Deck 1: The Nature of Strategic Management

Full screen (f)
exit full mode
Question
Management by intuition can be defined as operating from the "I've-already-made-up-my-mind-don't-bother- me-with-the-facts mode."
Use Space or
up arrow
down arrow
to flip the card.
Question
Strategic management is an attempt to organize qualitative and quantitative information in a way that allows effective decisions to be made under conditions of uncertainty.
Question
One of the fundamental strategy evaluation activities is reviewing external and internal factors that are the bases for current strategies.
Question
Resource allocation is included in strategy-formulation activities.
Question
To say U.S. firms are being challenged in the automobile industry is an inaccurate statement.
Question
Optimizing for tomorrow the trends of today is the purpose of strategic management.
Question
Even though useful, strategic planning has been cast aside by corporate America since the early 1990s.
Question
Firms, like organisms, must be "adept at adapting" or they will not survive.
Question
According to Albert Einstein, "Knowledge is far more important than intuition."
Question
Strategy formulation, implementation and evaluation activities occur at three hierarchical levels in a large organization: corporate, divisional and functional.
Question
The terms strategic management and strategic planning are synonymous in this text.
Question
Strategy implementation is often considered to be the most difficult stage in the strategic-management process because it requires personal discipline, commitment, and sacrifice.
Question
Once a firm acquires a competitive advantage, they are usually able to sustain the competitive advantage indefinitely.
Question
Analytical and intuitive thinking should complement each other.
Question
Strategic management focuses on integrating management, marketing, finance/accounting, production/operations, research and development, and information systems to achieve organizational success.
Question
By occasionally monitoring external events, companies should be able to identify when change is required.
Question
The final stage in strategic management is strategy implementation.
Question
An objective, logical, systematic approach for making major decisions in an organization is a way to describe the strategic-management process.
Question
A vision statement identifies the scope of a firm's operations in product and market terms.
Question
Anything the firm does especially well compared to rival firms could be considered a competitive advantage.
Question
Most traditional retailers have tried in vain to use their online sales to boost in-store sales.
Question
Once an effective strategy is designed, modifications are rarely required.
Question
In a multidivisional firm, objectives should be established for the overall company but not for each division.
Question
Annual objectives are especially important in strategy formulation.
Question
The middle manager is the most visible and critical strategic manager.
Question
Strategists are usually found in higher levels of management and have considerable authority for decision-making in the firm.
Question
Although the Internet has increased in popularity, it has actually led to increases in company expenses.
Question
A clear mission statement describes the values and priorities of an organization.
Question
A vision statement answers the question, "What is our business?" whereas a mission statement answers, "What do we want to become?"
Question
In the last five years, the position of chief strategy officer (CS
O) has diminished in comparison to other top management ranks of many organizations.
Question
Objectives should be measurable, challenging, reasonable, consistent, and clear.
Question
Newspaper companies in the United States provide a good example of how a company can sustain a competitive advantage over the long-term.
Question
All strategists have similar attitudes, values, ethics and concerns for social responsibility.
Question
Strengths and weaknesses are determined relative to competitors.
Question
While the number of people shopping online has increased, the average amount spent online has decreased.
Question
In order for a firm to achieve sustained competitive advantage, a firm must continually adapt to changes in external trends and events and effectively formulate, implement, and evaluate strategies that capitalize upon those factors.
Question
One of the ways in which the Internet has transferred power from businesses to individuals is by making comparison-shopping quick and easy.
Question
Identifying an organization's existing vision, mission, objectives, and strategies is the final step for the strategic management process.
Question
Annual objectives are long-term milestones that organizations must achieve to reach short-term objectives.
Question
According to research, a healthier workforce can more effectively and efficiently implement strategies.
Question
The poor reward structure is one reason managers do not engage in strategic planning.
Question
Crises and firefighting in an organization allow managers the training and time for effective strategic planning.
Question
Strategic-management must be a self-reflective learning process that familiarizes managers and employees in the organization with key strategic issues and feasible alternatives for resolving those issues.
Question
For the strategic planning process to be effective, organizations must continually strengthen the "good ethics is good business" policy.
Question
All firms have a strategy, even if it is informal, unstructured, and sporadic.
Question
Firms with planning systems more closely resembling strategic-management theory generally exhibit superior long-term financial performance relative to their industry.
Question
Superior strategy formulation is well and good, but it cannot overcome an opponent's superiority in numbers and resources.
Question
Low-performing firms typically underestimate their competitor's strengths and overestimate their own firm's strengths.
Question
The element of surprise provides great competitive advantages in both military and business strategy.
Question
The most effective strategic management is ritualistic, predictable and formal.
Question
Managers must be very formal in strategic planning because formality induces flexibility and creativity.
Question
Followed by commitment, understanding is the most important benefit of strategic management.
Question
In most respects, business strategy is very different than military strategy.
Question
Both military and business strategy are formulated, implemented, and evaluated with an assumption of competition.
Question
According to Greenley, strategic management provides a cooperative, integrated, and enthusiastic approach to tackling problems and opportunities.
Question
Making many intuitive decisions that conflict with the formal plan is one pitfall top managers should avoid in strategic planning.
Question
Application of the strategic-management process is typically more formal in larger and well-established organizations.
Question
Military success is usually the happy result of accidental strategies, but business success is the product of continuous attention to changing conditions and insightful adaptations to those conditions.
Question
Many organizations mistakenly spend more time and effort on the implementation of a plan, than on the formulation of the plan itself.
Question
The best thing strategists can do is develop strategic plans themselves and then present them to operating managers to execute.
Question
What can be defined as the art and science of formulating, implementing and evaluating cross-functional decisions that enable an organization to achieve its objectives?

