M: Organizational Behavior 2nd Edition by Steven McShane, Mary Von Glinow

Exercise 120

Which communication channel is most effective when the sender wants to persuade the receiver?
A) A formal memorandum sent to the receiver.
B) An informal speech to a large audience.
C) A personalized letter to the receiver.
D) A personal face-to-face meeting with the receiver.
E) An informal memorandum issued to the receiver.