Deck 6: International Management
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Deck 6: International Management
1
________ occurs when an organization contracts with an external provider to produce one or more of the organization's products or services.
A)Inpatriation
B)Outsourcing
C)Offshoring
D)Expatriation
E)Franchising
A)Inpatriation
B)Outsourcing
C)Offshoring
D)Expatriation
E)Franchising
B
2
Companies both large and small now view the world,rather than a single country,as their marketplace.
True
3
One of the consequences of an increasingly integrated global economy is that imports are penetrating deeper into the world's largest economies.
True
4
The most significant disadvantage concerning franchising is brand name recognition.
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5
Which of the following is a consequence of an increasingly integrated global economy?
A)World output and trade have decreased to dramatically low levels.
B)Many companies find their home markets under attack from foreign competition.
C)Companies are making foreign direct investments in home companies.
D)Imports are failing to penetrate deeper into the world's largest economies.
E)There are reduced opportunities for global trade.
A)World output and trade have decreased to dramatically low levels.
B)Many companies find their home markets under attack from foreign competition.
C)Companies are making foreign direct investments in home companies.
D)Imports are failing to penetrate deeper into the world's largest economies.
E)There are reduced opportunities for global trade.
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6
Which country has received the most foreign direct investment in recent years?
A)Brazil
B)China
C)Mexico
D)The United States
E)Vietnam
A)Brazil
B)China
C)Mexico
D)The United States
E)Vietnam
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7
Ethnocentrism is the tendency to judge others by the standards of one's own culture or group,which are seen as superior.
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8
Mykal's company used to have one of its clothing lines manufactured by an outside supplier.That line is now manufactured at a new factory built by Mykal's company.This change is an example of
A)offshoring.
B)outsourcing.
C)inshoring.
D)insourcing.
E)offsourcing.
A)offshoring.
B)outsourcing.
C)inshoring.
D)insourcing.
E)offsourcing.
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9
One of the advantages of exporting is that it provides scale economies.
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10
NAFTA had an immediate and negative effect on the U.S.automobile industry.
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11
Jean-Michel is the CEO of Kronos Timepieces,a retailer and manufacturer of fashion watches and watch accessories.The company,which was founded in 1925,is based in Switzerland and employs around 1,000 people in five countries.It currently sells its watches in 27 countries,with a recent expansion into several Middle Eastern and far Eastern countries.Kronos has decided to introduce a lower-priced unisex wristwatch.Jean-Michel has been considering contracting a brand new factory located in Singapore to manufacture the lower-priced line of wristwatches,rather than using Kronos' older,main factory,which is located in nearby Grenchen.Which of the following factors best supports Jean-Michel's decision to outsource production of the watches?
A)The company's ability to rapidly and reliably deliver its watches will be increased by the state of the art facilities in the Singapore factory.
B)The manufacture of watches is standardized and the company is sufficiently well-established,making outsourcing an attractive option.
C)Automation can often achieve significant labor cost savings,increasing the advantage of moving production abroad.
D)The current supply chain is not as highly efficient and routine as it could be;using the Singapore factory could address that problem.
E)Even though Kronos will incur additional costs of sending staff from Switzerland to manage the Singapore factory,costs will be lower in the long run.
A)The company's ability to rapidly and reliably deliver its watches will be increased by the state of the art facilities in the Singapore factory.
B)The manufacture of watches is standardized and the company is sufficiently well-established,making outsourcing an attractive option.
C)Automation can often achieve significant labor cost savings,increasing the advantage of moving production abroad.
D)The current supply chain is not as highly efficient and routine as it could be;using the Singapore factory could address that problem.
E)Even though Kronos will incur additional costs of sending staff from Switzerland to manage the Singapore factory,costs will be lower in the long run.
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12
Which of the following has been an unexpected effect of offshoring?
A)Companies that use offshoring find that their travel costs decrease.
B)Energy costs for the company rise,increasing the benefits of offshoring.
