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book Managing Operations Across the Supply Chain 1st Edition by Morgan Swink,Steven Melnyk,Bixby Cooper, Janet Hartley cover

Managing Operations Across the Supply Chain 1st Edition by Morgan Swink,Steven Melnyk,Bixby Cooper, Janet Hartley

Edition 1ISBN: 978-0077426903
book Managing Operations Across the Supply Chain 1st Edition by Morgan Swink,Steven Melnyk,Bixby Cooper, Janet Hartley cover

Managing Operations Across the Supply Chain 1st Edition by Morgan Swink,Steven Melnyk,Bixby Cooper, Janet Hartley

Edition 1ISBN: 978-0077426903
Exercise 2
Review Fortune magazine's "Most Admired" American companies for 1959, 1979, 1999, and the most current year.(The issue normally appears in August each year.)Which companies have remained on the top throughout this period? Which ones have disappeared? What do you think led to the survival or demise of these companies?
Explanation
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The companies that have stayed on top throughout this period are General Electric, Southwest, Berkshire Hathaway, and Proctor and Gamble. UPS and Coca Cola were some of the companies that disappeared.The companies that were able to stay at the top of the list were the ones able to deal with major changes in the industry easily. In order to stay afloat in harder times, they were managed by people who understood operations management; they had a winning value proposition that was continually revitalized by the introduction of new products and services.  The companies that did not stay at the top unable to make the necessary changes so easily; perhaps their operations management was not at the caliber of the other companies able to stay at the top of the list.
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Managing Operations Across the Supply Chain 1st Edition by Morgan Swink,Steven Melnyk,Bixby Cooper, Janet Hartley
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