
Internet Marketing 4th Edition by Debra Zahay, Mary Lou Roberts
Edition 4ISBN: 9780357033883
Internet Marketing 4th Edition by Debra Zahay, Mary Lou Roberts
Edition 4ISBN: 9780357033883 Exercise 4
Explain the steps in the Peppers and Rogers model of CRM and the importance of the customer database in the process.
Explanation
Internet Marketing 4th Edition by Debra Zahay, Mary Lou Roberts
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