Deck 10: Strategy and Strategic Management
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Question
Unlock Deck
Sign up to unlock the cards in this deck!
Unlock Deck
Unlock Deck
1/115
Play
Full screen (f)
Deck 10: Strategy and Strategic Management
1
Emergence of new competitors and resource scarcities are environmental threats.
True
2
The less attractive the industry structure,the harder it will be to make good strategic choices.
True
3
The purpose of corporate strategy is to guide activities within one specific area of operations.
False
4
Restructuring by divestiture is mostly followed by organizations that are focused and not complex.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
5
In the process of strategic management,strategic implementation is typically followed by strategic analysis.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
6
Competitive advantage is the ability to do something so well that one outperforms competitors.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
7
The BCG Matrix recommends making further resource investments in Dogs.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
8
In a hypercompetition situation,a firm faces only a few competitors.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
9
A growth strategy involves expansion of an organization's current operations.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
10
Core values are broad beliefs about what is or is not appropriate behavior.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
11
Stakeholders are individuals and groups unaffected by the organization and its strategic accomplishments.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
12
The presence of strong core values helps build a clear organizational identity.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
13
Bankruptcy under U.S.law protects a firm from creditors while management reorganizes to restore solvency.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
14
The strategic management process begins with analysis of mission,values,and objectives.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
15
In single-product enterprises,business strategies are distinct from corporate strategies.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
16
In an attractive industry,there are many competitors.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
17
In the context of vertical integration,when a business acquires suppliers,it is referred to as forward vertical integration.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
18
In a large conglomerate,while the enterprise on a whole will have a corporate strategy,each SBU will have its own business strategy.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
19
An unattractive industry is one in which there are high barriers to entry.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
20
In the context of the BCG matrix,the preferred strategy for Stars is retrenchment.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
21
In a supplier alliance,firms join together to sell and distribute products or services.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
22
The strategic objective of the differentiation strategy is to attract customers who stay loyal to the firm's products and lose interest in those of its competitors.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
23
Decisions related to choices about product and service mix,facilities locations,and new technologies are most likely to be a part of the _____ strategy of an organization.
A) branding
B) marketing
C) corporate
D) functional
E) business
A) branding
B) marketing
C) corporate
D) functional
E) business
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
24
Which of the following best defines the term "sustainable competitive advantage"?
A) It is the ability to outperform rivals in ways that are difficult or costly to imitate.
B) It is the ability to formulate technology to gain market exposure.
C) It is the ability to focus organizational energies on a unifying and compelling goal.
D) It is the ability to formulate strategies efficiently to accomplish long-term goals.
E) It is the ability to identify the setbacks in the organizational procedure and work towards correcting them.
A) It is the ability to outperform rivals in ways that are difficult or costly to imitate.
B) It is the ability to formulate technology to gain market exposure.
C) It is the ability to focus organizational energies on a unifying and compelling goal.
D) It is the ability to formulate strategies efficiently to accomplish long-term goals.
E) It is the ability to identify the setbacks in the organizational procedure and work towards correcting them.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
25
Inside directors are chosen from the ranks of middle managers.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
26
A _____ strategy typically sets long-term direction for the total enterprise.
A) branding
B) business
C) corporate
D) functional
E) marketing
A) branding
B) business
C) corporate
D) functional
E) marketing
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
27
The difference between a corporate strategy and a business strategy is that:
A) the former sets long-term direction for the total enterprise and the latter is concerned with how a division or strategic business unit will compete in its product or service domain.
B) the former focuses on how a division will compete in its product or service domain and the latter is concerned with guiding the use of organizational resources to implement business strategies.
C) the former is concerned with formulating and implementing strategies while the latter is involved in crafting strategies to guide the allocation of resources.
D) the former adopts standardized products and advertising for use worldwide and the latter seeks efficiencies of global operations with attention to local markets.
E) the former makes decisions regarding facilities locations, and new technologies and the latter customizes products and advertising to best fit local needs.
A) the former sets long-term direction for the total enterprise and the latter is concerned with how a division or strategic business unit will compete in its product or service domain.
B) the former focuses on how a division will compete in its product or service domain and the latter is concerned with guiding the use of organizational resources to implement business strategies.
C) the former is concerned with formulating and implementing strategies while the latter is involved in crafting strategies to guide the allocation of resources.
D) the former adopts standardized products and advertising for use worldwide and the latter seeks efficiencies of global operations with attention to local markets.
E) the former makes decisions regarding facilities locations, and new technologies and the latter customizes products and advertising to best fit local needs.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
28
When strategic control fails at the level of top management,it is supposed to kick in at the level of middle management.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
29
Which of the following best describes a strategy?
