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book Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell cover

Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell

Edition 17ISBN: 978-1285895321
book Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell cover

Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell

Edition 17ISBN: 978-1285895321
Exercise 25
If you were opening a retail business, would you prefer to open an independent store or own a store under a franchise arrangement? Explain your preference.
Explanation
Verified
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Franchising is an arrangement in which p...

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Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell
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