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Retailing Management 8th Edition by Michael Levy,Barton Weitz
Edition 8ISBN: 978-0073530024Retailing Management 8th Edition by Michael Levy,Barton Weitz
Edition 8ISBN: 978-0073530024 Exercise 1
What is your favorite retailer Why do you like this retailer What would a competitive retailer have to do to get your patronage
Explanation
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Retailer stands for the person or the business entity that is the selling of goods to the consumers in small quantities. These goods are relatively consumed by the buyers on their own instead of buying the goods for resale.
The individual's favorite retailer is Company WMM which is largest hypermarket in the world having its origin from Country USS. The company was founded by Person SW in 1962 and was incorporated in 1969.
An individual likes this retail firm because this firm provides small scale manufacturing firms a platform to sell their goods to the large number of people around the world. The retailer is efficient in making optimum utilization of resources and offers complete value for money to the customers for the products they buy from the firm. The firm offers wide variety of products under one roof which saves time and other resources of the buyers as they do not have to roam at several places to buy merchandises. Alongwith this, the firm also employs large number of people delivering its social responsibility.
To get an individual's patronage, a competitive retail firm should be conscious in its actions and decisions and before taking any step should evaluate its effect on the environment and its people. The firm should not be conscious towards the needs of the society and should its business activities to create best interest for the society's welfare. The firm should employ huge number of people and should offer them competitive salaries and wages, offering good working conditions, job security, etc. This way the firm should undertake every action within legal and ethical limits and should not violate any of the regulations meant for business firms.
The individual's favorite retailer is Company WMM which is largest hypermarket in the world having its origin from Country USS. The company was founded by Person SW in 1962 and was incorporated in 1969.
An individual likes this retail firm because this firm provides small scale manufacturing firms a platform to sell their goods to the large number of people around the world. The retailer is efficient in making optimum utilization of resources and offers complete value for money to the customers for the products they buy from the firm. The firm offers wide variety of products under one roof which saves time and other resources of the buyers as they do not have to roam at several places to buy merchandises. Alongwith this, the firm also employs large number of people delivering its social responsibility.
To get an individual's patronage, a competitive retail firm should be conscious in its actions and decisions and before taking any step should evaluate its effect on the environment and its people. The firm should not be conscious towards the needs of the society and should its business activities to create best interest for the society's welfare. The firm should employ huge number of people and should offer them competitive salaries and wages, offering good working conditions, job security, etc. This way the firm should undertake every action within legal and ethical limits and should not violate any of the regulations meant for business firms.
Retailing Management 8th Edition by Michael Levy,Barton Weitz
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