expand icon
book Business and Society 9th Edition by Archie Carroll,Ann Buchholtz cover

Business and Society 9th Edition by Archie Carroll,Ann Buchholtz

Edition 9ISBN: 978-1285734293
book Business and Society 9th Edition by Archie Carroll,Ann Buchholtz cover

Business and Society 9th Edition by Archie Carroll,Ann Buchholtz

Edition 9ISBN: 978-1285734293
Exercise 2
Working for My Cup or the House?
Service industry employees are paid minimally by the company they work for and so their pay is largely determined by the tips they receive from customers. Bartenders have to deal with peoples' needs as well as employee competition and standard operating procedures set forth by management. Every time they pour a drink, they must decide whether to follow company standards or give away extra alcohol in order to receive a larger tip.
When first being promoted to bartender at an established golf resort, I witnessed firsthand the different factors that can affect a "pour." A pour can be defined as how much liquor is added to a customer's drink. The three factors that affect a pour are comparisons to other employees' pours, the requests of customers for extra pours with promise of a larger tip, or what the company designates as a pour.
When working as a team or having repeat customers, bartenders are compared based on their pour. If one bartender uses two pours and another uses one pour (the latter is the standard for the company), the rule-following bartender is not viewed as favorably as the one using the larger pour. This is clearly reflected in tips from customers. Similarly, the customer might say, "Put a little extra in there and I'll take care of you." The employee is put on the spot to choose between the company and him or herself.
The bartender with the heavier pour or who gives away drinks for free may receive more money in their tip cup, but the company suffers from lost revenues. If a bartender makes an average of 100 drinks a night and uses two pours instead of one for each drink, that bartender is giving away 100 drinks worth of alcohol each night which reduces nightly revenues, and has a huge effect on yearly liquor revenues.
In this highly competitive and profitable industry, over pouring is a practice that can cripple a business. New bartenders want to fit in with the others and earn as much money as possible. Which is more important, filling their own tip cup, or maximizing the house's profits, which does not directly benefit the bartender?
1. Is it ethical to over pour customers' drinks in order to develop better customer relations to earn more tips at the expense of company revenues? Are the bartenders using the "entitlement mentality" here to justify their self-serving actions? Do bartenders have a "right" to take care of their own cups?
2. If the customer wants or expects over pouring, should the companies allow over pouring in order to satisfy the customers' wants and desires?
3. Is it ethical to witness and not report over pouring on the part of fellow bartenders who have been there longer? Should the over pouring bartenders be reported to management?
Explanation
Verified
like image
like image
1.
Entitlement Mentality is the perception of being owed something. E.g. a child believing he deserves a new gaming system because he passed his math class.
Rights is the legal or allowed thing a person is entitled to in society. E.g. the right to free speech.
The contrast between these two terms is that a rights is something that someone must be given, whereas an entitlement is something that is wanted.
The bartender does show entitlement mentality because he believes he is entitled to all the tips he deserves. This is understandable because tips make up most of a waiter or bartender's wages.
However, this is not considerably ethical as the bartender is treating some customers discriminately. For example, he/she will favor over pouring certain customers whereas some customers get only the standard one pour.
The bartender does have a right to maintain his tip cup. That is he is given certain privileges to associate with customers to increase his tips, and is granted a certain proportion of the tips.
However, in this case the company policy is not to overpour. Thus, there is no right to overpour. The bartender can increase tips by providing friendlier service, talking to the customer, providing some form of entertainment, joking etc.
2.
Companies need to consider "Corporate or Business Sustainability" when pursuing new policy. For example, if all customers expect overpouring or free refills than most companies will have to adapt to this societal trend.
The company will then have to increase drink prices, reduce cost, or enact dining membership privileges to maintain the sustainability to the increase cost of overpouring or free refills.
3.
It is unethical not to report breaches in company policy. An employee may not want to report his co-workers because he/she may not want to endanger their job prospects. The employee can file anonymous reports not directing the company breach to any particular employees. In that case, the company can enact procedures to reinforce their policy.
close menu
Business and Society 9th Edition by Archie Carroll,Ann Buchholtz
cross icon