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Deck 5: Marketing, Advertising, and Technology: Exploring Trends and Strategies
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Deck 5: Marketing, Advertising, and Technology: Exploring Trends and Strategies
1
What is the correct syntax in HTML for creating a link on a webpage?
A)<LINK SRC= "ghumti.html">
B)<BODY LINK = "ghumti.html">
C)<A SRC = "ghumti.html" >
D)< A HREF = "ghumti.html">
A)<LINK SRC= "ghumti.html">
B)<BODY LINK = "ghumti.html">
C)<A SRC = "ghumti.html" >
D)< A HREF = "ghumti.html">
< A HREF = "ghumti.html">
2
Choose the correct HTML tag to make the text bold?
A)<B>
B)<BOLD>
C)<STRONG>
D)Both A) and C)
A)<B>
B)<BOLD>
C)<STRONG>
D)Both A) and C)
Both A) and C)
3
Which HTML tag would be used to display power in expression (A+B)2 ?
A)<SUP>
B)<SUB>
C)<B>
D)<P>
A)<SUP>
B)<SUB>
C)<B>
D)<P>
<SUP>
4
Choose the correct HTML code to create an email link?
A)<A HREF = "ganesh@ghumti.com"></A>
B)<A HREF = "mailto:ganesh@ghumti.com"></A>
C)<MAIL>ganesh@ghumti.com </MAIL>
D)<A MAILHREF = "ganesh@ghumti.com"></A>
A)<A HREF = "ganesh@ghumti.com"></A>
B)<A HREF = "mailto:ganesh@ghumti.com"></A>
C)<MAIL>ganesh@ghumti.com </MAIL>
D)<A MAILHREF = "ganesh@ghumti.com"></A>
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5
Choose the correct HTML tag for the largest heading?
A)<H1>
B)<H6>
C)<H10>
D)<HEAD>
A)<H1>
B)<H6>
C)<H10>
D)<HEAD>
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6
Output of XML document can be viewed in a
A)Word Processor
B)Web browser
C)Notepad
D)None of the above
A)Word Processor
B)Web browser
C)Notepad
D)None of the above
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7
What is the correct way of describing XML data?
A)XML uses a DTD to describe data
B)XML uses a description node to describe data
C)XML uses XSL to describe the data
D)XML uses a validator to describe the data
A)XML uses a DTD to describe data
B)XML uses a description node to describe data
C)XML uses XSL to describe the data
D)XML uses a validator to describe the data
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8
Comments in XML document is given by:
A)<?_ _ _ _>
B)<!_ _ _ _!>
C)<!_ _ _ _>
D)</_ _ _ _>
A)<?_ _ _ _>
B)<!_ _ _ _!>
C)<!_ _ _ _>
D)</_ _ _ _>
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9
Which statement is true?
A)An XML document can have one root element
B)An XML document can have one child element
C)XML elements have to be in lower case
D)All of the above
A)An XML document can have one root element
B)An XML document can have one child element
C)XML elements have to be in lower case
D)All of the above
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10
is it most ideal to send a press release?
A)when there is "big news" happening
B)around the holidays
C)news seems to be slow
D)Tuesday through Thursday for newsworthy
A)when there is "big news" happening
B)around the holidays
C)news seems to be slow
D)Tuesday through Thursday for newsworthy
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11
the best way to make money "while you sleep"?
A)up good marketing ideas by dreaming
B)Selling stuff
C)Having products on your website
D)spouse who works the night shift
A)up good marketing ideas by dreaming
B)Selling stuff
C)Having products on your website
D)spouse who works the night shift
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12
the possibility of website visitors following through on contacting you is
A)Offer a 1-800-#
B)Tell them to call you
C)"take away" with your contact information
D)Offer testimonials
A)Offer a 1-800-#
B)Tell them to call you
C)"take away" with your contact information
D)Offer testimonials
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13
which is keeping someone on your website and encouraging them to come back?
A)Make a website things to do a website interactive such as quizzes, downloads, etc
B)a lot of text to read
C)Make it difficult to locate
D)Pack a lot of graphics and photos
A)Make a website things to do a website interactive such as quizzes, downloads, etc
B)a lot of text to read
C)Make it difficult to locate
D)Pack a lot of graphics and photos
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14
which name is the latest major change in functionality?
A)Farmville
B)Timeline
C)Newsfeed
D)both A&B
A)Farmville
B)Timeline
C)Newsfeed
D)both A&B
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