A) It is a comprehensive plan guiding resource allocation to achieve long-term organization goals.
B) It is the same as the mission of the organization.
C) It is the document expressing the organization's reason for existence in society.
D) It is the predominant value system of the organization as a whole.
E) It is a special strength that gives an organization a competitive advantage.
A) It is a comprehensive plan guiding resource allocation to achieve long-term organization goals.
B) It is the same as the mission of the organization.
C) It is the document expressing the organization's reason for existence in society.
D) It is the predominant value system of the organization as a whole.
E) It is a special strength that gives an organization a competitive advantage.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
30
A _____ strategy primarily identifies how a division or strategic business unit will compete in its product or service domain.
A) branding
B) business
C) corporate
D) functional
E) marketing
A) branding
B) business
C) corporate
D) functional
E) marketing
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
31
The transnational strategy focuses on working with rivals on projects of mutual benefit.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
32
A _____ strategy guides activities within one specific area of operations.
A) branding
B) divisional
C) corporate
D) functional
E) business
A) branding
B) divisional
C) corporate
D) functional
E) business
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
33
The term _____ is often used to describe a business firm that is part of a larger enterprise.
A) supplier alliance
B) strategic business unit
C) joint venture
D) cash cow
E) co-opetitor
A) supplier alliance
B) strategic business unit
C) joint venture
D) cash cow
E) co-opetitor
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
34
Restructuring by turnaround often occurs along with a change in top management.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
35
A globalization strategy adopts standardized products and advertising for use worldwide.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
36
Questions such as "How can we best utilize resources within a specific area of operations to implement our business strategy?" are typically asked while discussing the _____ strategy.
A) branding
B) divisional
C) corporate
D) functional
E) business
A) branding
B) divisional
C) corporate
D) functional
E) business
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
37
It is a strategic leader's job to teach the strategy and make it a "cause."
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
38
Failures of substance in strategic management show up in poor analysis and bad strategy selection.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
39
It is advisable to combine a cost leadership strategy with a differentiation strategy to get better results.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
40
A strategic leader needs to reduce the sense of urgency so as to achieve the best results.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
41
Which of the following is true about operating objectives?
A) They set forth an organization's purpose.
B) They direct activities toward key performance areas.
C) They represent what the underlying business model is trying to accomplish.
D) They set guidelines regarding the organization's purpose and core values.
E) They set standards for accomplishing the mission statement.
A) They set forth an organization's purpose.
B) They direct activities toward key performance areas.
C) They represent what the underlying business model is trying to accomplish.
D) They set guidelines regarding the organization's purpose and core values.
E) They set standards for accomplishing the mission statement.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
42
If there are many competitors and the barriers to entry are low,the:
A) industry is attractive.
B) industry is unattractive.
C) customers have low bargaining power.
D) industry is mature.
E) industry is not mature.
A) industry is attractive.
B) industry is unattractive.
C) customers have low bargaining power.
D) industry is mature.
E) industry is not mature.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
43
What is an advantage of a SWOT analysis?
A) It deliberates on the optimum use of organizational resources.
B) It gives an organization a competitive advantage.
C) It is an external analysis of environmental opportunities and threats.
D) It analysis the external factors that give way to organizational weaknesses.
E) It defines specific objectives that an organization must accomplish.
A) It deliberates on the optimum use of organizational resources.
B) It gives an organization a competitive advantage.
C) It is an external analysis of environmental opportunities and threats.
D) It analysis the external factors that give way to organizational weaknesses.
E) It defines specific objectives that an organization must accomplish.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
44
A(n)_____ expresses an organization's reason for existence in society.
A) statement of purpose
B) mission statement
C) cash flow statement
D) net worth statement
E) operating objective
A) statement of purpose
B) mission statement
C) cash flow statement
D) net worth statement
E) operating objective
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
45
According to Porter,which of the following is one of the five forces that affect industry competition?
A) Bargaining power of intermediaries
B) Market share
C) Market growth rate
D) Substitute products
E) Workplace diversity
A) Bargaining power of intermediaries
B) Market share
C) Market growth rate
D) Substitute products
E) Workplace diversity
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
46
Which of the following is true about oligopoly?
A) There are several direct competitors.
B) It ensures that there is no competition for resources.
C) There are only a few competitors.
D) It is seen most often in the fast foods industry.
E) There are many substitute products.
A) There are several direct competitors.
B) It ensures that there is no competition for resources.
C) There are only a few competitors.
D) It is seen most often in the fast foods industry.
E) There are many substitute products.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
47
Which of the following is a defining characteristic of a SWOT analysis?
