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BASIC MARKETING 19th Edition by William Perreault ,Joseph Cannon ,Jerome McCarthy
Edition 19ISBN: 978-0078028984BASIC MARKETING 19th Edition by William Perreault ,Joseph Cannon ,Jerome McCarthy
Edition 19ISBN: 978-0078028984 Exercise 15
Find advertisements to final consumers that illustrate the following types of advertising: ( a ) institutional, ( b ) pioneering, ( c ) competitive, and ( d ) reminder. What objective(s) does each of these ads have List the needs each ad appeals to.
Explanation
Verified
Verified
Advertising is a promotional activity us...
BASIC MARKETING 19th Edition by William Perreault ,Joseph Cannon ,Jerome McCarthy
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