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Business Communication 8th Edition by Amy Newman,Scot Ober
Edition 8ISBN: 978-1111533168Business Communication 8th Edition by Amy Newman,Scot Ober
Edition 8ISBN: 978-1111533168 Exercise 12
Analyze how well a company adapts to international audiences.
Choose a large, global company and explore their website. Do you find multiple versions of the company's site for different countries? In what ways does the company adapt its writing style, use of graphics, and other features to adapt to different cultures? Write a brief report on your findings, and include screenshots of the company's website(s) to illustrate your points.
Choose a large, global company and explore their website. Do you find multiple versions of the company's site for different countries? In what ways does the company adapt its writing style, use of graphics, and other features to adapt to different cultures? Write a brief report on your findings, and include screenshots of the company's website(s) to illustrate your points.
Explanation
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A large global firm selected is " McDona...
Business Communication 8th Edition by Amy Newman,Scot Ober
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