A) It examines the diversity at the work place and increases cohesiveness.
B) It is based on the statistical principle of multivariate.
C) It identifies things that inhibit optimum performance achievement.
D) It determines the level of sales needed in order to breakeven.
E) It is based on a year-to-year comparison of a firm's ratios.
A) It examines the diversity at the work place and increases cohesiveness.
B) It is based on the statistical principle of multivariate.
C) It identifies things that inhibit optimum performance achievement.
D) It determines the level of sales needed in order to breakeven.
E) It is based on a year-to-year comparison of a firm's ratios.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
48
Strategic analysis typically refers to the process of:
A) crafting strategies to guide the allocation of resources.
B) revising objectives and selecting new strategies.
C) formulating and implementing strategies.
D) directing the total enterprise.
E) analyzing the organization's competitive position.
A) crafting strategies to guide the allocation of resources.
B) revising objectives and selecting new strategies.
C) formulating and implementing strategies.
D) directing the total enterprise.
E) analyzing the organization's competitive position.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
49
Miranda Corp.changes its business strategy from a focused differentiation strategy to a focused cost leadership one,as this new strategy works better for the organization.Which of the following steps in the process of strategic management ideally includes this action?
A) Strategy analysis
B) Strategy formulation
C) Strategy assessment
D) Strategy identification
E) Strategy outsourcing
A) Strategy analysis
B) Strategy formulation
C) Strategy assessment
D) Strategy identification
E) Strategy outsourcing
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
50
Powerston Inc.is the market leader of car batteries primarily because of its unique distribution system.The distribution system that has given the company an advantage over its competitors is an example of the company's _____.
A) co-opetition strategy
B) core competency
C) technical skill
D) emotional intelligence
E) monopolistic power
A) co-opetition strategy
B) core competency
C) technical skill
D) emotional intelligence
E) monopolistic power
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
51
The entire process of formulating and implementing strategies to accomplish long-term goals and sustain competitive advantage is referred to as:
A) strategic analysis.
B) strategy formulation.
C) strategy implementation.
D) strategic management.
E) strategic outsourcing.
A) strategic analysis.
B) strategy formulation.
C) strategy implementation.
D) strategic management.
E) strategic outsourcing.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
52
_____ are broad beliefs about what is or is not appropriate behavior.
A) Corporate subcultures
B) Marketing values
C) Core values
D) Diversified values
E) Functional values
A) Corporate subcultures
B) Marketing values
C) Core values
D) Diversified values
E) Functional values
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
53
_____ is the process of crafting strategies to guide the allocation of resources.
A) Strategic analysis
B) Strategy formulation
C) Strategy implementation
D) Strategic crafting
E) Strategic outsourcing
A) Strategic analysis
B) Strategy formulation
C) Strategy implementation
D) Strategic crafting
E) Strategic outsourcing
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
54
A _____ begins with a systematic evaluation of the organization's resources and capabilities and focuses on identifying the organization's core competencies.
A) functional strategy
B) mission statement
C) flanking strategy
D) branding analysis
E) SWOT analysis
A) functional strategy
B) mission statement
C) flanking strategy
D) branding analysis
E) SWOT analysis
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
55
Which of the following increases the attractiveness of a market?
A) Low barriers to entry
B) Many competitors
C) Many substitute products
D) High power of suppliers
E) Few substitute products
A) Low barriers to entry
B) Many competitors
C) Many substitute products
D) High power of suppliers
E) Few substitute products
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
56
Which of the following is the last step in the process of strategic management?
A) Strategic analysis
B) Strategy formulation
C) Strategy implementation
D) Strategic marketing
E) Strategic outsourcing
A) Strategic analysis
B) Strategy formulation
C) Strategy implementation
D) Strategic marketing
E) Strategic outsourcing
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
57
_____ is the predominant value system for the enterprise as a whole.
A) Organizational culture
B) Corporate subculture
C) Managerial value system
D) Functional culture
E) Leadership value system
A) Organizational culture
B) Corporate subculture
C) Managerial value system
D) Functional culture
E) Leadership value system
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
58
The difference between a corporate strategy and a functional strategy is that:
A) the former focuses on how a strategic business unit will compete in its product domain and the latter sets long-term direction for the total enterprise.
B) the former sets long-term direction for the total enterprise and the latter guides activities within one specific area of operations.
C) the former is concerned with formulating and implementing strategies while the latter is involved in crafting strategies to guide the allocation of resources.
D) the former adopts standardized products and advertising for use worldwide and the latter seeks efficiencies of global operations with attention to local markets.
