Deck 15: International Aspects in MEEC

Question 1

________ is translated in Germany as "Consumer Show."

A) GMBH
B) Ausstellung
C) Placce
D) Messe

Answer 1

Ausstellung

Question 2

________ is translated in Germany as "Meeting"or "Convention."

A) GMBH
B) Congress
C) Placce
D) Messe

Answer 2

Congress

Question 3

The trade fair industry has its roots in which region?

A) Europe
B) Asia
C) North America
D) China

Answer 3

Europe

Question 4

Which of these is not a Global Commercial Exhibition Organizing Company?

A) DMC
B) AIPC
C) UFI
D) UBM

Question 5

What country is thought to be the center of industry and trade fairs in Europe?

A) England
B) France
C) Switzerland
D) Germany

Question 6

Which country is currently expanding and becoming more important to the MEEC industry?

A) Japan
B) China
C) South Africa
D) The United States

Question 7

Which of the following is an example of how American trade show managers can learn from their European colleagues?

A) Excellence of infrastructure
B) Support organizations
C) Logistics
D) All of the above

Question 8

In other countries they may call exhibits:

A) Foldouts
B) Stands
C) Setups
D) Displays

Question 9

In Japan you present your business card:

A) Before dinner
B) With a handshake
C) After dinner
D) Japanese side up

Question 10

The trade fair industry has roots since:

A) The Middle Ages
B) World War I
C) The 1700's
D) Prehistoric times

Question 11

UFI stands for:

A) Union des Foires Internationales
B) United Fair Institution
C) Union of Fair Income
D) None of the above

Question 12

What is the world's largest exhibition site?

A) Jacob Javits Center
B) Hannover Fairgrounds
C) McCormick Place
D) Ming Palace

Question 13

The second largest business travel market in the world is which country's?

A) United States
B) Germany
C) China
D) Russia

Question 14

Which two cities have been the backbone of Asian trade fairs and exhibitions?

A) Ho Chi Minh City and Bangkok
B) Tokyo and Seoul
C) Taiwan and Singapore
D) Shanghai and Beijing

Question 15

In the Middle East, trade fairs and exhibitions are most common in:

A) Khatar and Kabul
B) Cairo and Tel Aviv
C) Abu Dhabi and Dubai
D) None of the above

Question 16

What country in Latin America is "in the limelight"now because of huge international sports events?

A) Venezuela
B) Mexico
C) Brazil
D) Columbia

Question 17

PCO stands for:

A) Professional Congress Organizer
B) Protocol Convention Organization
C) Practical Conference Organizer
D) Professional Control Organization

Question 18

This organization represents a global network of more than 175 convention centers in 57 countries.

A) EPA
B) PCO
C) MITT
D) AIPC

Question 19

What is considered the global community for the world's meeting industry?

A) EPA
B) ICCA
C) PCO
D) WTCA

Question 20

In many parts of the world an exhibit is called a:

A) Stand
B) carnet
C) Kongress
D) Messe

Question 21

Five of the world's top international trade fairs and exhibitions are held in Germany.

Question 22

In other countries besides the United States, associations play a major role in the organization and sponsorships of trade fairs.

Question 23

Today, Europe is the focal point of international trade fairs and exhibitions.

Question 24

Due to the similarities of purpose, culture, and business, influences have created the same models for meetings and exhibitions in various parts of the world.

Question 25

Hannover Fair in Germany, the world's largest exhibition venue, consists of over 5 million square feet of indoor exhibit space and 1 million square feet of covered outdoor space, restaurants, warehouses, and meeting facilities.

Question 26

The MEEC industry in Africa has seen significant growth over the past few decades, with the exception of South Africa.

Question 27

Trade fairs and exhibitions in the Middle East are concentrated in Dubai and Abu Dhabi in the United Arab Emirates.

Question 28

Outside the U.S. the PCO represents the client in dealing with the DMO, DMC, hotel, restaurant, transportation company, and other suppliers.

Question 29

The ICCA is the local American organization that fosters global cooperation with other countries around the world.

Question 30

If a Japanese person gives you a gift, do not throw away the wrapping or tear it up. It is considered part of the gift.

Question 31

The world's largest fair is the Canton Fair, held in Guangzhou, China every year since 1957.

Question 32

The growth of the European Union and the Euro and the removal of trade barriers and tariffs have helped the European trade fair and exhibition industry to grow.

Question 33

Incentive travel has long been a component of the Chinese tourism industry.

Question 34

Traditionally the MEEC industry in South Africa is concentrated around industrial meetings.

Question 35

In most Arabic countries the left hand is considered dirty, so do not eat or accept anything with this hand.

Question 36

Match each of the following cultural standards with the country or culture it applies to.

-The traditional greeting here is a bow.

A) China
B) Argentina
C) Japan
D) Switzerland
E) Brazil
F) England
G) Greece

Question 37

Match each of the following cultural standards with the country or culture it applies to.

-When giving gifts here, do not give away knives - it is considered bad luck.

A) China
B) Argentina
C) Japan
D) Switzerland
E) Brazil
F) England
G) Greece

Question 38

Match each of the following cultural standards with the country or culture it applies to.

-If a person from here gives you a gift, do not throw away the wrapping or tear it up; it is considered part of the gift.

A) China
B) Argentina
C) Japan
D) Switzerland
E) Brazil
F) England
G) Greece

Question 39

Match each of the following cultural standards with the country or culture it applies to.

-People of these people do not consider themselves European.

A) China
B) Argentina
C) Japan
D) Switzerland
E) Brazil
F) England
G) Greece

Question 40

Match each of the following cultural standards with the country or culture it applies to.

-Pouring wine here with your left hand is a major insult.

A) China
B) Argentina
C) Japan
D) Switzerland
E) Brazil
F) England
G) Greece

Question 41

Match each of the following cultural standards with the country or culture it applies to.

-Here, the hand signal where the thumb and forefinger form a circle is considered a vulgar or obscene gesture.

A) China
B) Argentina
C) Japan
D) Switzerland
E) Brazil
F) England
G) Greece

Question 42

Match each of the following cultural standards with the country or culture it applies to.

-Here, waving the hand back and forth is a serious insult.

A) China
B) Argentina
C) Japan
D) Switzerland
E) Brazil
F) England
G) Greece

Question 43

Why is it important to learn the ways and customs of a country before exhibiting or attending a trade s that country?

Question 44

Discuss the factors that would go into the decision of whether or not to participate in an international t

Question 45

Discuss the factors that should be considered when planning an international meeting in China.