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Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius
Edition 3ISBN: 978-0073381060Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius
Edition 3ISBN: 978-0073381060 Exercise 2
What is the main result of each of the three phases of the strategic marketing process ( a ) planning, ( b ) implementation, and ( c ) evaluation.
Explanation
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The three phases of strategic marketing ...
Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius
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