expand icon
book Marketing Management 15th Edition by Philip Kotler, Kevin Keller cover

Marketing Management 15th Edition by Philip Kotler, Kevin Keller

Edition 15ISBN: 978-0133856460
book Marketing Management 15th Edition by Philip Kotler, Kevin Keller cover

Marketing Management 15th Edition by Philip Kotler, Kevin Keller

Edition 15ISBN: 978-0133856460
Exercise 1
Have "Ecomagination" and "Healthy magination" successfully communicated GE's focus on its newer endeavors? Why or why not?
Explanation
Verified
like image
like image

GNEL was founded by one of the renowned ...

close menu
Marketing Management 15th Edition by Philip Kotler, Kevin Keller
cross icon