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Service Management 7th Edition by James Fitzsimmons, Mona Fitzsimmons
Edition 7ISBN: 9780071289276Service Management 7th Edition by James Fitzsimmons, Mona Fitzsimmons
Edition 7ISBN: 9780071289276 Exercise 12
What factors are important for a manager to consider when attempting to enhance a service organization's image ?
Explanation
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The reputation of the firm is most impor...
Service Management 7th Edition by James Fitzsimmons, Mona Fitzsimmons
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