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book Basic Marketing Research with Excel 3rd Edition by Alvin Burns,Ronald Bush cover

Basic Marketing Research with Excel 3rd Edition by Alvin Burns,Ronald Bush

Edition 3ISBN: 978-0135078228
book Basic Marketing Research with Excel 3rd Edition by Alvin Burns,Ronald Bush cover

Basic Marketing Research with Excel 3rd Edition by Alvin Burns,Ronald Bush

Edition 3ISBN: 978-0135078228
Exercise 1
What is the formula for estimating a percentage in the population? Explain what the variables z, p, q, and e represent.
Explanation
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Population comprises a group of responde...

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Basic Marketing Research with Excel 3rd Edition by Alvin Burns,Ronald Bush
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