E) the former makes decisions regarding facilities locations, and new technologies and the latter customizes products and advertising to best fit local needs.
A) the former focuses on how a strategic business unit will compete in its product domain and the latter sets long-term direction for the total enterprise.
B) the former sets long-term direction for the total enterprise and the latter guides activities within one specific area of operations.
C) the former is concerned with formulating and implementing strategies while the latter is involved in crafting strategies to guide the allocation of resources.
D) the former adopts standardized products and advertising for use worldwide and the latter seeks efficiencies of global operations with attention to local markets.
E) the former makes decisions regarding facilities locations, and new technologies and the latter customizes products and advertising to best fit local needs.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
59
Which of the following is the first step in the process of strategic management?
A) Strategic analysis
B) Strategy formulation
C) Strategy implementation
D) Strategic marketing
E) Strategic outsourcing
A) Strategic analysis
B) Strategy formulation
C) Strategy implementation
D) Strategic marketing
E) Strategic outsourcing
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
60
Any special strength that gives an organization a competitive advantage is referred to as its _____.
A) core competency
B) productivity
C) co-opetition ability
D) emotional intelligence
E) monopolistic power
A) core competency
B) productivity
C) co-opetition ability
D) emotional intelligence
E) monopolistic power
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
61
The preferred strategy for Question Marks is:
A) stability or modest growth.
B) retrenchment.
C) decrease of current operations.
D) growth and retrenchment.
E) growth and heavy resource investments.
A) stability or modest growth.
B) retrenchment.
C) decrease of current operations.
D) growth and retrenchment.
E) growth and heavy resource investments.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
62
The preferred strategy for dogs is retrenchment because:
A) they produce large profits and a strong cash flow, and the upside potential is there.
B) they may not generate much profit at the moment, but the upside potential is there.
C) the markets offer great growth opportunity given that they are new to the market.
D) they are not only high performers in the present, but they offer similar potential for the future.
E) they produce little if any profit, and they have low potential for future improvement.
A) they produce large profits and a strong cash flow, and the upside potential is there.
B) they may not generate much profit at the moment, but the upside potential is there.
C) the markets offer great growth opportunity given that they are new to the market.
D) they are not only high performers in the present, but they offer similar potential for the future.
E) they produce little if any profit, and they have low potential for future improvement.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
63
When one hears terms like "acquisition," "merger," and "global expansion," the underlying master strategy is most likely to be one of _____.
A) growth
B) retrenchment
C) downsizing
D) turnaround
E) restructuring
A) growth
B) retrenchment
C) downsizing
D) turnaround
E) restructuring
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
64
Businesses or products with low-market shares in high-growth markets are referred to as _____ in the BCG Matrix.
A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
65
The preferred strategy for Cash cows is stability or modest growth because:
A) they produce large profits and a strong cash flow, but have little upside potential.
B) they may not generate much profit at the moment, but have upside potential.
C) the markets offer great growth opportunity given that they are new to the market.
D) they are not only high performers in the present, but they offer similar potential for the future.
E) they produce little if any profit, and must be supported so that they perform better.
A) they produce large profits and a strong cash flow, but have little upside potential.
B) they may not generate much profit at the moment, but have upside potential.
C) the markets offer great growth opportunity given that they are new to the market.
D) they are not only high performers in the present, but they offer similar potential for the future.
E) they produce little if any profit, and must be supported so that they perform better.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
66
The preferred strategy for Dogs is:
A) stability or modest growth.
B) retrenchment.
C) decrease of current operations.
D) to grow or retrench the dogs.
E) growth and heavy resource investments.
A) stability or modest growth.
B) retrenchment.
C) decrease of current operations.
D) to grow or retrench the dogs.
E) growth and heavy resource investments.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
67
Growth through _____ typically occurs by acquiring suppliers or distributors.
A) strategic alliance
B) vertical integration
C) liquidation
D) divestiture
E) concentration
A) strategic alliance
B) vertical integration
C) liquidation
D) divestiture
E) concentration
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
68
Businesses or products with high-market shares in low-growth markets are referred to as _____ in the BCG Matrix.
A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
69
Which of the following is a defining characteristic of growth through diversification?
A) It involves extending business within the same business area.
B) It involves acquisition of or investment in new and different business areas.
C) It involves decreasing the size of operations.
D) It involves selling company assets to pay creditors.
E) It involves fixing specific performance problems.
A) It involves extending business within the same business area.
B) It involves acquisition of or investment in new and different business areas.
C) It involves decreasing the size of operations.
D) It involves selling company assets to pay creditors.
E) It involves fixing specific performance problems.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
70
Businesses or products with low-market shares in low-growth markets are referred to as _____ in the BCG Matrix.
