Consumer Behaviour Buying Having

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15
Exams
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Exam 1 (122 Questions + Flashcards)

An Introduction to Consumer Behaviour

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Exam 2 (132 Questions + Flashcards)

Perception

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Exam 3 (124 Questions + Flashcards)

Learning and Memory

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Exam 4 (122 Questions + Flashcards)

Motivation and Affect

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Exam 5 (119 Questions + Flashcards)

The Self

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Exam 6 (123 Questions + Flashcards)

Personality, Lifestyles, and Values

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Exam 7 (122 Questions + Flashcards)

Attitudes

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Exam 8 (118 Questions + Flashcards)

Attitude Change and Interactive Communications

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Exam 9 (129 Questions + Flashcards)

Individual Decision Making

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Exam 10 (130 Questions + Flashcards)

Buying and Disposing

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Exam 11 (125 Questions + Flashcards)

Group Influence and Social Media

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Exam 12 (121 Questions + Flashcards)

Income, Social Class, and Family Structure

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Exam 13 (113 Questions + Flashcards)

Subcultures

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Exam 14 (125 Questions + Flashcards)

Cultural Influences on Consumer Behaviour

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Exam 15 (117 Questions + Flashcards)

The Creation and Diffusion of Culture

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