
Service Management 7th Edition by James Fitzsimmons, Mona Fitzsimmons
Edition 7ISBN: 9780071289276
Service Management 7th Edition by James Fitzsimmons, Mona Fitzsimmons
Edition 7ISBN: 9780071289276 Exercise 20
Health Maintenance Organization (C)
Joan Taylor, the administrator of Life-Time Insurance Company, which is based in Buffalo, New York, was charged with establishing a health maintenance organization (HMO) satellite clinic in Austin, Texas. The HMO concept would offer Austin residents an alternative to the traditional fee-for-service medical care. Individuals could enroll in the HMO voluntarily and, for a fixed fee, be eligible for health services. The fee would be paid in advance.
Ms. Taylor carefully planned the preliminary work that would be required to establish the new clinic in Austin, and when she arrived, most of the arrangements had been completed. The location of the ambulatory health center (clinic), however, had not been selected. Preliminary data on the estimated number of potential enrollees in the HMO had been determined by census tract, and these data are presented in Table 10.13. Using the cross-median approach and the census-tract map in Figure 10.9, recommend a location for the clinic.
TABLE 10.13
Estimated Number of Potential Enrollees per Census Tract
FIGURE 10.9
Census-Tract Map of Austin, Texas

Joan Taylor, the administrator of Life-Time Insurance Company, which is based in Buffalo, New York, was charged with establishing a health maintenance organization (HMO) satellite clinic in Austin, Texas. The HMO concept would offer Austin residents an alternative to the traditional fee-for-service medical care. Individuals could enroll in the HMO voluntarily and, for a fixed fee, be eligible for health services. The fee would be paid in advance.
Ms. Taylor carefully planned the preliminary work that would be required to establish the new clinic in Austin, and when she arrived, most of the arrangements had been completed. The location of the ambulatory health center (clinic), however, had not been selected. Preliminary data on the estimated number of potential enrollees in the HMO had been determined by census tract, and these data are presented in Table 10.13. Using the cross-median approach and the census-tract map in Figure 10.9, recommend a location for the clinic.
TABLE 10.13
Estimated Number of Potential Enrollees per Census Tract

FIGURE 10.9
Census-Tract Map of Austin, Texas

Explanation
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Service Management 7th Edition by James Fitzsimmons, Mona Fitzsimmons
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