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Global Business Today 6th Edition by Charles Hill
Edition 6ISBN: 978-0071083812Global Business Today 6th Edition by Charles Hill
Edition 6ISBN: 978-0071083812 Exercise 5
How would you characterize Levi's current strategy? What elements of the marketing mix are now changed from nation to nation?
Explanation
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From a globalized marketing strategy, L ...
Global Business Today 6th Edition by Charles Hill
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