A) Strategy formulation
B) Strategy evaluation
C) Strategy implementation
D) Strategic management
E) Strategic leading
Question
________ and ________ are external forces transforming business and society today.

A) Online social networking; strategy
B) Online social networking; high energy prices
C) Strategy; high energy prices
D) Corporate culture; stakeholders
E) Stakeholders; strategy
Question
What step in the strategic development process involves mobilizing employees and managers to put strategies into action?

A) Strategy formulation
B) Strategy evaluation
C) Strategy implementation
D) Strategic advantage
E) Competitive advantage
Question
The goal of strategic management is to

A) achieve competitive advantage.
B) maintain competitive advantage.
C) achieve and maintain competitive advantage.
D) eliminate competitive advantage.
E) eliminate and abolish competitive advantage.
Question
An important activity in ________ is taking corrective action.

A) strategy evaluation
B) strategy implementation
C) strategy formulation
D) strategy leadership
E) all of the above
Question
Strategy evaluation is necessary because

A) internal and external factors are constantly changing.
B) the SEC requires strategy evaluation.
C) success today is a guarantee of success tomorrow.
D) the IRS requires strategy evaluation.
E) firms have limited resources.
Question
Anything that a firm does especially well compared to rival firms is referred to as

A) competitive advantage.
B) comparative disadvantage.
C) opportunity cost.
D) unsustainable advantage.
E) an external opportunity.
Question
During what stage of strategic management are a firm's specific internal strengths and weaknesses determined?

A) Formulation
B) Implementation
C) Evaluation
D) Feedback
E) Goal-setting
Question
Firms can be more proactive with strategic management.
Question
Strategic management focuses on integrating management, ________, and information systems to achieve organizational success.

A) marketing
B) finance/accounting
C) production/operations
D) research and development
E) all of the above
Question
The fact that Apple has no manufacturing facilities of its own

A) has caused it to build up massive debt on its balance sheet.
B) has enabled it to remain financially lean with virtually no long-term debt.
C) has been problematic for Apple in terms of debt.
D) illustrates that having more fixed assets than rival firms can provide major competitive advantages in a global recession.
E) means that it is in the same position as Sony.
Question
________ is NOT a strategy-implementation activity.

