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Business in Action 8th Edition by Courtland Bovee,John Thill
Edition 8ISBN: 9780134129952Business in Action 8th Edition by Courtland Bovee,John Thill
Edition 8ISBN: 9780134129952 Exercise 17
Would a major shopping mall developer with experience all across Europe be a good strategic alliance partner for your fast-food chain's first overseas expansion effort? Why or why not?
Explanation
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Business in Action 8th Edition by Courtland Bovee,John Thill
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