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book Retailing 8th Edition by Patrick Dunne,Robert Lusch, James Carver cover

Retailing 8th Edition by Patrick Dunne,Robert Lusch, James Carver

Edition 8ISBN: 978-1133953807
book Retailing 8th Edition by Patrick Dunne,Robert Lusch, James Carver cover

Retailing 8th Edition by Patrick Dunne,Robert Lusch, James Carver

Edition 8ISBN: 978-1133953807
Exercise 14
How do dependency, power, and conflict influence supply-chain relations
You are a manufacturer of a popular consumer product that is sold through independent retailers and some department store chains. Today, a large big-box chain approaches you and wants to carry your line. What should you do How will this affect your relationship with your current retailers
Explanation
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It is important to maintain cordial rela...

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Retailing 8th Edition by Patrick Dunne,Robert Lusch, James Carver
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