A) Taking corrective actions
B) Establishing annual objectives
C) Devising policies
D) Allocating resources
E) Motivating employees
Question
Which statement best describes intuition?

A) It represents the marginal factor in decision-making.
B) It represents a minor factor in decision-making integrated with analysis.
C) It should be coupled with analysis in decision-making.
D) It is better than analysis in decision-making.
E) It is management by ignorance.
Question
What types of skills are especially critical for successful strategy implementation?

A) Interpersonal
B) Marketing
C) Technical
D) Conceptual
E) Visionary
Question
There is a dramatic shift in mass retailing to

A) "trading up" and taking customers from more exclusive stores.
B) selling only the most expensive merchandise.
C) opening dramatically larger supercenters.
D) operating stores with less square footage.
E) cutting back on their online presence.
Question
________ is used to refer to strategic formulation, implementation and evaluation, with ________ referring only to strategic formulation.

A) Strategic planning; strategic management
B) Strategic planning; strategic processing
C) Strategic management; strategic planning
D) Strategic management; strategic processing
E) Strategic implementation; strategic focus
Question
Which phase of strategic management is called the action phase?

A) Strategy formulation
B) Strategy implementation
C) Strategy evaluation
D) Allocating resources
E) Measuring performance
Question
At the start of 2011 Myspace's customer base was ________ million, while Facebook's base at the same time numbered ________ million.

A) 80/100
B) 100/80
C) 80/500
D) 350/500
E) 500/350
Question
The Internet has transferred power from ________ to ________.

A) businesses, individuals
B) governments, businesses
C) individuals, businesses
D) businesses, governments
E) individuals, governments
Question
________ allows firms to sell products, advertise, purchase supplies, bypass intermediaries, track inventory, and eliminate paperwork.

