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Internet Marketing 4th Edition by Debra Zahay, Mary Lou Roberts
Edition 4ISBN: 9780357033883Internet Marketing 4th Edition by Debra Zahay, Mary Lou Roberts
Edition 4ISBN: 9780357033883 Exercise 7
This chapter makes references to both testing and conventional marketing research. What testing and research techniques are appropriate in the website development process and what is the role of each?
Explanation
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Internet Marketing 4th Edition by Debra Zahay, Mary Lou Roberts
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