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book Marketing Management 15th Edition by Philip Kotler, Kevin Keller cover

Marketing Management 15th Edition by Philip Kotler, Kevin Keller

Edition 15ISBN: 978-0133856460
book Marketing Management 15th Edition by Philip Kotler, Kevin Keller cover

Marketing Management 15th Edition by Philip Kotler, Kevin Keller

Edition 15ISBN: 978-0133856460
Exercise 3
How else can Best Buy compete against retail competitors like Walmart and Costco as well as online competitors like Amazon.com?
Explanation
Verified
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Best Buy is one of the largest multi cha...

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Marketing Management 15th Edition by Philip Kotler, Kevin Keller
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