A) Social networking
B) E-commerce
C) Blogging
D) Video sites
E) None of the above
Unlock Deck
Sign up to unlock the cards in this deck!
Unlock Deck
Unlock Deck
1/131
auto play flashcards
Play
simple tutorial
Full screen (f)
exit full mode
Deck 1: The Nature of Strategic Management
1
Management by intuition can be defined as operating from the "I've-already-made-up-my-mind-don't-bother- me-with-the-facts mode."
False
2
Strategic management is an attempt to organize qualitative and quantitative information in a way that allows effective decisions to be made under conditions of uncertainty.
True
3
One of the fundamental strategy evaluation activities is reviewing external and internal factors that are the bases for current strategies.
True
4
Resource allocation is included in strategy-formulation activities.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
5
To say U.S. firms are being challenged in the automobile industry is an inaccurate statement.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
6
Optimizing for tomorrow the trends of today is the purpose of strategic management.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
7
Even though useful, strategic planning has been cast aside by corporate America since the early 1990s.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
8
Firms, like organisms, must be "adept at adapting" or they will not survive.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
9
According to Albert Einstein, "Knowledge is far more important than intuition."
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
10
Strategy formulation, implementation and evaluation activities occur at three hierarchical levels in a large organization: corporate, divisional and functional.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
11
The terms strategic management and strategic planning are synonymous in this text.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
12
Strategy implementation is often considered to be the most difficult stage in the strategic-management process because it requires personal discipline, commitment, and sacrifice.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
13
Once a firm acquires a competitive advantage, they are usually able to sustain the competitive advantage indefinitely.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
14
Analytical and intuitive thinking should complement each other.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
15
Strategic management focuses on integrating management, marketing, finance/accounting, production/operations, research and development, and information systems to achieve organizational success.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
16
By occasionally monitoring external events, companies should be able to identify when change is required.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
17
The final stage in strategic management is strategy implementation.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
18
An objective, logical, systematic approach for making major decisions in an organization is a way to describe the strategic-management process.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
19
A vision statement identifies the scope of a firm's operations in product and market terms.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
20
Anything the firm does especially well compared to rival firms could be considered a competitive advantage.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
21
Most traditional retailers have tried in vain to use their online sales to boost in-store sales.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
22
Once an effective strategy is designed, modifications are rarely required.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
23
In a multidivisional firm, objectives should be established for the overall company but not for each division.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
24
Annual objectives are especially important in strategy formulation.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
25
The middle manager is the most visible and critical strategic manager.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
26
Strategists are usually found in higher levels of management and have considerable authority for decision-making in the firm.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
27
Although the Internet has increased in popularity, it has actually led to increases in company expenses.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
28
A clear mission statement describes the values and priorities of an organization.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
29
A vision statement answers the question, "What is our business?" whereas a mission statement answers, "What do we want to become?"
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
30
In the last five years, the position of chief strategy officer (CS
O) has diminished in comparison to other top management ranks of many organizations.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
31
Objectives should be measurable, challenging, reasonable, consistent, and clear.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
32
Newspaper companies in the United States provide a good example of how a company can sustain a competitive advantage over the long-term.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
33
All strategists have similar attitudes, values, ethics and concerns for social responsibility.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
34
Strengths and weaknesses are determined relative to competitors.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
35
While the number of people shopping online has increased, the average amount spent online has decreased.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
36
In order for a firm to achieve sustained competitive advantage, a firm must continually adapt to changes in external trends and events and effectively formulate, implement, and evaluate strategies that capitalize upon those factors.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
37
One of the ways in which the Internet has transferred power from businesses to individuals is by making comparison-shopping quick and easy.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
38
Identifying an organization's existing vision, mission, objectives, and strategies is the final step for the strategic management process.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
39
Annual objectives are long-term milestones that organizations must achieve to reach short-term objectives.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
40
According to research, a healthier workforce can more effectively and efficiently implement strategies.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
41
The poor reward structure is one reason managers do not engage in strategic planning.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
42
Crises and firefighting in an organization allow managers the training and time for effective strategic planning.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
43
Strategic-management must be a self-reflective learning process that familiarizes managers and employees in the organization with key strategic issues and feasible alternatives for resolving those issues.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
44
For the strategic planning process to be effective, organizations must continually strengthen the "good ethics is good business" policy.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
45
All firms have a strategy, even if it is informal, unstructured, and sporadic.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
46
Firms with planning systems more closely resembling strategic-management theory generally exhibit superior long-term financial performance relative to their industry.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
47
Superior strategy formulation is well and good, but it cannot overcome an opponent's superiority in numbers and resources.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
48
Low-performing firms typically underestimate their competitor's strengths and overestimate their own firm's strengths.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
49
The element of surprise provides great competitive advantages in both military and business strategy.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
50
The most effective strategic management is ritualistic, predictable and formal.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
51
Managers must be very formal in strategic planning because formality induces flexibility and creativity.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
52
Followed by commitment, understanding is the most important benefit of strategic management.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
53
In most respects, business strategy is very different than military strategy.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
54
Both military and business strategy are formulated, implemented, and evaluated with an assumption of competition.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
55
According to Greenley, strategic management provides a cooperative, integrated, and enthusiastic approach to tackling problems and opportunities.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
56
Making many intuitive decisions that conflict with the formal plan is one pitfall top managers should avoid in strategic planning.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
57
Application of the strategic-management process is typically more formal in larger and well-established organizations.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
58
Military success is usually the happy result of accidental strategies, but business success is the product of continuous attention to changing conditions and insightful adaptations to those conditions.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
59
Many organizations mistakenly spend more time and effort on the implementation of a plan, than on the formulation of the plan itself.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
60
The best thing strategists can do is develop strategic plans themselves and then present them to operating managers to execute.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
61
What can be defined as the art and science of formulating, implementing and evaluating cross-functional decisions that enable an organization to achieve its objectives?

A) Strategy formulation
B) Strategy evaluation
C) Strategy implementation
D) Strategic management
E) Strategic leading
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
62
________ and ________ are external forces transforming business and society today.