C)Wages in the foreign countries rise,reducing the expected cost savings.
D)It helps reduce wage stagnation of workers in the home country.
E)It has reversed the trend of increased automation.
A)Companies that use offshoring find that their travel costs decrease.
B)Energy costs for the company rise,increasing the benefits of offshoring.
C)Wages in the foreign countries rise,reducing the expected cost savings.
D)It helps reduce wage stagnation of workers in the home country.
E)It has reversed the trend of increased automation.
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13
Family issues are the main reason expatriates return home early.
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14
For the past several years,CloudComm has hired a firm in India to handle its technical customer support.Recently,CloudComm hired a California-based company to do those services instead.This change is an example of
A)offshoring.
B)outsourcing.
C)inshoring.
D)insourcing.
E)offsourcing.
A)offshoring.
B)outsourcing.
C)inshoring.
D)insourcing.
E)offsourcing.
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15
Pantera Motorcycles moved some of its manufacturing operations to another country where wages are lower.This is an example of which of the following?
A)franchising
B)outsourcing
C)offshoring
D)expatriation
E)inpatriation
A)franchising
B)outsourcing
C)offshoring
D)expatriation
E)inpatriation
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16
Using host-country nationals at an overseas subsidiary is generally less expensive than using expatriates.
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17
Collaborating with other countries in trade
A)leads to increased prices.
B)narrows down the market for managers.
C)raises the standards of living.
D)leads to reduced efficiency.
E)causes countries to produce more varied goods.
A)leads to increased prices.
B)narrows down the market for managers.
C)raises the standards of living.
D)leads to reduced efficiency.
E)causes countries to produce more varied goods.
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18
The practice followed by some companies of moving jobs to another country is called
A)offshoring.
B)outsourcing.
C)inshoring.
D)insourcing.
E)offsourcing.
A)offshoring.
B)outsourcing.
C)inshoring.
D)insourcing.
E)offsourcing.
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19
When pressures for local responsiveness are high and pressures for global integration are low,the global model is appropriate.
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20
Ethical behavior and decision making are surprisingly harder in a purely domestic situation than in the international arena.
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21
Under the ________,member countries of the European Union agreed to adopt a common European currency called the euro.
A)NAFTA
B)Maastricht Treaty
C)GATT Agreement
D)APEC Treaty
E)European Unification Act
A)NAFTA
B)Maastricht Treaty
C)GATT Agreement
D)APEC Treaty
E)European Unification Act
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22
Which of the following is the largest export market of the United States?
A)Brazil
B)Canada
C)China
D)Germany
E)Mexico
A)Brazil
B)Canada
C)China
D)Germany
E)Mexico
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23
NAFTA combined the economies of ________ into one of the world's largest trading blocs.
A)the United States,Canada,and Mexico
B)Canada,Mexico,and South America
C)South America,the United States,and Central America
D)Latin America,the Pacific Rim,and the European Union
E)the United States,the European Union,and Canada
A)the United States,Canada,and Mexico
B)Canada,Mexico,and South America
C)South America,the United States,and Central America
D)Latin America,the Pacific Rim,and the European Union
E)the United States,the European Union,and Canada
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24
Threats to China's economic future include
A)political instability.
B)an aging population.
C)a small labor force.
D)decreasing consumer demand.
E)high labor costs.
A)political instability.
B)an aging population.
C)a small labor force.
D)decreasing consumer demand.
E)high labor costs.
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25
What did the Maastricht Treaty establish?
A)the NAFTA trade zone
B)the European Union
C)the CAFTA-DR trade zone
D)the Association of Southeast Asian Nations
E)the Asia Pacific Economic Cooperation group
A)the NAFTA trade zone
B)the European Union
C)the CAFTA-DR trade zone
D)the Association of Southeast Asian Nations
E)the Asia Pacific Economic Cooperation group
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26
Which of the following countries has become an important provider of online technological support for the United States?
