Deck 21: Bonus A: Using Technology to Manage Information

Question 1

During the 1970s,the purpose of data processing was to support the existing business by improving the flow of financial information.

Answer 1

True

Question 2

Data mining is included in business intelligence.

Answer 2

True

Question 3

Today the role of the chief information officer is to help the business use technology to communicate better with others while offering better service and lower costs.

Answer 3

True

Question 4

During the 1980s business technology began to emphasize the use of technology to change how business was conducted by introducing new methods.

Question 5

Knowledge technology is a more sophisticated version of business intelligence.

Question 6

Though the types of technology used by businesses have changed over the last several decades,the role of business technology has remained remarkably constant.

Question 7

In the late 1980s and early 1990s,businesses began to emphasize finding ways to employ new technologies to improve existing methods of doing business.

Question 8

Business Intelligence (BI)changes the traditional flow of information so that the database goes to the individual rather than the individual going to the database.

Question 9

Information is data that has been processed and organized so that it can be used for managerial decision-making.

Question 10

During the 1970s business technology employees often dealt directly with customers.

Question 11

Information technology brings work to people instead of requiring people to go to work.

Question 12

Information technology has changed the staffing and customer relations of businesses.

Question 13

One disadvantage of knowledge technology is that the information it provides is unfiltered,so the user may have to spend a lot of time sorting through unnecessary information.

Question 14

In the 1970s business technology was known as data processing.

Question 15

Data and information are two different names for essentially the same thing.

Question 16

Instant messaging is now a popular real-time business communication tool.

Question 17

During the 1980s,the role of business technology changed from supporting business to doing business.

Question 18

Information technology has made firms less dependent on location.

Question 19

In the coming years,successful information management will be more concerned with achieving and maintaining stability and predictability,and less concerned with adapting to change.

Question 20

In today's technological environment,the typical chief information officer (CIO)spends the majority of his or her time overcoming glitches and making sure the organization's information system is up and running.

Question 21

The experiences of the past several decades show that,while improvements in technology frequently enhance the efficiency of basic business operations,such improvements never actually change the fundamental way that businesses operate.

Question 22

Over time,business technology has become much more sophisticated,but its basic application has remained to support the existing operations of businesses by providing key financial information.

Question 23

Business process information includes all transaction data gathered at the point of sale.

Question 24

The quality of management information depends on its accuracy and reliability.

Question 25

Public data includes electronic traces that people leave when posting to the Internet and sending email.

Question 26

Katie Prescott's assistant just handed her a report that summarizes and organizes many raw facts and figures into a few key measures that will help her judge whether her department is meeting its key objectives.The summary measures included in the report are information,while the raw facts and figures used to compute these measures are data.

Question 27

As businesses begin using knowledge technology,managers will spend less time finding information and more time using it to make decisions.

Question 28

The first step in avoiding information overload is to identify four or five key goals and focus only on information that is related to those goals.

Question 29

The purpose of a data warehouse is to store old information that is no longer needed on a regular basis,but that might be needed for legal or historical reasons.

Question 30

Timeliness is one of the characteristics of useful management information.

Question 31

Relevance is one of the key characteristics of useful information.

Question 32

In this age of the Internet,cellular phones,fax machines,pagers and e-mail,managers can easily become buried in information "infoglut."

Question 33

Redundancy is one of the four characteristics of useful information.

Question 34

Useful information has three defining characteristics: (1) it is easily accessible, (2) it is efficiently organized, and (3) it is simple to manipulate.

Question 35

A basic truth in management is that you can never have too much information.

Question 36

Kent Uchi is the CIO for a major corporation.Kent's job will require him to have an extensive knowledge of the hardware and software his company uses,but he will seldom be concerned about the methods and procedures used by specific departments.

Question 37

RFID devices collect biological data.

Question 38

Subjectivity is one of the four characteristics of useful information.

Question 39

Business intelligence is any variety of software applications that analyze an organization's raw data and take useful insights from it.

Question 40

Your Internet shopping trail provides information that indicates your personal preferences.

Question 41

Penny Pinchers Discount is a major discount store chain in the Southwest.The company wants to do a better job of finding sales patterns and trends that will help it customize the product offerings for different stores.Data mining is one technique that would help Penny Pinchers achieve this goal.

Question 42

Major retail firms such as Wal-Mart have used data mining to customize the product offerings for each store.

Question 43

Hunter Mixon is an information management specialist for a large corporation.He believes that his company could benefit from data mining techniques,and is looking for ways to implement data mining in his company.One key to Hunter's success will be finding ways to integrate and access data from different divisions and departments of his company.