A) Online social networking; strategy
B) Online social networking; high energy prices
C) Strategy; high energy prices
D) Corporate culture; stakeholders
E) Stakeholders; strategy
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
63
What step in the strategic development process involves mobilizing employees and managers to put strategies into action?

A) Strategy formulation
B) Strategy evaluation
C) Strategy implementation
D) Strategic advantage
E) Competitive advantage
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
64
The goal of strategic management is to

A) achieve competitive advantage.
B) maintain competitive advantage.
C) achieve and maintain competitive advantage.
D) eliminate competitive advantage.
E) eliminate and abolish competitive advantage.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
65
An important activity in ________ is taking corrective action.

A) strategy evaluation
B) strategy implementation
C) strategy formulation
D) strategy leadership
E) all of the above
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
66
Strategy evaluation is necessary because

A) internal and external factors are constantly changing.
B) the SEC requires strategy evaluation.
C) success today is a guarantee of success tomorrow.
D) the IRS requires strategy evaluation.
E) firms have limited resources.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
67
Anything that a firm does especially well compared to rival firms is referred to as

A) competitive advantage.
B) comparative disadvantage.
C) opportunity cost.
D) unsustainable advantage.
E) an external opportunity.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
68
During what stage of strategic management are a firm's specific internal strengths and weaknesses determined?

A) Formulation
B) Implementation
C) Evaluation
D) Feedback
E) Goal-setting
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
69
Firms can be more proactive with strategic management.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
70
Strategic management focuses on integrating management, ________, and information systems to achieve organizational success.

A) marketing
B) finance/accounting
C) production/operations
D) research and development
E) all of the above
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
71
The fact that Apple has no manufacturing facilities of its own

A) has caused it to build up massive debt on its balance sheet.
B) has enabled it to remain financially lean with virtually no long-term debt.
C) has been problematic for Apple in terms of debt.
D) illustrates that having more fixed assets than rival firms can provide major competitive advantages in a global recession.
E) means that it is in the same position as Sony.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
72
________ is NOT a strategy-implementation activity.

A) Taking corrective actions
B) Establishing annual objectives
C) Devising policies
D) Allocating resources
E) Motivating employees
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
73
Which statement best describes intuition?

A) It represents the marginal factor in decision-making.
B) It represents a minor factor in decision-making integrated with analysis.
C) It should be coupled with analysis in decision-making.
D) It is better than analysis in decision-making.
E) It is management by ignorance.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
74
What types of skills are especially critical for successful strategy implementation?

A) Interpersonal
B) Marketing
C) Technical
D) Conceptual
E) Visionary
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
75
There is a dramatic shift in mass retailing to

A) "trading up" and taking customers from more exclusive stores.
B) selling only the most expensive merchandise.
C) opening dramatically larger supercenters.
D) operating stores with less square footage.
E) cutting back on their online presence.
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
76
________ is used to refer to strategic formulation, implementation and evaluation, with ________ referring only to strategic formulation.

A) Strategic planning; strategic management
B) Strategic planning; strategic processing
C) Strategic management; strategic planning
D) Strategic management; strategic processing
E) Strategic implementation; strategic focus
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
77
Which phase of strategic management is called the action phase?

A) Strategy formulation
B) Strategy implementation
C) Strategy evaluation
D) Allocating resources
E) Measuring performance
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
78
At the start of 2011 Myspace's customer base was ________ million, while Facebook's base at the same time numbered ________ million.

A) 80/100
B) 100/80
C) 80/500
D) 350/500
E) 500/350
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
79
The Internet has transferred power from ________ to ________.

A) businesses, individuals
B) governments, businesses
C) individuals, businesses
D) businesses, governments
E) individuals, governments
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
80
________ allows firms to sell products, advertise, purchase supplies, bypass intermediaries, track inventory, and eliminate paperwork.

A) Social networking
B) E-commerce
C) Blogging
D) Video sites
E) None of the above
Unlock Deck
Unlock for access to all 131 flashcards in this deck.
Unlock Deck
k this deck
locked card icon
Unlock Deck
Unlock for access to all 131 flashcards in this deck.