Understanding Business 10th Edition by William Nickels,James McHugh,Susan McHugh

Exercise 9

Take a little time to review the concepts in this chapter as they apply to Very Vegetarian, the restaurant we used as an example throughout. Have an open discussion in class about ( a ) a different name for the restaurant, ( b ) a location for the restaurant, ( c ) a promotional program, and ( d ) a way to establish a long-term relationship with customers.