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book Global Business Today 6th Edition by Charles Hill cover

Global Business Today 6th Edition by Charles Hill

Edition 6ISBN: 978-0071083812
book Global Business Today 6th Edition by Charles Hill cover

Global Business Today 6th Edition by Charles Hill

Edition 6ISBN: 978-0071083812
Exercise 1
What was the strategic rationale underlying JCB's entry into India in 1979, and China in 2005? Given that capital to fund expansion is limited, does it make sense for JCB to expand its presence in these markets, as opposed to more developed markets, such as those of Western Europe?
Explanation
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The company J is a leading manufacturer ...

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Global Business Today 6th Edition by Charles Hill
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