A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
71
The preferred strategy for Stars is growth because they:
A) produce large profits and a strong cash flow, but have little upside potential.
B) may not generate much profit at the moment, but have upside potential.
C) produce large profits and a strong cash flow for only a short span of time and must be nurtured.
D) are not only high performers in the present, but they offer similar potential for the future.
E) produce little if any profit, and must be supported so that they perform better.
A) produce large profits and a strong cash flow, but have little upside potential.
B) may not generate much profit at the moment, but have upside potential.
C) produce large profits and a strong cash flow for only a short span of time and must be nurtured.
D) are not only high performers in the present, but they offer similar potential for the future.
E) produce little if any profit, and must be supported so that they perform better.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
72
The Stars in a BCG matrix typically:
A) produce large profits through substantial penetration of expanding markets.
B) produce low profits and limited cash flow, but with little upside potential.
C) may not generate much profit at the moment, but have upside potential to do so.
D) produce little if any profit, and have low potential for future improvement.
E) generate high profit for a short span of time and then become inactive.
A) produce large profits through substantial penetration of expanding markets.
B) produce low profits and limited cash flow, but with little upside potential.
C) may not generate much profit at the moment, but have upside potential to do so.
D) produce little if any profit, and have low potential for future improvement.
E) generate high profit for a short span of time and then become inactive.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
73
One of the differences between Stars and Cash cows is that:
A) Cash Cows produce high profits.
B) the strategy for Cash Cows is retrenchment.
C) Cash Cows have little upside potential.
D) Cash Cows can easily penetrate expanding markets.
E) the strategy for Cash Cows is growth.
A) Cash Cows produce high profits.
B) the strategy for Cash Cows is retrenchment.
C) Cash Cows have little upside potential.
D) Cash Cows can easily penetrate expanding markets.
E) the strategy for Cash Cows is growth.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
74
The preferred strategy for Question Marks is to grow or retrench because:
A) they produce large profits and a strong cash flow, but have little upside potential.
B) they may not generate much profit at the moment, but they have an upside potential.
C) the markets offer great growth opportunity, given that they are new to the market.
D) they are not only high performers in the present, but they offer similar potential for the future.
E) they produce little if any profit, and must be supported so that they perform better.
A) they produce large profits and a strong cash flow, but have little upside potential.
B) they may not generate much profit at the moment, but they have an upside potential.
C) the markets offer great growth opportunity, given that they are new to the market.
D) they are not only high performers in the present, but they offer similar potential for the future.
E) they produce little if any profit, and must be supported so that they perform better.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
75
Vintop Inc.,a successful designer brand,has several outlets in the U.S.To push sales growth,Vintop has decided to focus more on its primary business and open up its branches in ten different countries.This approach taken by Vintop is an example of growth through _____.
A) strategic alliance
B) vertical integration
C) liquidation
D) diversification
E) concentration
A) strategic alliance
B) vertical integration
C) liquidation
D) diversification
E) concentration
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
76
Businesses or products with high market shares in high-growth markets are referred to as _____ in the BCG Matrix.
A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
77
_____ decreases the attractiveness of the market.
A) Few competitors
B) High barriers to entry
C) Few substitute products
D) High power of customers
E) Low power of suppliers
A) Few competitors
B) High barriers to entry
C) Few substitute products
D) High power of customers
E) Low power of suppliers
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
78
_____ analyzes business opportunities according to market growth rate and market share.
A) Flanking strategy
B) BCG matrix
C) Five Forces analysis
D) Strategy formulation
E) Logistics plan
A) Flanking strategy
B) BCG matrix
C) Five Forces analysis
D) Strategy formulation
E) Logistics plan
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
79
The preferred strategy for Cash cows is:
A) stability or modest growth.
B) targeting only the most promising of the Cash Cows.
C) retrenchment of some of the Cash Cows.
D) decrease of current operations.
E) growth and further resource investments.
A) stability or modest growth.
B) targeting only the most promising of the Cash Cows.
C) retrenchment of some of the Cash Cows.
D) decrease of current operations.
E) growth and further resource investments.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck
80
The preferred strategy for Stars is:
A) stability or modest growth.
B) targeting only the most promising of the stars.
C) retrenchment of some of the stars.
D) decrease of current operations.
E) growth and further resource investments.
A) stability or modest growth.
B) targeting only the most promising of the stars.
C) retrenchment of some of the stars.
D) decrease of current operations.
E) growth and further resource investments.
Unlock Deck
Unlock for access to all 115 flashcards in this deck.
Unlock Deck
k this deck