Question 44

In order for information to be useful to managers,it must satisfy only two criteria: it must be timely,and it must be easy to manipulate.

Question 45

One problem with most extranets is that they use public lines,which makes it possible for hackers to get into the network.

Question 46

Intranets use a different,less sophisticated,type of technology than the Internet.

Question 47

The extranet is the next stage in the evolution of the Internet,consisting of a revolutionary new fiber optic technology that will enable computer users throughout the world to send and receive data up to 256 times faster than they can using the Internet technology of the early 2000s.

Question 48

The most productive way for firms to use intranets is to publish information that can be accessed by all employees within an organization.

Question 49

Compared to intranets,one advantage of an extranet is that it protects a company's information from hackers.

Question 50

A common use of an extranet is to extend an intranet to outside customers.

Question 51

Manager Minnie Hope is overwhelmed by information overload.Unfortunately,in this day of the Internet,cell phones,and instant messaging,there is little she can do to control this problem.

Question 52

Firms that create interactive applications for their intranets generally enjoy a higher rate of return than firms that simply publish information on their intranets.

Question 53

The success of data mining depends on access to data.

Question 54

Extranets now allow small firms to share and process data much as large firms have been able to do using electronic data interchange.

Question 55

Firewalls can be constructed using software,hardware,or a combination of both.

Question 56

Data mining looks for previously unknown relationships among vast amounts of data.

Question 57

An intranet is a company-wide network that is based on Internet technology,but closed to public access.

Question 58

The software or hardware barrier that a business uses to prevent unauthorized users from gaining access to their intranet is known as a tripware.

Question 59

Interactive intranet applications can save money and increase revenue by reducing paper handling and enabling faster decision-making.

Question 60

The key to improving management decision-making is to provide the manager with as much information as possible.

Question 61

Information managers at Sezhu Industries want to provide a single,seamless interface that will make it easier for customers,suppliers,and employees to gain access to the parts of its intranet that they need.Sezhu could achieve this result by setting up an enterprise portal.

Question 62

Moore's Law says that the capacity of computer chips doubles every year or so.

Question 63

The main reason for setting up an enterprise portal is to ensure that only employees of an organization have access to the information on its intranet.

Question 64

The main purpose of an intranet is to allow a company to keep in close contact with its customers.

Question 65

Enterprise portals are simply web pages with links to company-specific products and services.

Question 66

Initially,the very-high-speed Backbone Network Service was set up to connect government supercomputer centers with a select group of universities.

Question 67

The fact that electronic data interchange technology is so expensive that only large firms can afford to use it puts small firms at a severe disadvantage when it comes to sharing information.

Question 68

Virtual private networks create secure connections over regular Internet lines.

Question 69

The On-The-Green Golf Company currently has an intranet,and is considering making use of an extranet.One of the main reasons On-The-Green may want an extranet is to allow a select group of outside customers to have access to information on its intranet.

Question 70

Bandwidth is the term used to describe the rate at which data flows through the Internet.

Question 71

Enterprise portals have the ability to identify users and give them access to specific areas of an organization's intranet depending on their relationship to the organization.

Question 72

Users of Internet2 each pay the same fee for their connection and share bandwidth equally.

Question 73

Widebeam is the term used to refer to technologies that give users continuous access to the Internet and greatly increase the speed at which data flows to and from their Internet connection.

Question 74

A major reason for the creation of Internet2 was that private businesses wanted to establish a network that was free from government regulation.

Question 75

Virtual private networks are quick and easy to set up,but they are less secure than extranets.

Question 76

A major trend today is a move away from desktop PCs to increasing reliance on laptop computers and wireless handheld devices.

Question 77

Highbrow University just obtained a link to Internet2.Researchers at Highbrow intend to make very heavy use of their new link for various forms of collaboration,for videoconferencing and for running complex simulations.Unlike the regular Internet,the more bandwidth Highbrow's researchers use on Internet2,the more the University will have to pay.

Question 78

A virtual private network allows information managers to simulate a real intranet in order to identify possible security problems and technical glitches before the company sets up the actual private network.

Question 79

Internet2 runs more than 22,000 times faster than a 56Kbs modem.

Question 80

Bluprintz,a company that publishes home design software for personal computers,wants to set up a temporary link with another firm with which it wants to collaborate and share data on a short-term basis.Bluprintz wants to keep the cost of setting up this connection reasonable,but is concerned about hackers and wants to make sure its link is secure.The best way for Bluprintz to achieve its goal is to set up an extranet with dedicated lines.