A)Egypt
B)Great Britain
C)India
D)Mexico
E)Taiwan
A)Egypt
B)Great Britain
C)India
D)Mexico
E)Taiwan
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27
Which of the following factors would increase the pressure for local responsiveness?
A)the existence of widely worn traditional clothing styles
B)a food product that has international popularity
C)a technical component used in electronic devices worldwide
D)pressure on a company to reduce costs significantly
E)the existence of competitors engaged in global strategic coordination
A)the existence of widely worn traditional clothing styles
B)a food product that has international popularity
C)a technical component used in electronic devices worldwide
D)pressure on a company to reduce costs significantly
E)the existence of competitors engaged in global strategic coordination
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28
To be competitive in a global economy,Europeans must
A)reduce their population density.
B)increase their level of productivity.
C)work fewer hours each week.
D)increase the average workers' wages.
E)tighten immigration rules.
A)reduce their population density.
B)increase their level of productivity.
C)work fewer hours each week.
D)increase the average workers' wages.
E)tighten immigration rules.
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29
Which of the following existing agreements includes Costa Rica,Nicaragua,and the United States?
A)NAFTA
B)CAFTA-DR
C)FTAA
D)APEC
E)ASEAN
A)NAFTA
B)CAFTA-DR
C)FTAA
D)APEC
E)ASEAN
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30
Which of the following is a major disadvantage of the multinational model?
A)lack of response to local political conditions
B)duplication of efforts
C)inability to customize products
D)centralized decision making
E)rigid procedures
A)lack of response to local political conditions
B)duplication of efforts
C)inability to customize products
D)centralized decision making
E)rigid procedures
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31
Which of the following countries is on its way to becoming the largest producer and consumer of many of the world's goods?
A)Japan
B)Canada
C)Mexico
D)China
E)Vietnam
A)Japan
B)Canada
C)Mexico
D)China
E)Vietnam
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32
The Earl of Sandwich is a fast food venture that offers healthy,whole-food,and vegetarian alternatives to traditional sandwiches.The company,which was founded in 2000,had expanded to 45 locations in the United States by 2010.Between 2010 and 2017,the company expanded to the international market,with 10 locations in Western Europe.Now Anjali,the CEO,is considering expanding into the Latin American market,with a new location in Santamaria.Anjali meets with her team to discuss researching the Santamarian market.What do you think is the first task the team should complete when making a decision about the viability of opening a location in Santamaria?
A)an investigation into how NAFTA and CAFTRA will affect the process of opening a franchise in Santamaria
B)an investigation into how widespread bribery and white-collar crime are in Santamaria compared to other Latin American countries
C)a report on the shifting cultural milieu of Santamaria,in which there is a growing demand for new products and services.
D)an investigation into Santamarian policies regarding preservation of the natural environment and health issues
A)an investigation into how NAFTA and CAFTRA will affect the process of opening a franchise in Santamaria
B)an investigation into how widespread bribery and white-collar crime are in Santamaria compared to other Latin American countries
C)a report on the shifting cultural milieu of Santamaria,in which there is a growing demand for new products and services.
D)an investigation into Santamarian policies regarding preservation of the natural environment and health issues
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33
Which of the following is a reason that companies adopt a common global strategy?
A)significant differences in consumer tastes among countries
B)differences in traditional practices among countries
C)varying sales practices among countries
D)political demands by host countries
E)competitive pressures to reduce costs
A)significant differences in consumer tastes among countries
B)differences in traditional practices among countries
C)varying sales practices among countries
D)political demands by host countries
E)competitive pressures to reduce costs
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34
Colas have become available around the globe,and they are used in similar ways worldwide.The situation in which consumer tastes and preferences regarding a product are similar in many different countries is an example of
A)local demand.
B)customized products.
C)traditional practices.
D)universal needs.
E)political demands.
A)local demand.
B)customized products.
C)traditional practices.
D)universal needs.
E)political demands.
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35
An organization's economic environment includes
A)growth of developing nations.
