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book Media/Impact 11th Edition by Shirley Biagi, Marilyn Massey, David Gustafson cover

Media/Impact 11th Edition by Shirley Biagi, Marilyn Massey, David Gustafson

Edition 11ISBN: 978-1305162808
book Media/Impact 11th Edition by Shirley Biagi, Marilyn Massey, David Gustafson cover

Media/Impact 11th Edition by Shirley Biagi, Marilyn Massey, David Gustafson

Edition 11ISBN: 978-1305162808
Exercise 3
What are the benefits to an advertiser of TV instead of print? Of radio instead of TV? Of the Internet instead of broadcast and print?
Explanation
Verified
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Following are the benefits to an adverti...

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Media/Impact 11th Edition by Shirley Biagi, Marilyn Massey, David Gustafson
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