Marketing Principles Study Set 1

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2 k
Flashcards
13
Exams
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Exam 1 (117 Questions + Flashcards)

Key Concepts in Marketing

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Exam 2 (58 Questions + Flashcards)

Marketing Environment, Social Responsibility and Ethics

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Exam 3 (143 Questions + Flashcards)

Planning, Implementing and Evaluating Marketing Strategy

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Exam 4 (161 Questions + Flashcards)

Marketing Research and Information Systems

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Exam 5 (142 Questions + Flashcards)

Consumer and Business Behaviour

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Exam 6 (146 Questions + Flashcards)

Segmentation, Target Markets and Positioning

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Exam 7 (97 Questions + Flashcards)

Digital Marketing and Social Networking

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Exam 8 (137 Questions + Flashcards)

The Power of Branding

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Exam 9 (139 Questions + Flashcards)

Product Decisions

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Exam 10 (114 Questions + Flashcards)

Pricing Decisions

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Exam 11 (166 Questions + Flashcards)

Distribution Decisions

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Exam 12 (136 Questions + Flashcards)

Integrating Marketing Communications

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Exam 13 (150 Questions + Flashcards)

People, Physical Evidence, Processes and Partnerships

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