Unlock for access to all 77 flashcards in this deck.
Unlock Deck
k this deck
54
The reason why an audience might adhere to one choice over another often comes down to how well the argument links to their previously existing

A) beliefs.
B) attitudes.
C) values or principles.
D) morals.
E) ethics.
Unlock Deck
Unlock for access to all 77 flashcards in this deck.
Unlock Deck
k this deck
55
A/An---------------- fallacy is one that asserts something must be true because many
People believe it.

A) ad hominem
B) ad populum
C) correlation not causation
D) non sequitur
E) argument
Unlock Deck
Unlock for access to all 77 flashcards in this deck.
Unlock Deck
k this deck
56
The following is a----------------- fallacy: I knew that Tanner would lose his keys
Because he found $20 earlier that day, and that's just how karma works."

A) ad hominem
B) ad populum
C) correlation not causation
D) non sequitur
E) argument
Unlock Deck
Unlock for access to all 77 flashcards in this deck.
Unlock Deck
k this deck
57
The use of statistics brings up questions related to sample size as well as

A) credibility.
B) analogies.
C) values.
D) circular reasoning.
E) generalizations.
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58
A purpose statement works well as a question.
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59
Purpose statements are most effective when they are broad and overarching.
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60
Attitudes can usually change easily, while beliefs require time and solid persuasive evidence to create change.
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61
A representative example can sufficiently justify a claim.
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62
When many factors are different between two compared cases, argument scholars call the claim a hasty generalization.
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63
Arguments by causal correlation move from specifics to specifics.
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64
Even though statistics can appear to be factual and neutral, they should be considered part of a larger argument and should be evaluated in that context.
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Unlock Deck
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65
You should consider your audience's personal interests in order to be most persuasive.
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66
All values are equal.
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67
Anytime someone makes an argument, you should consider the credibility of the arguer.
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68
When giving a persuasive presentation, is it important to share the same values as your audience? Why or why not? Give an example.
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69
Identify what is wrong with the following argument: "Most students on campus do not
think tuition and fees should increase, so we should keep the same rate next year."
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70
You are head of a local committee that is trying to get voters to support a property tax increase to provide funds for improvements to all of your school district's run-down public schools. Which organization pattern would you choose for a presentation about the issue? Why?
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71
What is the difference between a general and specific purpose?
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72
What are the three types of questions used in developing a persuasive presentation? Why are they important?
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73
List an example of each of the seven types of arguments.
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74
Identify a question to raise about each of your examples of the types of arguments.
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75
What are some ways that you go about identifying credible sources for persuasive presentations?
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76
What is your preferred argument style, and what makes you feel like it is the most convincing?
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77
Describe a time when a persuasive presentation changed your attitude or opinion about a topic. Why was the presentation effective?
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