B)anticorruption laws.
C)free-trade agreements.
D)bribery concerns.
E)climate change.
A)growth of developing nations.
B)anticorruption laws.
C)free-trade agreements.
D)bribery concerns.
E)climate change.
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36
Which of the following countries is a member of the Asia-Pacific Economic Cooperation Group?
A)Russia
B)Germany
C)Brazil
D)Nigeria
E)Italy
A)Russia
B)Germany
C)Brazil
D)Nigeria
E)Italy
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37
Which model should a company adopt when pressures for local responsiveness are high and pressures for global integration are low?
A)global
B)international
C)multinational
D)transnational
E)intranational
A)global
B)international
C)multinational
D)transnational
E)intranational
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38
What caused Mexico to emerge as the third-largest trading partner of the United States?
A)NAFTA
B)The World Trade Organization
C)APEC
D)the International Monetary Fund
E)ASEAN
A)NAFTA
B)The World Trade Organization
C)APEC
D)the International Monetary Fund
E)ASEAN
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39
Which of the following is one of the three regions that dominate the global economy?
A)South America
B)Australia
C)Middle East
D)Asia
E)Eastern Europe
A)South America
B)Australia
C)Middle East
D)Asia
E)Eastern Europe
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40
Which of the following is a major exporter of petroleum,or oil?
A)Australia
B)the Middle East
C)Japan
D)the South Pacific
E)India
A)Australia
B)the Middle East
C)Japan
D)the South Pacific
E)India
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41
What does an integration-responsiveness grid help a manager to do?
A)determine the profit-loss ratio for a new product
B)choose a price point by graphing a product's supply and demand
C)identify the best strategy for competing in a global marketplace
D)do a cost-benefit analysis for outsourcing
E)compare the economic advantages of outsourcing versus inshoring
A)determine the profit-loss ratio for a new product
B)choose a price point by graphing a product's supply and demand
C)identify the best strategy for competing in a global marketplace
D)do a cost-benefit analysis for outsourcing
E)compare the economic advantages of outsourcing versus inshoring
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42
Strong pressures for local responsiveness emerge when
A)consumer tastes and preferences differ significantly.
B)competitive pressures to reduce costs are high.
C)traditional practices among countries are similar.
D)competitors engage in global strategic coordination.
E)sales practices are uniform from country to country.
A)consumer tastes and preferences differ significantly.
B)competitive pressures to reduce costs are high.
C)traditional practices among countries are similar.
D)competitors engage in global strategic coordination.
E)sales practices are uniform from country to country.
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43
A disadvantage of the global model is that it
A)is less responsive to consumer tastes and demands.
B)has high manufacturing costs.
C)requires spending more money on product customization.
D)limits its subsidiaries to market and service functions.
E)provides too much freedom to its subsidiaries.
A)is less responsive to consumer tastes and demands.
B)has high manufacturing costs.
C)requires spending more money on product customization.
D)limits its subsidiaries to market and service functions.
E)provides too much freedom to its subsidiaries.
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44
The model in which managers use their organization's existing core capabilities to expand into foreign markets is called the ________ model.
A)international
B)multinational
C)global
D)transnational
E)contingency
A)international
B)multinational
C)global
D)transnational
E)contingency
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45
An organizational model that consists of a company's overseas subsidiaries and is characterized by centralized decision making and tight control by the parent company over most aspects of worldwide operations is known as the ________ model.
A)international
B)multinational
C)global
D)transnational
E)intranational
A)international
B)multinational
C)global
D)transnational
E)intranational
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46
The international model of organizational structure involves
A)large low-cost manufacturing facilities located in selected locations,with products exported to various subsidiaries.
B)subsidiaries located in countries where the company does business,with much of the control exercised by the parent company.
C)subsidiaries located in countries where the company does business,with much of the control exercised by the subsidiaries.
D)manufacturing various components at appropriate sites and assembling the components at national subsidiaries.
