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Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius
Edition 3ISBN: 978-0073381060Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius
Edition 3ISBN: 978-0073381060 Exercise 5
Develop a matrix to compare the five elements of the promotional mix on three criteria-to whom you deliver the message, what you say, and when you say it.
Explanation
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A matrix that tells about the ...
Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius
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Other Minimum 8 character and maximum 255 character
Character 255
