
Retail Management 12th Edition by Barry Berman ,Joel Evans
Edition 12ISBN: 978-0132720823
Retail Management 12th Edition by Barry Berman ,Joel Evans
Edition 12ISBN: 978-0132720823 Exercise 18
Why is it necessary for a small retailer to develop a thorough, well-integrated strategy What could happen if the firm does not develop such a strategy
Explanation
Retail strategy is the overall promotion...
Retail Management 12th Edition by Barry Berman ,Joel Evans
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