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Marketing Management 15th Edition by Philip Kotler, Kevin Keller
Edition 15ISBN: 978-0133856460Marketing Management 15th Edition by Philip Kotler, Kevin Keller
Edition 15ISBN: 978-0133856460 Exercise 1
Review L'Oréal's brand portfolio. What role have local and global marketing, smart acquisitions, and R D played in growing those brands?
Explanation
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LOL is one of the largest beauty and cos...
Marketing Management 15th Edition by Philip Kotler, Kevin Keller
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