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Business Communication 16th Edition by Carol Lehman,Debbie DuFrene
Edition 16ISBN: 978-1111983024Business Communication 16th Edition by Carol Lehman,Debbie DuFrene
Edition 16ISBN: 978-1111983024 Exercise 1
What are the three purposes for which people communicate? What percentage of a manager's time is spent communicating? Give examples of the types of communication managers use.
Explanation
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Communication is a process of exchanging information's and messages. There are 3 basic reasons for which people communicate:-
1. To inform :
It includes exchange of any kind of information. For example, supervisor of an organisation telling employees about the strategies of the organisation.
2. To persuade:
Such communication is done for the purpose of convincing or persuading someone. For example, sales person talks with the customer to sale his product.
3. To entertain:
This includes the purpose of entertaining the audience through communication process. For example: cracking the jokes.
A manager spends typically 60 percent - 80 percent of its time involved in the communication.
A manager communicates through various ways but most basic ways of communications are:-
1. Report writing about the plans and goals or organisational policies, attending meetings.
2. Communicating with audience face to face.
3. Communicating about the management policies and operations.
4. Counselling and evaluating the employees.
5. Promoting companies products and services.
1. To inform :
It includes exchange of any kind of information. For example, supervisor of an organisation telling employees about the strategies of the organisation.
2. To persuade:
Such communication is done for the purpose of convincing or persuading someone. For example, sales person talks with the customer to sale his product.
3. To entertain:
This includes the purpose of entertaining the audience through communication process. For example: cracking the jokes.
A manager spends typically 60 percent - 80 percent of its time involved in the communication.
A manager communicates through various ways but most basic ways of communications are:-
1. Report writing about the plans and goals or organisational policies, attending meetings.
2. Communicating with audience face to face.
3. Communicating about the management policies and operations.
4. Counselling and evaluating the employees.
5. Promoting companies products and services.
Business Communication 16th Edition by Carol Lehman,Debbie DuFrene
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