E)farming out core functions,such as research and development,to subsidiaries around the world.
A)large low-cost manufacturing facilities located in selected locations,with products exported to various subsidiaries.
B)subsidiaries located in countries where the company does business,with much of the control exercised by the parent company.
C)subsidiaries located in countries where the company does business,with much of the control exercised by the subsidiaries.
D)manufacturing various components at appropriate sites and assembling the components at national subsidiaries.
E)farming out core functions,such as research and development,to subsidiaries around the world.
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47
________ create strong pressure for a global strategy.
A)Universal needs
B)Traditional practices
C)Political demands imposed by host countries
D)Varied consumer preferences
E)Legal demands imposed by host countries
A)Universal needs
B)Traditional practices
C)Political demands imposed by host countries
D)Varied consumer preferences
E)Legal demands imposed by host countries
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48
Which of the following is true of the global model?
A)It is highly responsive to consumer taste.
B)Decision making is done at a local level.
C)Customer satisfaction is high.
D)A large amount of discretion is given to the subsidiaries.
E)The products are standardized.
A)It is highly responsive to consumer taste.
B)Decision making is done at a local level.
C)Customer satisfaction is high.
D)A large amount of discretion is given to the subsidiaries.
E)The products are standardized.
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49
LEAP Communications Technology has subsidiaries in each country in which it does business.As the parent company,LEAP runs its research and development department from its home country.As a result,each foreign subsidiary remains dependent on it for new products,processes,and ideas.This illustrates the ________ model for global strategy.
A)international
B)multinational
C)global
D)transnational
E)intranational
A)international
B)multinational
C)global
D)transnational
E)intranational
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50
The two strategic models that have relatively high manufacturing costs are
A)global and transnational.
B)international and transnational.
C)multinational and international.
D)global and international.
E)multinational and transnational.
A)global and transnational.
B)international and transnational.
C)multinational and international.
D)global and international.
E)multinational and transnational.
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51
Companies that adopt the global model tend to base their global competitive strategy on
A)local tastes.
B)decentralized structures.
C)local politics.
D)traditional practices.
E)cost considerations.
A)local tastes.
B)decentralized structures.
C)local politics.
D)traditional practices.
E)cost considerations.
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52
The ________ organizational model is designed to enable a company to market a standardized product in the worldwide marketplace and to manufacture that product in a limited number of locations where the mix of costs and skills is most favorable.
A)international
B)multinational
C)global
D)transnational
E)decentralized
A)international
B)multinational
C)global
D)transnational
E)decentralized
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53
Crest Craft is a speedboat manufacturing company based in California.The company operates a subsidiary in Australia,marketing products that are customized to appeal to Australian tastes.In this case,Crest Craft is following the ________ model.
A)domestic
B)international
C)multinational
D)contingency
E)global
A)domestic
B)international
C)multinational
D)contingency
E)global
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54
A disadvantage of a multinational model is that it
A)cannot easily transfer core skills among international operations.
B)does not give any freedom to its subsidiaries to respond to local conditions.
C)standardizes its goods and services,ignoring customers' preferences.
D)cannot easily launch a coordinated global attack against competitors.
E)centralizes functions of research and development to the parent company.
A)cannot easily transfer core skills among international operations.
B)does not give any freedom to its subsidiaries to respond to local conditions.
C)standardizes its goods and services,ignoring customers' preferences.
D)cannot easily launch a coordinated global attack against competitors.
E)centralizes functions of research and development to the parent company.
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55
Which of the following is an advantage of a multinational model?
A)manufacturing costs are low
B)launching coordinated global attacks against competitors is easy
C)subsidiaries can customize products according to local preferences
D)it reduces the duplication of efforts
E)it increases profits because of economies of scale
A)manufacturing costs are low
B)launching coordinated global attacks against competitors is easy
C)subsidiaries can customize products according to local preferences
D)it reduces the duplication of efforts
E)it increases profits because of economies of scale
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56
Which of the following is an advantage of the international model?
