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book Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius cover

Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius

Edition 3ISBN: 978-0073381060
book Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius cover

Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius

Edition 3ISBN: 978-0073381060
Exercise 25
Develop a chart to highlight the role of each of the four main elements of the retailing mix across the four stages of the retail life cycle.
Explanation
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Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius
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