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Service Management 7th Edition by James Fitzsimmons, Mona Fitzsimmons
Edition 7ISBN: 9780071289276Service Management 7th Edition by James Fitzsimmons, Mona Fitzsimmons
Edition 7ISBN: 9780071289276 Exercise 13
Critique the "Distinctive Characteristics of Service Operations" by arguing that the characteristics of, customer participation, simultaneity, perishablity, intangibility, and heterogeneity, may apply to goods as well.
Explanation
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The business happens in two ways dependi...
Service Management 7th Edition by James Fitzsimmons, Mona Fitzsimmons
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