A)It facilitates the transfer of skills from the parent company to the subsidiaries.
B)It provides maximum latitude to research and development functions.
C)It provides the opportunity to achieve a low-cost position via scale economies.
D)It requires a minimum amount of effort and coordination by the parent company.
E)It transfers ultimate control of the company to the subsidiaries.
A)It facilitates the transfer of skills from the parent company to the subsidiaries.
B)It provides maximum latitude to research and development functions.
C)It provides the opportunity to achieve a low-cost position via scale economies.
D)It requires a minimum amount of effort and coordination by the parent company.
E)It transfers ultimate control of the company to the subsidiaries.
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57
When Kumquat,a contemporary sportswear company,tries to open its clothing stores in a new country,it learns that local rules require a certain percentage of its products be manufactured locally.This example fits into which category of pressures for local responsiveness?
A)differences in distribution channels
B)differences in traditional practices
C)economic and political demands
D)differences in consumer tastes
E)global market integration
A)differences in distribution channels
B)differences in traditional practices
C)economic and political demands
D)differences in consumer tastes
E)global market integration
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58
Which of the following is true of the multinational approach to international competition?
A)The subsidiaries are completely under the control of the parent company.
B)The parent company allows the subsidiaries to respond to local conditions.
C)The companies have centralized manufacturing facilities.
D)The subsidiaries depend completely on the parent company for new products.
E)The system lowers manufacturing costs by eliminating duplication of effort.
A)The subsidiaries are completely under the control of the parent company.
B)The parent company allows the subsidiaries to respond to local conditions.
C)The companies have centralized manufacturing facilities.
D)The subsidiaries depend completely on the parent company for new products.
E)The system lowers manufacturing costs by eliminating duplication of effort.
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59
In the integration-responsiveness grid the
A)vertical axis measures pressures for global integration,and the horizontal axis measures pressures for local responsiveness.
B)horizontal axis measures pressures for local interaction,and the vertical axis measures pressures for global responsiveness.
C)horizontal axis measures financial viability,and the vertical axis measures employee satisfaction.
D)vertical axis measures employee satisfaction,and the horizontal axis measures management credibility.
E)vertical axis measures pressures for global systems capacity,and the horizontal axis measures pressures for local financial success.
A)vertical axis measures pressures for global integration,and the horizontal axis measures pressures for local responsiveness.
B)horizontal axis measures pressures for local interaction,and the vertical axis measures pressures for global responsiveness.
C)horizontal axis measures financial viability,and the vertical axis measures employee satisfaction.
D)vertical axis measures employee satisfaction,and the horizontal axis measures management credibility.
E)vertical axis measures pressures for global systems capacity,and the horizontal axis measures pressures for local financial success.
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60
The strategy model that uses subsidiaries in each country and provides each a great deal of discretion to respond to local conditions is the ________ model.
A)international
B)multinational
C)Global
D)transnational
E)domestic
A)international
B)multinational
C)Global
D)transnational
E)domestic
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61
Big Ed's Barbecue sells small business owners the rights to use the company's brand name in return for a lump-sum payment and a share of the buyer's profits.This practice is referred to as
A)offshoring.
B)international licensing.
C)exporting.
D)franchising.
E)royalty facilitation.
A)offshoring.
B)international licensing.
C)exporting.
D)franchising.
E)royalty facilitation.
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62
What is an advantage of exporting as a global expansion entry mode?
A)It is consistent with a pure global strategy.
B)Low cost sites are available.
C)Transportation costs are generally lower.
D)It is considered responsive to local needs.
E)Trade barriers may be removed.
A)It is consistent with a pure global strategy.
B)Low cost sites are available.
C)Transportation costs are generally lower.
D)It is considered responsive to local needs.
E)Trade barriers may be removed.
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63
The organizational model that enables managers to "think globally but act locally" is the
A)intranational model.
B)international model.
