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Consumer Behavior 6th Edition by Wayne Hoyer,Deborah MacInnis ,Rik Pieters
Edition 6ISBN: 978-1133435211Consumer Behavior 6th Edition by Wayne Hoyer,Deborah MacInnis ,Rik Pieters
Edition 6ISBN: 978-1133435211 Exercise 2
What kinds of opinion leaders would you recommend that retailers target to influence consumers' decisions about where and when to shop on Black Friday and Cyber Monday?
Explanation
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Verified
Opinion leaders are those leaders who in...
Consumer Behavior 6th Edition by Wayne Hoyer,Deborah MacInnis ,Rik Pieters
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