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book Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell cover

Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell

Edition 17ISBN: 978-1285895321
book Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell cover

Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell

Edition 17ISBN: 978-1285895321
Exercise 15
Sony
Internet analysts have praised Sony's website as one of the best organized and most informative on the Internet. See why by accessing www.sony.com.
Assess the quality and effectiveness of Sony's website. Specifically, perform a preliminary SWOT analysis comparing Sony's website with other high-quality websites you have visited.
Explanation
Verified
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After seeing company S's website, its SW...

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Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell
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