C)multinational model.
D)global model.
E)transnational model.
A)intranational model.
B)international model.
C)multinational model.
D)global model.
E)transnational model.
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64
Which of the following is a disadvantage of franchising?
A)There is a large amount of risk for the franchisor.
B)The franchisor has to put in a large amount of capital.
C)The cost of development is high.
D)There is a high amount of political risk.
E)There is a possibility of losing quality control.
A)There is a large amount of risk for the franchisor.
B)The franchisor has to put in a large amount of capital.
C)The cost of development is high.
D)There is a high amount of political risk.
E)There is a possibility of losing quality control.
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65
Which of the following methods of entering global competition best allows a company to have operations in other countries and maintain tight control over them?
A)exporting
B)licensing
C)a joint venture
D)franchising
E)a wholly owned subsidiary
A)exporting
B)licensing
C)a joint venture
D)franchising
E)a wholly owned subsidiary
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66
Which of the following companies is an example of a transnational company?
A)Sony
B)IBM
C)Heineken
D)Panasonic
E)Unilever
A)Sony
B)IBM
C)Heineken
D)Panasonic
E)Unilever
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67
Which of the following entry modes do most manufacturing companies use to begin global expansion?
A)exporting
B)wholly owned subsidiaries
C)franchising
D)licensing
E)joint ventures
A)exporting
B)wholly owned subsidiaries
C)franchising
D)licensing
E)joint ventures
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68
Which model involves fostering communication among subsidiaries to permit transfer of skills?
A)international
B)multinational
C)intranational
D)global
E)transnational
A)international
B)multinational
C)intranational
D)global
E)transnational
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69
When a company sets up its own overseas operations,independent of foreign partners or governments,it has established a(n)
A)purely global strategy.
B)competitive venture.
C)wholly owned subsidiary.
D)independent venture.
E)multinational contract.
A)purely global strategy.
B)competitive venture.
C)wholly owned subsidiary.
D)independent venture.
E)multinational contract.
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70
________ is an arrangement by which an organization in another country buys the rights to manufacture a company's product in its own country for a negotiated fee.
A)Franchising
B)International licensing
C)Entering a joint venture
D)Exporting
E)Patenting
A)Franchising
B)International licensing
C)Entering a joint venture
D)Exporting
E)Patenting
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71
FreshFaced,a cosmetics manufacturer,assumes that people all over the world will view and use its products in the same way.Therefore it produces exactly the same makeup products,using the same color palettes,in several countries with attractive labor rates,and offers them to all of its markets around the world.FreshFaced uses the ________ model of international competition.
A)international
B)multinational
C)global
D)transnational
E)intranational
A)international
B)multinational
C)global
D)transnational
E)intranational
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72
In companies that adopt the ________ model of organizational structure,functions are centralized where it makes sense to do so,but a great deal of decision making also takes place at the local level.
A)international
B)multinational
C)global
D)transnational
E)intranational
A)international
B)multinational
C)global
D)transnational
E)intranational
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73
In order to achieve cost economies,Apogee Manufacturing bases its production plants in Mexico and gets its engineering services from skilled workers in Japan.In this case,Apogee is using the ________ model of organizational structure.
A)international
B)multinational
C)global
D)transnational
E)intranational
A)international
B)multinational
C)global
D)transnational
E)intranational
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74
A disadvantage of licensing is that the licensing company
A)may lose control over its technology.
B)takes on greater political risk.
C)takes on greater development costs.
D)realizes higher profit margins.
E)bears most of the risks associated.
A)may lose control over its technology.
B)takes on greater political risk.
C)takes on greater development costs.
D)realizes higher profit margins.
E)bears most of the risks associated.
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75
An advantage of licensing as a method of entering global competition is that the
A)licensee bears most of the costs and risks associated.
B)licensing company has control over its technology.
C)licensing company has control over quality levels.
D)licensing company has lower communication costs.
E)licensee has lower production costs.
A)licensee bears most of the costs and risks associated.
B)licensing company has control over its technology.
C)licensing company has control over quality levels.
D)licensing company has lower communication costs.
E)licensee has lower production costs.
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76
Exporting,licensing,franchising,joint ventures,and wholly owned subsidiaries are all methods of
A)identifying lucrative consumers on a global scale.
B)operating a transnational business.
C)entering overseas markets.
D)optimizing global profit.
E)reducing costs.
A)identifying lucrative consumers on a global scale.
B)operating a transnational business.
C)entering overseas markets.
D)optimizing global profit.
E)reducing costs.
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77
A major disadvantage of operating a wholly owned subsidiary is that
A)a loss of control over technology is likely to occur.
B)a wholly owned subsidiary offers too much flexibility over operations.
C)high costs and risk are associated with this type of operation.
D)overseas consumers are often resentful of foreigners.
E)host countries can impose higher tariffs on the firm.
A)a loss of control over technology is likely to occur.
B)a wholly owned subsidiary offers too much flexibility over operations.
C)high costs and risk are associated with this type of operation.
D)overseas consumers are often resentful of foreigners.
E)host countries can impose higher tariffs on the firm.
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78
A disadvantage of exporting is that
A)it does not provide scale economies.
B)the company may face tariff barriers.
C)it is the most expensive method of expanding globally.
D)the company risks losing control of its intellectual property.
E)it is inconsistent with a pure global strategy.
A)it does not provide scale economies.
B)the company may face tariff barriers.
C)it is the most expensive method of expanding globally.
D)the company risks losing control of its intellectual property.
E)it is inconsistent with a pure global strategy.
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79
Marko is the CEO of the advertising department at Foster-Ghent,a company that encompasses a variety of personal hygiene brands,including Lush Soap and New Gleem toothpaste.Foster-Ghent does business in 65 countries through one or more operating companies,with a total of about 50 companies in the Foster-Ghent group.Tanvi is the advertising and marketing manager for the Indian market.Based on your knowledge of the transnational model,which of the following best describes how Marco and Tanvi would divide responsibilities?
A)Tanvi designs,from start to finish,an advertising campaign for Clearly Clean,Foster-Ghent's new line of contact lens solution.Marko signs the check to pay for the billboards.
B)The new advertising campaign for Foster-Ghent's Clearly Clean contact solution are fully designed by Marco and his local team.Tanvi oversees translation of the ads.
C)Marco and his local team create an advertising campaign and strict guidelines for implementing it.Tanvi is merely responsible for ensuring the guidelines are followed by her staff.
D)The general guidelines for the new Clearly Clean contact solution advertising comes from Marco's team,but Tanvi is allowed to design campaigns that will appeal to the local market.
E)Members of Marko's local team personally direct all advertising,traveling to India to meet with Tanvi several times a year to direct the design and launch of its various campaigns.
A)Tanvi designs,from start to finish,an advertising campaign for Clearly Clean,Foster-Ghent's new line of contact lens solution.Marko signs the check to pay for the billboards.
B)The new advertising campaign for Foster-Ghent's Clearly Clean contact solution are fully designed by Marco and his local team.Tanvi oversees translation of the ads.
C)Marco and his local team create an advertising campaign and strict guidelines for implementing it.Tanvi is merely responsible for ensuring the guidelines are followed by her staff.
D)The general guidelines for the new Clearly Clean contact solution advertising comes from Marco's team,but Tanvi is allowed to design campaigns that will appeal to the local market.
E)Members of Marko's local team personally direct all advertising,traveling to India to meet with Tanvi several times a year to direct the design and launch of its various campaigns.
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80
Which of the following methods of entering global competition runs the biggest risk of conflict between partners over who controls what?
A)exporting
B)licensing
C)joint ventures
D)franchising
E)wholly owned subsidiaries
A)exporting
B)licensing
C)joint ventures
D)franchising
E)wholly owned subsidiaries
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